PMR’s Market Research Report Offers a Strong Market Forecast for Natural Food Preservatives Industry Based on Growing Demand for Fresh Food, and the Rise in Health Consciousness Among Consumers
Report ID: PMRREP27619
Number of Pages: 147
Format: PPT*, PDF, EXCEL
Industry: Food and Beverages
Published Date: July-2024
The market for natural food preservatives is estimated to reach a valuation of US$880 Mn by the year 2034, at a CAGR of 7%, during the forecast period 2024 to 2034.
Key Highlights of the Market
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Attributes |
Key Insights |
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Market Size (2024E) |
US$528 Mn |
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Market Size (2034F) |
US$880 Mn |
|
Forecast Growth Rate (CAGR 2024 to 2034) |
7% |
|
Historical Growth Rate (CAGR 2019 to 2023) |
5.8% |
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The primary drivers of the natural food preservatives market are the prevailing health and wellness trends, as well as the clean-label movement.
Consumers are becoming more aware of the substances included in their food and are actively looking for substitutes for synthetic preservatives, which are seen as artificial or potentially dangerous.
An alternative approach involves creating a brine solution using a mixture of salt and water to pickle vegetables.
Natural preservatives are often used as additives found in a variety of products, such as meat, poultry, fish, baked goods, and confections, to extend shelf-life and maintain natural qualities, thus aiding the market growth.
Moreover, there has been an upsurge in the demand for improving the shelf-life of food products by preventing the growth of pathogens.
Attracted to this demand, many researchers have begun leveraging natural antimicrobial compounds as a healthy substitute for physical and chemical food preservatives, which pose severe threats to the health of the consumers.
Inclination towards natural preservatives has encouraged the use of antimicrobial compounds derived from the plant products, which is expected to positively impact the natural food preservatives market growth.
Further, the fast-track lifestyle of the consumers has propelled the demand for ready-to-eat food products, which has compelled the food industry to extend the shelf-life of the food products by leveraging food preservatives.
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Get a Customized VersionThe global Natural Food Preservatives Market had a steady growth trajectory during the historical period from 2019 to 2023 at a CAGR of 5.8%.
However, this growth is not evenly spread across all regions, with the developing markets recording higher growth rates of around 7%.
Key reasons for this change in growth rate are attributed to the rapid uptake of the market during the first half of the forecast period owing to improving end-user demand in key economies and their booming populations.
In particular, China and India are both estimated to have an increase in their consumption pattern, which is resulting in increased demand in the market. Moreover, many other market segments are expected to perform fairly and attain promising growth prospects over the projection period.
Increased Demand for Extended Shelf-Life
The global rise in urbanization and employment has been a significant factor in the transformation of consumer dietary habits and lifestyles.
Consequently, consumers are now prioritizing food items that are both flavorful, have a long shelf-life and are easy to prepare.
The expiration life of food is significantly extended by food preservatives, in addition to maintaining its freshness.
The demand for foods with extended expiration lives has increased in the food and beverage industry, resulting in a greater need for food preservatives.
Furthermore, the natural food preservatives market share has been bolstered by the heightened awareness of health concerns that have resulted from the COVID-19 pandemic.
The increased awareness has positively impacted the development of natural preservatives, including citric acid and rosemary extracts. Further, this factor caters to the growing market size.
Rising Health Consciousness
The demand for organic and chemical-free foods is increasing as individuals become more health-conscious.
As an outcome of the increasing concern regarding environmental sustainability, manufacturers are employing a greater number of natural preservatives, which is resulting in accelerated growth.
The demand for organic food products on a global scale is increasing in tandem with the expansion of the e-commerce sector.
Further, the incorporation of synthetic foods into the menus of consumers is causing a rise in their health concerns, which is fueling a trend toward organic products and eventually aiding the natural food preservatives market size on a global note.
High Costs, and Limited Availability
Natural preservatives such as nisin and natamycin are significantly more expensive than chemical preservatives, with limited availability of natural sources.
Several natural preservatives have not yet been produced on a bigger scale, hence, the commercialization of manufacturing technologies for natural preservatives is still in its early stages.
Continuous research and development activities are under process to identify dependable sources of premium natural preservatives while also evaluating their effectiveness through rigorous testing.
Hence, till the issues with natural preservatives are recognized and addressed, the complete expansion capacity of the natural food preservative market is anticipated to be rather difficult.
Clean-Label Trend in Food Industry
Consumers are increasingly inclined to read product labels and favor pure food ingredients, as per the study carried out by the research team. It is evident that consumers are constantly seeking to incorporate natural, fresh, wholesome, and balanced nutrition.
Also, global natural food preservatives manufacturers are concentrating on the development of clean-label solutions and market innovations. Further, the natural food preservatives market is experiencing a surge in innovation regarding natural preservatives.
The food and beverages industry is anticipated to experience lucrative growth opportunities as a result of the increasing trend toward clean-label products, while key players concentrate on the development of new formulations and developments in this domain.
