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Whey Protein Isolate Market

Global Market Study on Whey Protein Isolate Outlook Market: Protein Fortification and Standardization Propelling the Market Growth

Whey Protein Isolate Market Segmented By Whey Protein, Whey Protein Powder, Whey Protein Product, Whey Protein Ingredients, Whey Basic Protein Isolate

Whey Protein Isolate Market Outlook (2023-2033)

According to Persistence Market Research (PMR) Analysis, the worldwide revenue for whey protein isolate stands at US$ 1,186.4 Mn in 2023 and the market is projected to exhibit annual growth rate of 5.2% to reach the valuation of US$ 1,848.8 Mn by end 2033.

Report Attribute Details

Whey Protein Isolate Market Size (2023E)

US$ 1,186.4 Mn

Projected Sales of Whey Protein Isolate (2033F)

US$ 1,848.8 Mn

Value CAGR (2023-2033)

5.2%

Value Share of Top 4 Countries (2023E)

41.1%

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Whey Protein Isolate Consumption Analysis (2018-2022) Vs. Market Estimations (2023-2033)

The global whey protein isolate witnessed growth rate of 4.0% during historical period of assessment (2018-2022). In the fiscal year 2022, the market incurred sales of US$ 1,126.8 Mn and demand for organic whey protein isolate grew by 8.9% owing to rising demand for natural and chemical-free products among the global consumer.

A whey protein isolate is a dietary supplement and food product produced through the isolation of whey components. Demand for vitamins and supplements is increasing, thereby creating opportunity for demineralized whey powder as it is present in supplements as a major protein source. It is largely used as an ingredient in the protein bars which can be consumed by all age groups.

The increasing number of health problems associated with malnutrition and obesity across the world has encouraged both government and organizations like the FDA (Food & Drug Administration) to promote production and consumption of whey protein isolate. Therefore, the growing government initiatives along with the strong demand for the protein-based ingredients from versatile end use industries is possibly to expand whey protein concentrate market by 5.2% over the forecast period.

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What are the Key Trends in the Market for Whey Protein Isolate?

“Protein Fortification and Standardization Propelling the Market Growth”

Consumer preference for protein in regular or daily foods and increasing demand for high-protein and low fat weight-management products are mounting at a rapid rate. The above factor has increased the popularity of protein fortification among consumers. Standardization of proteins is a major practice amid the dairy producers where protein ingredients are incorporated in a manner that mimics the casein-to-whey ratio in natural milk. Food fortification involves adding some useful components to a product in order to improve its functional characteristics. Through fortification, companies can enhance food quality and solve critical consumer deficiencies in minerals or vitamins. The escalating demand of fortified and standardized food and beverages will positively influxes the growth of whey protein isolate market.

“Increasing Retail Investment in Private Label Products”

Private label products are those products manufactured by one company and offered through multiple external companies. Most store brands are private label products and those brands that are packaged and sold through a particular store or retailer. Major retailers such as Target Corp are increasing investment in private label protein supplements and whey protein products. As the supplements market is highly fragmented without any major brand, store brands are seen as more economic products.

“Sports and Lifestyle Pushing Large Buckets of Whey Protein Isolate to Consumers”

Whey protein isolate is extensively beneficial for post-exercise recovery and muscle building. As a result, the demand for applications in sports nutrition and slimming food products has been witnessing a significant increase in the past few years. Also, the advent of sports nutrition has spurred the demand for functional foods and beverages that has heightened the consumption of whey protein isolate across the world. Demand for vitamins and supplements is increasing in sports nutrition, thereby creating an opportunity for whey protein isolate as it is present in supplements as a significant protein source. Moreover, whey protein isolates have a less lactose content when compared to whey protein concentrates, making it an ideal choice for consumer who are intolerant to lactose. Due to their composition, whey protein isolates are widely used in sports nutrition products.

“Consumer Strong Preference for Clean Label Products Augmenting Market Growth”

Growing savvy consumers across the globe is anticipated to benefit the whey protein isolate market since consumers are nowadays are more conscious regarding the ingredients on label claims which has led the dietary and food producers to manufacturer products with clean label products which are free of chemicals and harmful artificial ingredients. Consumers are gradually becoming aware of clean label products and are seeking for brand transparency that supports body health. As a result, manufacturers are investing rigorously on producing clean label products starting from sourcing of products until final packaging. Therefore, clean label trend is likely to benefit the whey protein isolate market in the forthcoming years.

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Country-wise insights

What is the demand outlook for whey protein isolate in the U.S. and Canada Market?

PMR forecasts the U.S. whey protein isolate market to grow from US$ 359.2 Mn in 2023 to US$ 525.1 Mn in 2033. This represents a compound annual growth rate (CAGR) of 4.4% from 2023 to 2033. Revenue from Canada whey protein isolate market is anticipated to increase at a CAGR of 5.9% over 2023-2033, to reach US$ 105.2 Mn by 2033.

What is consumption value of whey protein isolate in Brazil & Argentina?

The sales of whey protein isolate in Brazilian market is valued at US$ 32.1 Mn for 2023 and in Argentina the revenue generated is estimated at US$ 6.6 Mn by end of 2023.

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Category-wise insights

What is predicted sales of whey protein isolate in food processing industry?

