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Ultra-Portable Speakers Market

Market Study on Ultra-Portable Speakers: Online Sales to Surge Over Coming Ten Years

Ultra-Portable Speakers Market Segmented By Bluetooth, Wi-Fi Technology for Residential and Commercial in Organized retail, Unorganized retail, Online and ecommerce

Ultra-Portable Speakers Market Outlook (2023-2033)

The market for ultra-portable speakers was valued at US$ 2,211.5 Mn in 2022, and by the end of 2033, it is expected to have grown to US$ 9,065.0 Mn. The market for ultra-portable speakers is estimated to valuate to US$ 2,481.3 Mn in 2023, and is predicted to grow at a CAGR of 13.8% from 2023 to 2033.

A type of audio speaker that runs on batteries is called an ultra-portable speaker. The users can easily transport and carry these speakers. The global ultra-portable speaker market is being driven by a number of key factors, including shifting consumer preferences, technological advancements and innovation, and the increasing use of smartphones. Users, particularly young adults, are increasingly adopting these speakers as a fashion or style statement. The market for ultra-portable speakers will continue to expand in the years to come due to their powerful sound and simple connectivity.

The use of ultra-portable speakers is becoming increasingly popular as a result of the ease with which people can access the internet and the nearly limitless selection of songs and playlists that are available. In addition, in order to increase sales, the manufacturers are offering products that are both highly innovative and appealing. Additionally, despite the speakers' diminutive size, technological advancements have significantly improved sound quality.

In terms of the regional market landscape, the market in North America held a leading market share of 28.4% in the global landscape in 2022 and is expected to retain its leading position throughout the forecast period. Meanwhile, demand for ultra-portable speakers in the Europe region will hold around 23.3% of the market in 2022.

Attributes Key Insights

Ultra-Portable Speakers Market Size (2023)

US$ 2,481.3 Mn

Projected Market Value (2033)

US$ 9,065.0 Mn

Global Market Growth Rate (2023-2033)

13.8%

Bluetooth Ultra-Portable Speakers Segment Market Share (2022)

42.8%

India Market Growth Rate (2022)

14.7%

Organized Retail Sales of Ultra-Portable Speakers Segment Market Share (2022)

38.3%

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Why Adoption of Waterproof Speakers is increased in Ultra-Portable Speakers Market?

“Consumers Find Waterproof Speakers Attractive”

Customers are presently searching for convenient speakers so they can stream their music or content easily regardless of where they go. Portable speakers that are waterproof, dustproof, and long-lasting are in high demand as a result. These consumer electronics now come with an IP68 or IP67 rating, which indicates that they are waterproof.

  • In October 2021, Sonos, a prestigious name in the speaker and sound industry, reported the send-off of its new savvy speakers in India - Sonos Wander.
  • In November 2021, The Swedish audio company Transparent announced the debut of its first portable speaker. The Light speaker has an elegant design and an IPX2 weather rating, making it suitable for use both indoors and outdoors.
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Why U.S. is booming in Ultra-Portable Speakers Market?

“Adoption of Smart Home Technology to Control Multiple Devices”

Portable speakers are used in smart home technology to control multiple devices and provide input and feedback. Speakers with multiple connections are an essential component of the smart home ecosystem because they serve as a link between various devices and make them easier to control and access. Due to these the ultra-portable speakers market was estimated to have the largest market share of 18.1% in 2022.

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In India why Ultra-Portable Speakers Market is Advantageous?

“Access to Online Streaming Services”

Due to the availability of online music and video streaming on digital platforms and the increased penetration of smartphones and other mobile devices, portable speakers are seeing an increase in usage in India. Consumers can connect to a variety of platforms using wireless speakers, such as smartphones and other Bluetooth and Wifi-enabled devices like smart TVs, tablets, and so on. The region's demand for portable devices like wireless speakers has also increased as a result of the rapid transformation of digital streaming services.

Due to these ultra-portable speakers market is estimated to grow at a CAGR of 14.7% over the forecast period in India.

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In Ultra-Portable Speakers Market why Distribution Channels is more Demand in Europe and Which Country Holds Major Share?

“Penetration of Branded Products”

Germany is one of the most significant country in Europe holding the largest share of 10.1% in the European ultra-portable speakers market. The delivery network in smaller towns and villages is being improved by companies. Branded products will have a much easier time gaining traction in these markets as a result of this. Teaming up with existing nearby conveyance organizations, arising conveyance new businesses and presence of structure in major areas of strength for a with systems administration for organizations.