Salt-Based Preservatives Take up the Largest Share of Market Pie
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Market Segment by Type |
Market Value Share 2023 |
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Salt-based |
20% |
Based on type, the global natural food preservatives market is further divided into sugar-based, salt-based and oil-based preservatives, where the salt-based preservatives dominate the market with major market share.
Salt is a natural preservative that is widely used in a variety of culinary products globally.
Among other types of salt, Himalayan salt is employed as a more effective preservative and has been found that since ancient times, Himalayan salt has been extensively employed for food preservation due to its distinctive characteristics.
The cost-effectiveness of natural food preservatives in preventing the spoilage of food products, such as flesh, is the reason for their increasing popularity.
Antimicrobial Action Sought-After, Accounts for 50% Market Share
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Market Segment by Function |
Market Value Share 2023 |
|
Antimicrobial |
50% |
Based on function, the market is further divided into antimicrobial and antioxidants, where the antimicrobial segment owns the major market share of about 50% of the total market share, as antimicrobials are employed extensively to prolong the retail life of products.
In comparison to their chemically sourced counterparts, naturally synthesized antimicrobials are more extensively consumed due to their ability to alleviate consumers' food safety concerns.
Natural antimicrobials are either directly used in product formulation, integrated into packaging materials, or surface-coated to prevent spoilage processes and pathogen growth.
Meat & Poultry Represent the Primary Application Segment
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Market Segment by Application |
Market Value Share 2023 |
|
Meat & Poultry |
18% |
Based on application, the global market is further sub-segmented into seafood, dairy products and meat & poultry, where the meat & poultry application segment dominates the market share with 18% of the total market share.
It is anticipated that the meat and poultry segment will expand at a compound annual growth rate of 4.7% during the forecast period.
Customers are increasingly seeking healthier and more sustainable products, which is why natural food preservatives are becoming increasingly popular in the meat and poultry sectors.
Natural food preservatives are plant-based compounds that possess antioxidant and antibacterial properties and can be employed to extend the expiration life of meat and poultry products without the use of synthetic preservatives.
North America’s Dominant Market Share Prevails
|
Region |
Market Value Share 2023 |
|
North America |
33% |
North American region accounted for almost 33% of the global natural food preservatives market share. The dominance of the North American region is primarily attributed to the increasing scrutiny of synthetic preservatives by regulatory agencies in North America.
With this, there has been a transition to using natural alternatives in the industry, which also plays a vital role in the market's growth.
The regulatory environment has fostered the utilization of natural food preservatives by manufacturers in the region.
North America is home to state-of-the-art research and development facilities that specialize in agricultural science and technology. These developments have facilitated the creation of innovative and effective natural preservatives for a variety of food applications.
Changing Consumer Behavior Brings Profits to Asia Pacific
The Asia Pacific region is estimated to have the fastest growth during the forecast period with a CAGR of 7.9%.
The demand for natural preservatives is being driven by the rapid growth of the food and beverage industry in the Asia Pacific region, as well as the changing lifestyle and urbanization.
In response to consumer demands, manufacturers are expanding their selection of natural preservative alternatives.
Food products that are devoid of synthetic additives and preservatives are becoming more popular among consumers in the Asia Pacific region, as they become more health-conscious.
The demand for natural food preservatives is being driven by this change in consumer preferences, which eventually aids the growth of the Asia pacific market for natural food preservatives.
April 2023
Cargill Inc., one of the leading FMCG companies globally, introduced its new natural food preservative in the global market called Natufresh.
May 2023
DuPont de Nemours Inc., one of the leading science-based companies globally, launched its own version of natural food preservative called TruPure to cater to the growing global demand.
March 2022
Kerry Group PLC announced its business expansion in Rome by setting up an upgraded manufacturing facility to provide integrated taste and nutrition solutions to cater to consumers' demands.
The global natural food preservatives market is highly competitive with several companies providing a wide range of options to cater to their consumer base.
To remain competitive in the business, several key players in the market are allocating more resources to partnerships, new product launches, and market expansions.
Key players in the market try to preserve their positions in the market by enhancing supply chain management systems, maintaining product standards, and ensuring quality control.
Innovative developments in the market are further stimulated by manufacturers' extensive integration of technology into their production processes.
Some of the key manufacturers in the FMCG sector introduce their new preservative products to be in the revenue generation game and attract more consumers.
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Attributes |
Details |
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Forecast Period |
2024 – 2034 |
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Historical Data Available for |
2019 – 2023 |
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Market Analysis |
US$ Billion for Value |
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Key Regions Covered |
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Key Companies Profiled |
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Pricing |
Available upon request |
By Type
By Function
By Application
By Region
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The global natural food preservatives market size was valued at US$528 million as of 2024.
North America is the leading region in the market.
Asia Pacific is predicted to exhibit the highest growth rate during the forecast period.
Cargill Inc., Archer Daniels Midland Company, BTSA Biotechnologies Aplicadas, Royal DSM, and Siveele B.V. are some of the major companies in the market.
Meat & Poultry are the dominant application segment.
