Portable Battery Pack Market

Market Study on Portable Battery Packs: Lithium-ion Batteries to Capture Major Market Share

Portable Battery Pack (Power Banks) Market Segmented By Li-ion Batteries, Li-polymer Batteries, Nickel Metal Hydride Batteries, Ni-Cd Batteries Type with 1,000 mAh to Above 10,000 mAh Portable Battery Packs Capacity for Mobile Phone, Tablet

Market Snapshot

Persistence Market Research has published a recently revised analysis on the portable battery pack industry, which predicts the global market to expand at a high CAGR of 10.7% over the next ten years. The portable battery pack market was valued at US$ 10.5 Bn in 2020, and is anticipated to increase 2.7X by the end of 2031. In the larger picture, portable battery pack sales in 2020 accounted for 10% of the overall battery charging market.

Portable Battery Pack Market Value (2020)

US$ 10.5 Bn

Sales Forecast for Portable Battery Packs (2031)

US$ 29 Bn (2031)

Global Market Growth Rate (2021-2031)

10.7% CAGR

Fastest-Growing Regional Market

Asia Pacific

Find Out More about the Report Coverage

Companies

Company Profiles

  • BYD Company Limited
  • Energizer Holdings, Inc.
  • mophie Inc.
  • Simplo Technology Co. Ltd.
  • Sony Corporation
  • Panasonic Corporation
  • Anker Technology Co. Limited
  • CHEERO USA INC.
  • Braven LC – INCIPIO Technologies, Inc
  • Others

Demand Analysis of Portable Battery Packs from 2016 to 2020 Vs Market Estimates for 2021 to 2031

The 21st century completely revolutionized the use of technology, and portable electronic gadgets are at the forefront of this revolution. As the use of these devices increases, the need to keep them functional and charged has also increased substantially, and that’s where portable charging solutions shine.

Portable electronic gadgets have risen in number substantially and spawned a lucrative market for portable chargers. The number of wireless gadgets and other consumer electronics that function on rechargeable batteries has increased substantially over the past decade, and most of these products function on lithium-ion batteries.

Battery packs have seen a substantial increase in the scope of application across various industry verticals, and this has revolutionized the portable battery pack industry. Mobile devices are leading the use of power banks, but there are other portable electronic gadgets that are expected to see substantial rise in demand and spawn new opportunities for portable charging solutions.

With increasing scope of application and rapid technological developments, demand for portable battery packs is anticipated to rise at an impressive CAGR of 10.7% through 2031.

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What is the Significance of Mobile Phones in the Portable Power Banks?

Mobile phones have seen rapid rise in adoption over the past decade, and emergence of cheap and affordable smartphones has further boosted demand for portable battery packs. Rapid urbanization across various regions, increasing adoption of mobile phones across geographies, rising disposable income, and increasing digitization in all walks of life are some of the factors that favor the adoption of mobile phones.

As adoption of mobile phones increases, so does demand for portable power banks and rechargeable batteries, as more mobile phones are sold and manufactured. The mobile phones segment is projected to create high incremental dollar opportunity over 2021 to 2031 in the power packs market space.

To gain a competitive advantage in the mobile phones segment, key portable battery pack providers largely rely on strong distribution channels such as multi-brand distributors and retailers of mobile accessories. In terms of value, mobile phones is projected to be the most attractive segment in the global portable battery pack market during the forecast period.

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What Role Does Urbanization Play in the Portable Battery Pack Industry?

Increasing disposable income across multiple geographies has catalyzed the growth of the mobile phones segment in the past decade, and this trend is expected to be followed through this decade as well.

Dominantly emerging economies and developing economies are leading the urbanization across the globe, and this is due to rising proliferation of technology and rapid digitization in all aspects of life. Smartphone adoption across countries such as China, Indonesia, Brazil, and India is growing at a fast pace, and this can be attributed to increasing internet penetration and popularity of social media.

Expansion of urban population, changing lifestyle standards, and rising popularity of smart devices are all fueling urbanization, and, in turn, driving demand for portable electronic gadgets that utilize rechargeable batteries and portable chargers.

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Which Regions Should Key Portable Battery Pack Manufacturers Target?

This research details the global portable battery pack industry landscape across regions such as North America, Latin America, Europe, APAC, and MEA.

  • The portable battery pack market in Asia Pacific is expected to have a dominant outlook over the forecast period. This dominance is governed by the presence of key manufacturers of portable battery packs in the region and increased demand from economies with rising urbanization.
  • The North American region also provides a very lucrative setting for portable battery pack suppliers, and demand in the region is governed by high spending potential of the population and rising preference for technologically advanced products.
  • The portable chargers and power packs market in Europe is expected to have a similar outlook in terms of demand, but portrays more opportunity due to its large geographical presence.
  • Demand for portable battery packs in Latin America and MEA is expected to see a substantial rise as these regions evolve and experience urbanization.

portable-battery-pack-market

Country-wise Analysis

What’s Driving Demand for Portable Battery Packs in India?

The population of India is huge, and being the second-most populated nation in the world, it provides an extremely lucrative setting for all consumer electronics. The nation has been seeing extremely high adoption of smartphones and other smart electronic devices due to rapid urbanization and rising per capita disposable income of the massive population.

Migration of people from rural to urban areas is a major factor propelling demand for consumer electronics, including portable battery packs. As the economy of India develops, it presents a huge opportunity for portable battery pack charger manufacturers, and also has some untapped potential with limited availability of certain types of products.

How Important is China in the Global Market for Portable Battery Packs?

