Roll To Roll Printing Market

Global Market Study on Roll to Roll Printing: Surging Demand for Customized Products across Verticals to Fuel Market Growth

Roll to Roll Printing Market Segmented By Inkjet Printers, Screen Printers, Flexographic Printers, Offset Printers as Roll to Roll Printers as Printing Services, Designing Services, Consultation and Support & Maintenance Services

About the Report

Introduction of roll to roll printing technology has transformed the ways in which products are designed, developed, manufactured, and distributed. Advantages of roll to roll printing over traditional manufacturing open plenty of opportunities for industry verticals, spanning from product design and development, and customization services to restructuring of the supply chain for higher efficiency. Continuous innovations and upgrades made in roll to roll printing services can help attract a wide range of customers operating in different industry verticals.

Persistence Market Research’s study covers comprehensive insights about market trends, value (US$ Mn) projections, recent developments, and dynamics in the roll to roll printing market for the forecast period of 2021-2031. The report tracks the global value of roll to roll printing in 20+ high-growth markets, along with analyzing the impact COVID-19 has had on roll to roll printing and the overall printing industry.

Find Out More about the Report Coverage


  • Multek Corporation
  • Samsung Electronics
  • Agfa-Gevaert Group
  • Molex
  • Nissha USA
  • Nippon Mektron, Ltd.
  • DuPont
  • BASF
  • Novacentrix
  • Optomec, Inc
  • Cambridge Display Technology Ltd
  • Enfucell
  • LG Display Co., Ltd.
  • Seiko Epson Corporation
  • Sumitomo Electric Industries, Ltd.
  • 3M Company
  • Fujikura Ltd.
  • Electronics for Imaging, Inc.
  • Konica Minolta Inc.
  • E Ink Holdings Inc.
  • Thin Film Electronics ASA
  • Jonco Industries
  • Applied Ink Solutions
  • BrightVolt
  • Printed Electronics Ltd
  • Vorbeck Materials Corp
  • GSI Technologies LLC
  • Linxens
  • Palo Alto Research Center (PARC) Incorporated

Future Market Projections Look Bright

In this market study, the global roll to roll printing market is anticipated to witness a growth in revenue from around US$ 9.4 Bn in 2020 to US$ 62 Bn by 2031. The market is anticipated to gain enormous traction over the coming years, owing to continuous focus on product innovation by service providers.

Currently, manufacturers across a broad spectrum of industries, including consumer electronics, aerospace & defense, automotive & transportation, retail & packaging, and healthcare are all actively piloting and using roll to roll printing technologies. Demand is expected to increase further with rising need for thin, energy-efficient, flexible consumer electronic devices, which is anticipated to drive market growth in the near future. Owing to these factors, demand for roll to roll printing is likely to surge, expanding at an impressive CAGR of around 19% throughout the 2021-2031 assessment period.

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How is Enhanced Manufacturing and Supply Chain Realignment Propelling Demand for Roll to Roll Printing?

Roll to roll printing technology is making the manufacturing model undergo profound changes, and is allowing the overcoming challenges of traditional technologies by offering less processing time, material saving, and increase efficiency of industrial production. It offers a wide range of applications, which include manufacturing of electronic components such as RFID antennas, membrane switch assemblies, flexible circuits, and others.

Apart from this, as the distance between production and consumption is getting reduced, established supply chain models based on economies of scale are being challenged by new customer-supplier relationships, which is driven by the Internet and social media. Companies, therefore, need to look for highly developed digital technologies to remain competitive, and also must cope up with these technologies for seamless integration between customers and suppliers.

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Why is Customization of Products Leading the Roll to Roll Printing Market?

Nowadays, customers are purchasing economical merchandised products to present gifts to their loved ones, which is indirectly driving the market. Companies are offering a new range of products to customers for customization, such as synthetic or waterproof paper, carbonless laser paper, personalized packaging, corporate gifts, greeting cards, T-shirts, mug, signs & banners, labels, and many more.

Consumers are attracted toward unique and eye-catching media, personalized printed materials, and single substrates offered in small quantities. Also, printer manufacturing companies are focusing on building innovative roll to roll printers, which can display low costs and high-quality printing products.

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How are Increasing Partnerships & Collaborations among Players Aid Market Expansion?

Over the years, it has been observed that, roll to roll printing solution providers are focusing on entering into partnerships and collaborations with other regional players and raw material providers to enhance and jointly develop their product portfolios. These partnerships and collaborations are increasing continuously to fulfill the growing demand for advanced roll to roll technology around the globe, and provide customers with a swift access to roll to roll printing solutions.

