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3D Animation Market

Global Market Study on 3D Animation: Demand for 3D Mobile Apps and Games to Surge

3D Animation Market Segmented By Component such as Hardware, 3D Animation Software and Services having Cloud-based 3D Animation and On-Premise 3D Animation Deployment

3D Animation Market Outlook (2023-2033)

The 3D animation market is an important part of the global animation market, this market was estimated to have held a value of US$ 18,891.2 Mn in 2022, this market is predicted to grow to US$ 21,123.9 Mn in 2023 and with a CAGR of 11.9%, it is estimated that the market will reach a value of US$ 65,067.3 Mn by 2033.

The three dimensional animation is the technique of bringing life to the digital objects by giving them the impression that they are moving in the 3-D plane. Such computer-generated things appear on 2-D computer screen but are designed with the purpose to imitate the principles of a 3-D world like they seem to move, turn and rotate in the same way like the objects do.

3D animation technology had been widely adopted in the recent years owing to the widespread adoption of the visual effects & 3D animation coupled with the introduction of VR, AI & AR and so on. 3D animators use artificial intelligence & natural language processing with a cognitive modelling approach to enhance and virtualize the graphics process for controlling simulation & customer experience in 3D videogames. Furthermore, increasing interests in watching animated movies in virtual reality is expected to positively impact the 3D animation market.

The market in North America held a leading market share of 24.5% in 2022 and this was followed by South Asia and Pacific, with a market share of 21.3% for the year 2022.

3D Animation Market Size (2023)

US$ 21,123.9 Mn

Projected Market Value (2033)

US$ 65,067.3 Mn

Global Market Growth Rate (2023-2033)

11.9%

Technology Category – 3D Modelling Segment Market Share (2022)

29.8%

India Market Growth Rate (2022)

13.2%

End User Category – Media and Entertainment Market Share (2022)

45.5%

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What Challenges Does the 3D Animation Market Face?

“Corruption, and Piracy Major Challenge for the 3D Animation Market”

Animation industry being vulnerable to corruption & piracy concerns face many challenges like the sale & purchase of pirated copies leading to the massive financial losses to the producers. Additionally, the high cost of animation tools that are used to create games are the major factors hampering the growth of the 3D animation industry.

  • In January 2023, BMW welt, an automobile museum based in Munich Germany, implemented a new solution that would now allow its visitors to view their own animated faces in 3D on a giant LED screen. This solution makes use of artificial intelligence and the animation matches the actual face of the person.
  • In January 2023, the first Sri Lankan 3D animation movie will be released named, “Gajaman”. The moive uses motion capture technology and is a big development in the Sri Lankan film industry.
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Why is the US 3D Animation Market a Global Leader?

“Strong Presence of End Use Industries and A Large Media and Entertainment Industry”

US is a significant market for 3D animation services and solutions. Reasons include a strong industry for manufacturing and architecture, the use of 3D animation is massively used in the design of automobiles, products, tools, equipment etc. 3D animation software being easy to use and learn, attracts several people towards this software for recreational and professional purposes, allowing the growth in the 3D animation market.

But the primary reason, that allows US to be the dominant market with a share of 19.7% for 2022 for 3D animation is the strong presence of the media & entertainment industry. The technological and creative progress that the entertainment industry holds in this region is one of the best in the world, allowing for various high-budget movies and shows to be produced, often these films include 3D animation and VFX.

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What Factors Can Help the Indian 3D Animation Market Grow Over the Forecast Period?

“Growth in Manufacturing, Government Initiatives and Outsourcing Services at a Wide Scale Help the Market in India Grow"”

The Indian media & entertainment industry is a massive one and needs 3D animation solutions and services for various different purposes. However, the quality of production is often lacking good quality. The designing tasks for products and tools is not at a large scale in India yet, but with the growth in manufacturing, the use of 3D animation solutions and services should grow over the forecast period with a CAGR of 13.2%. Government initiatives to boost the animation industry in India consolidates the estimation.

However, India does have a large market for 3D animation. The media & entertainment industry in India is one of the largest in the world and needs animation services. The country also has various animation studios that work on outsourced projects, these projects are often outsourced from North America and Europe, making India a large market for 3D animation. Having a large population, skilled workers and cheaper services, India becomes an outsourcing hotspot for 3D animation services in South Asia and Pacific.