China is a major manufacturing hub for almost all goods, and the industry for consumer electronics and semiconductors in the nation is huge. China is seeing rapid urbanization, and this provides a lucrative setting for consumer electronic product manufacturers and suppliers as well.

China is responsible for producing over 70% of all lithium-ion batteries used in the world. This makes China the foremost nation in the battery manufacturing and distribution industry.

The portable battery pack landscape in China is expected to have a bright outlook over the decade as the nation is already a leading name in the battery industry, and as requirement across the globe increases, opportunities for manufacturers and distributors of portable battery packs in the nation also increases. This makes it a very important market for portable battery packs for laptops, phones, and tablets.

Category-wise Insights

What is the Outlook for Lithium-ion Batteries in the Future?

Amongst all the rechargeable batteries used in portable gadgets, the most popular choice and most used are lithium-ion batteries, and their popularity is not expected to go down anytime soon. However, rising environmental concerns regarding the manufacture and use of lithium-ion batteries is expected to hamper the adoption of these batteries to a certain extent.

Lack of alternatives to lithium-ion batteries is what ensures that demand for these batteries would not see a drop anytime soon or until a better alternative is found.

Impact of COVID-19

The COVID-19 pandemic that hit in first quarter of 2020 affected the world in numerous ways, and the most substantial impact could be seen on the manufacturing sector as it came to a complete standstill for a certain period of time. This disrupted the demand and supply chain for nearly all products and commodities.

Manufacturing of consumer electronics took a major hit as factories were shut down and the workforce was not allowed to commute and do their jobs. However, demand for portable battery packs was steady and didn’t see a drop or rise during the pandemic, but disruptions in the supply chain affected the sales of portable battery packs across the globe.

The market is expected to recover from this sales slump as the pandemic recedes and the world returns to normalcy. The market is also expected to see a hike in demand as digitization across the globe paces up.

Competitive Landscape

Key market participants are focusing on mergers and collaborations to increase their geographical presence. Manufacturers are focusing on developing new products and expanding their product portfolios as advancements in battery technology progress.

  • In October 2020, tech mogul Apple launched its new line of flagship phones and came out with a new MagSafe feature that has since been gaining popularity. Now the trend for MagSafe battery packs is getting popular and demand for such battery packs is increasing as the feature is being made available across various Apple devices.
  • In August 2021, Oppo demonstrated its own line of magnetic wireless chargers, which is expected to be working on the same principle as Apple’s MagSafe does. MagVOOC has a capacity of 4500 mAh and a charging output of 20W. The launch of new charging and battery powering solutions is expected to redefine the way we power and recharge our devices in the near future.
  • In October 2021, Anker, a renowned electronics and accessory maker, announced the launch of its new MagSafe compatible accessories. The new line of products is expected to have a battery pack, car charger, and 3 desktop chargers.

More recent developments related to key manufacturers of portable battery packs have been also been tracked by analysts at Persistence Market Research, which are accessible in the full report.

Portable Battery Pack Industry Report Scope

Attribute

Details

Forecast Period

2021-2031

Historical Data Available for

2016-2020

Market Analysis

  • US$ Mn for Value
  • Units for Volume

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • Asia-Pacific
  • Middle East and Africa

Key Countries Covered

  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Malaysia
  • Singapore
  • Australia
  • New Zealand
  • Turkey
  • South Africa
  • and GCC Countries

Key Market Segments Covered

  • Battery Type
  • Capacity
  • Product Type
  • Price Range
  • Region

Key Companies Profiled

  • BYD Company Limited
  • Energizer Holdings Inc.
  • Mophie Inc.
  • Simplo Technology Co. Ltd.
  • Sony Corporation
  • Panasonic Corporation
  • Anker Technology Co. Limited
  • CHEERO USA INC.
  • Braven LC – INCIPIO Technologies Inc.

Pricing

Available upon Request

Key Segments Covered in Portable Battery Pack Industry Research

By Battery Type

  • Li-ion (Lithium ion) Batteries
  • Li-polymer (Lithium-Polymer) Batteries
  • Nickel Metal Hydride Batteries
  • Ni-Cd (Nickel Cadmium) Batteries

By Capacity

  • 1,000 mAh to 2,500 Portable Battery Packs
  • 2,500 to 5,000 mAh Portable Battery Packs
  • 5,000 to 7,500 mAh Portable Battery Packs
  • 7,500 to 10,000 mAh Portable Battery Packs
  • Above 10,000 mAh Portable Battery Packs

By Product Type

  • Portable Battery Packs for Mobile Phones
  • Portable Battery Packs for Tablets
  • Others (Portable Media Players and Other Electronic Devices)

By Price Range

  • Low-priced Portable Battery Packs
  • Mid-priced Portable Battery Packs
  • High-priced Portable Battery Packs

Media Release

- FAQs -

The global portable battery pack market is depicted to expand at a robust CAGR of 10.7% over the decade.

Top manufacturers such as Sony Corporation, Panasonic Corporation, Anker Technology Co. Limited are profiled in this analysis.

In 2031, sales of portable battery packs are anticipated to top US$ 29 Bn.

China, India, and Brazil are anticipated to drive most demand for portable battery packs.

Sales of portable battery packs accounted for a valuation of US$ 10.5 Bn in 2020.

Increasing urbanization, rising disposable income, and ever-growing adoption of smartphones and other portable electronic gadgets are the factors shaping demand for portable battery packs.

The mobile phones segment is expected to dominate demand for portable battery packs in terms of value.

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