For instance, in February 2019, Multek, a provider of interconnect solutions, announced its collaboration with Cadence Design Systems, Inc., a provider of computer-aided design (CAD) solutions. By integrating Multek’s technology files into its design process and CAD tools from the onset, PCB designers using Cadence DesignTrue Design for Manufacturability (DFM) technology can be sure of designing their board correctly the first time, while shortening the overall PCB layout cycle and accelerating new product introduction.

Which Factors are Affecting Adoption of Roll to Roll Printing?

Incessant competition between roll to roll printer manufacturers is inhibiting growth of the market to a large extent. Roll to roll printer manufacturers based in developing countries such as India and China have easy access to cheap labor and raw materials, and thus, can price their products substantially lower than those offered by major global players. With declining prices and increasing functionality and performance, suppliers based in developed economies such as North America and Europe are finding it difficult to compete with manufacturers in developing regions. This factor is anticipated to adversely affect market growth to a significant extent.

Apart from this, installation of new roll to roll printing systems involve high costs. Due to lack of budget, various small- and medium-sized companies are reluctant toward the adoption of roll to roll printers, which is one of the major factors hampering market expansion.

Market Share Analysis

The roll to roll printing market is estimated to be fragmented over the forecast period. This projected high fragmentation is attributed to the revenue generated by new start-ups and other established small- and medium-sized roll to roll printing solution providers. Market leaders are companies that individually hold a market share of above 10%. This group includes giants such as Samsung Electronics and Agfa-Gevaert Group.

Companies with a market share of above 5% and below 10% are promising players. These companies are likely to showcase a quick growth trend and harness the opportunities that the global market has to offer to accommodate business expansion and revenue generation. This group consists of companies such as Molex, LLC, Multek Corporation, LG Display Ltd., and Nissha USA.

Companies that have a relatively lower size with a market share worth less than 5% are strategizing to attract new clientele in foreign markets. Emerging players are DuPont, Electronics for Imaging, and Seiko Epson Corporation, among others.


Country-wise Insights

Why is there Increasing Competition among Chinese Vendors?

Chinese vendors of roll to roll printers are increasingly focused toward tapping into various high-growth markets, offering products at competitive prices as compared to others. Alibaba’s dominance in China makes it difficult for foreign e-retailers to gain a foothold in the regional market. The e-Commerce giant is also focused on enhancing its presence in the global market. Companies from emerging economies that receive strong support from their respective governments have a strong foothold in domestic markets, and pose a challenge to the other players based in developed economies. Chinese players are penetrating the market with rapid expansion of the retail industry, which is boosting the growth of the roll to roll printing industry in China.

Why is there Increasing Demand for Customized Products in Germany?

As the world is becoming more digital and connected, demand for personalized products and solutions is no longer an exception. Over the years, it has been observed that demand for products with complex design patters is increasing. Roll to roll printing is perfectly suited to manufacture customized products due to the digital nature of the supply chain. For instance, roll to roll printing can also be used to make products designed by consumers through a web browser or customized from online data repositories. Furthermore, there is a continuous growth in demand from the automotive sector for complex designed products in Germany, which is bolstering demand for roll to roll printing technology in the country.

What is Leading to Digital Culture and Technology Convergence in the United States?

Digitization is driven by new IoT-enabled devices, along with breakthroughs in artificial intelligence, cloud-based services, and web 3.0. Companies addressing this new digital age are focusing on finding out ways of responding to changing consumer trends and data patterns using technologies such as roll to roll printing. Also, introduction of Industry 4.0 is also one of the key factors driving the growth of the roll to roll printing market in the United States.

Apart from this, by convergence of technologies such as roll to roll printing technologies, machines printing in combined multi-material products of biomaterials, and metals, enables embedded functionality within the printing process. Introduction of these systems by key players in the United States has the potential to revolutionize the way companies manufacture products. Moreover, introduction of this technology helps in addressing digital manufacturing challenges and allows production of various products.

Why are Key Players in Japan Continuously Focusing on Operational Expansion?

The market is very competitive due to presence of a large number of players in Japan. Therefore, companies are focusing on expanding their production capacities and enhancing capabilities in order to gain a competitive advantage in this space. Manufacturers are adding ultra-thin, flexible printed circuitry to printed labels to provide genuine products and more easily track distribution. In addition, players are also focusing on printing directly onto objects ranging in size or material, whether it is smooth or rough, slightly curved or stepped, and providing customers greater flexibility in their print choices by expanding into catalogs, magazines, and color books with new continuous feed.

For instance, in February 2021, Nippon Mektron, Ltd., headquartered in Japan, developed an ultra-thin telescopic coil antenna with ultra-thin telescopic coil that supports non-contact power supply, under the Ministry of Internal Affairs and Communications Strategic Information and Communications Research and Development Promotion Project. It was based on Nippon Mektron's telescopic flexible board "Expandable FPC", which could be attached to joints such as wrists, and functions as an NFC (Near Field Communication) antenna even when bent.