Food Processing whey protein isolate segment is anticipated to expand at 3.3% CAGR over the forecast period and to be valued at US$ 84.4 Mn by 2033 end.

What is the compound annual growth rate of powder whey protein isolate in the global market?

Powder whey protein isolate market is estimated to account for 85.3% revenue share of the global whey protein isolate market by 2023 end and is expected to expand at 5.5% CAGR over the forecast period.

Competitive Dashboard

The leading manufacturers in whey protein isolate is focusing on expanding their current milk protein facilities, acquiring new facilities, and entering into partnerships with new distributors. Multinationals are consistently looking for ways of producing whey protein isolate that is economical, readily accessible, and can be administered to food products to enhance overall quality. Manufactures are launching variants of whey powder ingredient in order to cater to the evolving needs of consumers related to various health concerns and increasing demand for healthy, taste, and fresh ready to eat foods.

Moreover, the competitive landscape of whey protein isolate is mildly fragmented and there are ample companies at the regional and global level that are entirely focused on being a provider of high-quality whey protein isolate. The dietary supplements and sports nutrition continues to generate lucrative opportunities for leading industry giants to gain a good market share in the whey protein isolate segment. Therefore, the players in whey protein isolate space are focusing on establishing enduring strategic business partnership with sports and dietary supplements companies to stay competitive in the global market.

  • Davisco Foods International, Inc. is a leading manufacturer of ion-exchange whey protein across the globe. The company has a strong portfolio for whey protein isolate its domestic and international market, and it is accounted to produces ~65% of whey protein isolates across the globe.
  • Havero Hoogwegt B.V.maintains a decent portfolio of investments to stretch its product portfolio. Also, in 2019, partnered with First Milk to consolidate its whey operations in Europe and to become the sole owner of the whey protein Isolate
  • Agropur, Inc. offers whey protein isolates (80%) under the brand name ISO Chill 8000. The company assures its whey protein isolates is manufactured by spray-dried, cream-colored powder with a bland flavor profile, which can be used in several application such as, functional food and beverages, sports nutrition, protein bars, bakery products, frozen desserts, and other confectionaries.
  • AMCO Proteins focuses on investing in research and developments to produce innovate products that meets the demand business to business as well as business to consumer channels. Moreover, the company assures high quality of whey protein concentrate through stringent production process.

Whey Protein Isolate Industry Report Scope

Attribute

Details

Forecast period

2023-2033

Historical data available for

2018-2022

Market analysis

USD million for value

Key regions covered

  • North America
  • Latin America
  • Europe
  • South Asia & Pacific
  • East Asia
  • Middle East & Africa

Key countries covered

  • U.S.
  • Canada
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • China
  • Japan
  • South Korea
  • India
  • Thailand
  • Malaysia
  • Indonesia
  • Australia
  • New Zealand
  • GCC countries
  • Turkey
  • Northern Africa
  • South Africa

Key market segments covered

  • Form
  • Grade Type
  • Nature
  • End Use

Key companies profiled

  • Hilmar Cheese Company, Inc.
  • Arla Food Ingredients Group
  • Hilmar Cheese Company, Inc.
  • Arla Food Ingredients Group
  • Glanbia Foods, Inc.
  • Prinova Group, LLC
  • Havero Hoogwegt B.V.
  • Agropur, Inc.
  • Lactilas International
  • Davisco Foods International
  • Milk Specialties Global
  • Grande Cheese Company
  • AMCO Proteins
  • Carbery Group
  • Leprino Foods
  • Westland Milk Product
  • Fonterra Co-operative Group

Report coverage

  • Market forecast
  • Company share analysis
  • Competition intelligence
  • DROT analysis
  • Market dynamics and challenges
  • Strategic growth initiatives

Customization & pricing

Available upon request

Whey Protein Isolate Industry Research by Category

By Nature:

  • Organic
  • Conventional

By Form:

  • Powder
  • Liquid

By Grade Type:

  • Food Grade
  • Pharma Grade
  • Feed Grade

By End Use:

  • Infant Formula and Baby Foods
  • Dietary Supplements
  • Food Processing
  • Sports Nutrition
  • Beverages
  • Others (Animal Feed, & Clinical Nutrition)

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia & Pacific
  • East Asia
  • Middle East & Africa

- Companies Covered in This Report -

  • Hilmar Cheese Company, Inc.
  • Arla Food Ingredients Group
  • Hilmar Cheese Company, Inc.
  • Arla Food Ingredients Group
  • Glanbia Foods, Inc.
  • Prinova Group, LLC
  • Havero Hoogwegt B.V.
  • Agropur, Inc.
  • Lactilas International
  • Davisco Foods International
  • Milk Specialties Global
  • Grande Cheese Company
  • AMCO Proteins
  • Carbery Group
  • Leprino Foods
  • Westland Milk Product
  • Fonterra Co-operative Group

- Frequently Asked Questions -

The global market for whey protein isolate has a value of US$ 1,186.4 Mn in 2023.

The global market for whey protein isolate has a value CAGR of 4.0% from 2018-2022.

The global market for whey protein isolate has a value of US$ 1,848.8 Mn in 2033.

The global market for whey protein isolate has a value CAGR of 5.2% from 2023-2033.

Companies such Hilmar Cheese Company, Inc., Fonterra Co-operative Group, Carbery Group and others are some of the major players operating in the global whey protein isolate market.

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