Portable Stages Market

Global Market Study on Portable Stages: ‘Rental’ Creating New Opportunities

Introduction

A portable stage is an easy transportable platform generally made of aluminum truss and plywood or toughened glass set up indoor as well as outdoor. Portable stages are utilized for the performance area of various events. Some of the important advantages of portable stages are quick and easy installation at the desired location, light weight, compactness, customizable, easy to move, adjustable height, and flexible in any event. Portable stages are also used in various fields such as sports & recreation industry, commercial events, institutions, and individual events.

Moreover, robust expansion of the entertainment industry and the increasing number of outdoor events, especially in top tier countries of developing regions are estimated to drive the growth of the portable stages market further. 

This global portable stages market report offers our perspective on how the portable stages market will unfold. The global portable stages market is projected to grow with a CAGR of ~8% by value during the forecast period and, it is anticipated to grow from ~US$ 150Mn in 2019 to ~US$ 313Mn in 2029.

The global volume demand for the portable stages market was pegged at ~235, 000 units in 2018, which is estimated to indicate a CAGR of ~8% to reach ~500,000 units by the end of 2029. The increasing demand for easy Installation and customizable staging solution as per the venue is likely to stimulate the global portable stages market growth during the forecast period of 2019-2029.

portable stages market

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Companies

Company Profiles:

  • Wenger Corporation 
  • Hertz Furniture System LLC 
  • Signature Systems Group LLC 
  • SICO Incorporated 
  • StageRight Corporation 
  • Stageline Groupe Inc. 
  • AmTab Manufacturing Corporation 
  • Gopak Limited 
  • Mega Stage Inc. 
  • 2M (Deutschland) GmbH 
  • Europodium 
  • Stagemobil Eckart Fahrzeugbau GmbH 
  • CPS Manufacturing Co LLP 
  • Bary Sales AS 
  • Kultour GmbH 
  • Quik Stage Incorporated 
  • Marshall Austin Productions Inc.
  • Staging Canadell Ltd
  • Staging Concepts
  • Avocet Engineering Services Limited

 

Increasing Marketing Activities in Trade Shows and Exhibitions to Boost the Market Growth

Exhibiting a product at a trade show can be an excellent way to create brand awareness and advertise to a target market. Portable stages are effective staging solutions in such trade shows and exhibitions, where promoter needs a temporary and efficient solution. Portable stages also provide customized solutions as per the area available for promotion that attains the exact requirement of the exhibitor.

Additionally, the number of trade shows and exhibitions around the globe is growing owing to the increasing marketing activities and intense competition in the global market. The growing number of trade shows and exhibitions are expected to boost the demand for portable stages.

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Demand Gains Upheld by Easy Installation and Customization

Portable stages can easily be installed in less time and workforce as well as customized as per the venue of the event. From the past decade, roadshows and trade show activities by organizations are increasing to boost marketing activities. Several event organizers need a staging solution in specific shape and size as per the venue and event requirements.

The standard size stages don’t meet the particular requirements of the event organizer. Portable stages are designed and customized as per the event’s requirement, which has many advantages such as easy to assemble, light in weight, and efficient operations, which are anticipated to increase the demand for portable stages in the near future.

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Increasing Inclination towards Rental Services to Present New Opportunities

In the portable stages market, most of the end consumers prefer rented staging solutions despite directly buying the portable stage. However, the rent of a portable stage has become more expensive than the direct selling price of the portable stage.

Portable stage end users are inclining towards direct buying the portable stage, which accounts for the economic expense over a long period. The increasing long-term usage of portable stages is estimated to incline end consumers towards directly buying portable stages.

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Opportunity Analysis for the Global Portable Stages Market (by Region) 

  • The portable stages market in the Western Europe region is estimated to represent an incremental $ opportunity of ~US$ 50Mn between 2019-2029, accounting for ~35% share in the global absolute dollar opportunity, which is projected to grow between 2019-2029.
  • The Americas region is a prominent region in the global market in terms of portable stages sales followed by Western Europe and South Asia incl. China.
  • Eastern Europe & MEA, and East Asia & Pacific portable stages markets, are expected to register a steady growth owing to the recreational and sports activities in these regions.

Large Portable Stages to Gain Center Stage in South Asia

The uplift in the South Asian market, especially China portable stages market, is backed by increasing marketing activities through roadshows and trade exhibitions as well as increasing spending on personal events by per capita. For instance, the sports & recreation industry and individual events are estimated to be the most prominent end users in the portable stages market.

The sales of portable stages from sports & recreation industry and individual events segments are likely to be higher than those of other end use segments by the end of 2029. Moreover, major market participants have started increasing their dealer’s network to seize their market presence, contributing to the growth in portable stages market.

Market Segmentation

By Size
  • Small Portable Stages
  • Medium Portable Stages
  • Large Portable Stages
  • Extra Large Portable Stages
By End Use
  • Sports & Recreation Industry
  • Commercial Events
  • Institutions
  • Individual Events
By Channel
  • Direct End User Sales
  • Rental Service Provider
By Configuration
  • Fixed Height
  • Adjustable Height
By Platform Material
  • Plywood
  • Toughened Glass
By Region
  • Americas
  • Western Europe
  • Eastern Europe & MEA
  • South Asia incl. China
  • East Asia & Pacific

 

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