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Why is Japan a Good Market for 3D Animation?

“Well Developed Automobile and Manufacturing Industries Coupled with Media and Entertainment Help the Japanese 3D Animation Market Flourish”

Japan is a country that has a large automobile industry, manufacturing industry and a media & entertainment industry, all the above mentioned industries rely heavily on 3D animation, allowing the 3D animation market to have a good standing.

The primary factor making this country a strong market is the presence of a strong anime and video game industry, anime has such a massive influence upon the Japanese society, that various advertisements and commercials involve animation services, indirectly allowing the 3D animation market to grow as well. The Japanese anime and video games are consumed globally, allowing these industries to prosper and allowed the 3D animation market to have a large market share of 15.8% in 2022.

Category-wise Insights

Why 3D Modelling Holds the Largest Market Share by Technology in 3D Animation?

“3D Modelling in Widely Used Across Industries and Is a Basic Use Case of 3D Animation”

3D Modelling was estimated to have dominated the technology segment with a market share of 29.8% in 2022, the reason includes 3D modelling is widely used for various industrial purposes across numerous verticals. So while the animation industry may not have a strong stand in any particular country or region, any industry such as architecture, education, media & entertainment, healthcare, manufacturing, etc, will need the use of 3D modelling for its purposes.

Why Media and Entertainment Dominates the Global 3D Animation Market?

“Media and Entertainment Has the Largest Need for 3D Animation Services and Solutions”

Media and entertainment held the largest market share of 45.5% in 2022, the primary reason includes the large scale use of 3D animation in this vertical. Several projects last for long durations with various activities involved to deliver quality end products.

The quality of the animation in the media and entertainment industry is growing at a significant rate and the films, movies and shows can even act as a visual representation of how the 3D animation solutions and services are progressing. Various large scale shows and movies are in production globally, allowing this segment to hold the largest market share.

Competitive Landscape

3D animation services are essential for media and entertainment as well as various industries, the companies involved in production and manufacturing of products, usually employ animators in mass amounts, whereas the studios that work on creative projects, may not employ in the same numbers. Often the studios work together to deliver on a requirement produced to them by a production house.

  • In January 2023, BigTank a video production company based in Lancashire, England, announced the launch of its new 3D animation department. The move is based upon the companies understanding that the internet traffic is today heavily consuming video content, in order to capitalize further on this trend, the company will provide 3D animation projects and services since animation has the potential to engage consumers.
  • In December 2022, OpenAI, the same company known for ChatGPT launched Point-E, an AI solution that develops 3D models. The solution uses machine learning for creating models in a text-to-model way or image-to-3D model way.

Recent developments related to key players providing 3D animation market have been tracked by the analysts at Persistence Market Research, which will be accessible in the full report.

3D Animation Market Report Scope

Attribute

Details

Forecast Period

2023-2033

Historical Data Available for

2018-2022

Market Analysis

US$ Mn for Value

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East and Africa (MEA)

Key Countries Covered

  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Malaysia
  • Singapore
  • Australia
  • New Zealand
  • Turkey
  • South Africa
  • GCC Countries

Key Market Segments Covered

  • Component
  • Technology
  • End User
  • Region

Key Companies Profiled

Pricing

Available upon Request

Key Segments of 3D Animation Market Industry Research

By Component:

  • Hardware
  • Software
  • Services

By Technology:

  • 3D Modelling
  • Motion Graphics
  • 3D Rendering
  • Visual Effects

By End User:

  • Media and Entertainment
  • Education
  • Healthcare
  • Architecture

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia Pacific
  • Middle East and Africa

- Companies Covered in This Report -

  • Autodesk Inc.
  • Corel Corporation
  • The DVI Group
  • Indigo Productions
  • Studio B Films
  • Grumo Media
  • Yans Media
  • Spin Creative

- Frequently Asked Questions -

In 2022, the market value of 3D animation was US$ 18,891.2 Mn.

The global 3D animation market is estimated to advance at a 11.9% CAGR through 2033.

The market for 3D animation is forecasted to climb to US$ 65,067.3 Mn by 2033 end.

Demand for 3D animation market in India is projected to rise at a CAGR of 13.2% over the forecast period.

In 2022, the North America 3D animation market held a dominant market share of 24.4%.

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