Category-wise Insights

Which Application Holds the Largest Share in Roll to Roll Printing?

Among all the applications, the displays sub-segment holds the largest market share, as roll to roll printing is widely used to manufacture curved flexible OLED, LED, and TFT displays. It is also used for manufacturing electrochromic devices, as it includes paper-like displays. Thus, the sub-segment is anticipated to expand at a CAGR of close to 20% during the forecast period. Furthermore, this sub-segment is anticipated to create an incremental opportunity of around US$ 20.5 Bn from 2021 to 2031.

An electrochromic devices are widely used for paper-like displays, called electronic paper, these will be the next generation display, owing to attributes such as thin and flexible materials, low-power consumption, and fast switching times. When these materials or displays are subjected to an electric charge, they can be used for 'smart' windows in buildings, cars, as well as in information displays.

Why is there High Demand for Roll to Roll Printing from the Aerospace and Defense Industry?

End users operating in aerospace and defense industries have accelerated the usage of roll to roll printing over the last decade. This accelerated adoption trend may be attributed to flexible printed electronics largely being adopted in the aerospace & defense industry, owing to their high reliability, less complexity, and lightweight, which ultimately results in low maintenance requirements.

In addition, by bringing manufacturing processes in-house, production time taken by a mechanical or electronic prototype can be reduced to a matter of days, or even hours. As a result, overall product design and manufacturing cycle is shortened and repetitive redesigning can be avoided. Therefore, aerospace and defense industries are estimated to continue recording high adoption of roll to roll printing throughout the forecast period.

Competitive Landscape

Roll to roll printing relies on multiple expansion strategies to deepen penetration across lucrative markets. These strategies include collaborations with key players, product launches, acquisitions partnerships, and strengthening of regional and global distribution networks.

For instance, Nissha USA, Inc., through one of its subsidiaries (AR Metallizing N.V.), in January 2020, acquired all shares of Eurofoil - Paper Coating GmbH, a German manufacturer of metallized paper, in order to strengthen its position in eco-friendly, paper-based packaging, and labelling materials in the European region. This acquisition allowed the company to expedite the development of new products by utilizing Eurofoil – Paper Coating GmbH’s processing technology.

Some of the leading companies providing roll to roll printing are:

  • Multek Corporation
  • Samsung Electronics
  • Agfa-Gevaert Group
  • Molex
  • Nissha USA
  • Nippon Mektron, Ltd.
  • DuPont
  • BASF
  • Novacentrix
  • Seiko Epson Corporation

*The list is not exhaustive, and only for representational purposes. Full competitive intelligence with SWOT analysis available in the report.

Report Scope



Forecast Period


Historical Data Available for


Market Analysis

US$ Mn for Value

Key Regions Covered

  • North America
  • Europe
  • Middle East & Africa
  • Rest of the World

Key Countries Covered

  • U.S.
  • Canada
  • Germany
  • Italy
  • France
  • U.K.
  • Spain
  • GCC
  • South Africa

Key Segments Covered

  • Component
  • Application
  • Industry
  • Region

Key Companies Profiled

  • Multek Corporation
  • Samsung Electronics
  • Agfa-Gevaert Group
  • Molex
  • Nissha USA
  • Nippon Mektron, Ltd.
  • DuPont
  • BASF
  • Novacentrix
  • Seiko Epson Corporation

Customization & Pricing

Available upon Request

Key Questions Answered in Report

  • How will the roll to roll printing market expand until 2031?

Persistence Market Research projects the market to register a CAGR worth 9% across the 2021-2031 assessment period. Continuous innovations and upgrades made in product portfolios can help attract a wide range of customers operating in different industry verticals.

  • What are the major challenges for roll to roll printing providers?

Due to lack of budget, various small- and medium-sized companies are reluctant toward the adoption of roll to roll printers, which is one of the major factors that hampers the growth of the market.

  • Who are the leading players in roll to roll printing landscape?

Prominent players operating in this space include Multek Corporation, Samsung Electronics, Agfa-Gevaert Group, Molex, LLC, Nippon Mektron, Ltd., and Seiko Epson Corporation, among others.

  • What are the major trends impacting market growth?

Continuous growth in demand for products with complex designs is bolstering demand for roll to roll printing technology.

  • Which region is expected to be at the forefront in this market?

North America is dominating the global market; however, the market in Europe is anticipated to expand at a significant rate over the forecast period. Europe is expected to remain a key market, as enhanced manufacturing and supply chain realignment are boosting market growth.

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