Category-wise insights

In Ultra-Portable Speakers Market Bluetooth Speakers Holds a Largest Market Share?

“Ease Use of Bluetooth Speakers”

The bluetooth portable speakers segment is expected to hold a higher share of the market accounting for more than 42.8% of the market share in 2022. The devices of portable Bluetooth speakers are comparable in size, weight, and portability. Versatile speakers come in many shapes and sizes. Sound bars, cylinders, and clasps are probably the most generally consumed models on the lookout.

The market's expansion is being aided by shifting consumer dynamics and consumers' growing preference for portable devices. Increasing use of portable bluetooth speakers in smart offices, small offices, home offices, and educational institutions, etc. So the demand for bluetooth speakers hold largest market share.

Why Demand is increasing for Organized Retail Sales of Ultra-Portable Speakers Market?

Rising Adoption of Smartphones, Innovations in Technology”

Some of the major factors that are influencing demand and retail sales of ultra-portable speakers worldwide are the emergence of high-resolution audio, technological advancements, shifting consumer preferences, and the proliferation of OTT technology and services. Due to these the ultra-portable speakers market for retail sector was estimated to have the largest market share of 38.3% in 2022.

Competitive Landscape

The global Integrated Ultra-Portable Speakers Market's key players are focusing on business strategies such as product expansion. Companies involved in ultra-portable speakers are aiming for product innovation with other vendors to enhance their portfolios while addressing the demand of an expanding customer pool. The introduction of new products are key in this landscape.

  • In July 2022, Sony introduced three new X-Series models in US namely, the SRS-XE200, SRS-XE300, and SRS-XG300 models. The conservative Bluetooth speakers are made for outside use and incorporate abilities like Surrounding Commotion Detecting. One of the devices, the XG300, can play content for up to 25 hours on one charge.
  • In March 2022, The JBL Flip 6 was added to the Flip line of Bluetooth speakers by JBL. The Bluetooth speaker has been updated with a new color scheme, strong branding, high-quality components, and a new audio configuration.

Recent developments related to key players providing ultra-portable speakers market have been tracked by the analysts at Persistence Market Research, which will be accessible in the full report.

Ultra-Portable Speakers Market Report Scope

Attribute Details

Forecast Period

2023-2033

Historical Data Available for

2018-2022

Market Analysis

US$ Mn for Value

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East and Africa (MEA)

Key Countries Covered

  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Malaysia
  • Singapore
  • Australia
  • New Zealand
  • Turkey
  • South Africa
  • GCC Countries

Key Market Segments Covered

  • Technology
  • Distribution Channel
  • End User
  • Region

Key Companies Profiled

  • Anker
  • Beats Electronics LLC
  • Bose Corporation
  • JBL
  • Klipsch Audio Technologies
  • Sony Corporation
  • Xmi Pte Ltd. (X-Mini)
  • Koninklijke Philips N.V.
  • Samsung Electronics
  • Ultimate Ears

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Key Segments of Ultra-Portable Speakers Market Research

By Technology:

  • Bluetooth Ultra-Portable Speakers
  • Wi-Fi Ultra-Portable Speakers
  • Others

By Distribution Channel:

  • Organized Retail Sales of Ultra-Portable Speakers
  • Unorganized Retail Sales of Ultra-Portable Speakers
  • Online/e-Commerce Sales of Ultra-Portable Speakers

By End User:

  • Ultra-Portable Speakers for Residential Use
  • Ultra-Portable Speakers for Commercial Use

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East and Africa (MEA)

- Companies Covered in This Report -

  • Anker
  • Beats Electronics LLC
  • Bose Corporation
  • JBL
  • Klipsch Audio Technologies
  • Sony Corporation
  • Xmi Pte Ltd. (X-Mini)
  • Koninklijke Philips N.V.
  • Samsung Electronics
  • Ultimate Ears

- Frequently Asked Questions -

In 2022, demand for ultra-portable speakers markets for a valuation of US$ 2,211.5 Mn. ​​​​​

The globally ultra-portable speakers market is estimated at 13.8% CAGR through 2033.

The market for the ultra-portable speakers is forecasted to climb to US$ 9,065.0 Mn by 2033-end.

Demand for ultra-portable speakers in India is projected to rise 14.7% CAGR over the next ten years.

In 2022, the North American ultra-portable speakers market held a dominant market share of 28.4%.

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