Avocado Powder Market

Avocado Powder Market Outlook (2023 to 2033)

The global avocado powder market expanded at 4.9% CAGR from 2018 to 2022 and ended up at a valuation of US$ 522.6 million in 2023. As per this study by Persistence Market Research, sales of avocado powder across the world are expected to increase at 6.8% CAGR and reach US$ 1.01 billion by the end of 2033.

Avocado powder is made by drying ripe avocados and grinding them into a fine powder. The powder retains many of the nutritional benefits of fresh avocados, including their healthy fats, dietary fiber, vitamins, and minerals.

One of the key advantages of avocado powder is its versatility. It can be used as a convenient and shelf-stable alternative to fresh avocados in various culinary applications. The powder can be used in smoothies, salad dressings, sauces, baked goods, and other recipes to incorporate the rich and creamy flavor of avocados. Avocado powder can also be used as a thickening agent or natural food coloring.

Avocado powder offers several benefits. As avocados are known for their high content of monounsaturated fats, which are considered healthy fats that can help support heart health. They also contain fiber, which aids in digestion and can contribute to feelings of satiety. Avocados are a good source of vitamins such as vitamin K, vitamin E, vitamin C, and several B vitamins. They also provide minerals like potassium and magnesium.

The powdered form of avocados provides a convenient way to incorporate the nutritional benefits of avocados into various dishes. It has a longer shelf life compared to fresh avocados and can be stored more easily. Additionally, it eliminates the need for the ripeness and perishability issues often associated with fresh avocados.

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What are the Key Market Trends Driving the Demand for Avocado Powder?

“Consumers’ Increasing Focus on Maintaining Healthy Lifestyle”

Consumers’ focus and inclinations have drifted towards maintaining a healthier lifestyle, leading to a rise in the consumption of healthy food products and ingredients such as avocado powder. Lately, there has been increasing awareness among consumers about their dietary intake.

One of the reasons for the shift in preferences is the post-pandemic landscape, where preventative healthcare is preferred to build robust health and avoid illnesses. This has also resulted in a significant rise in the consumption of avocados and their derivatives. This trend is further sustained by the rapidly growing middle-class section in developing countries such as India and China.

“Rising Awareness about Health Benefits of Avocado Powder”

Prevalence of obesity and other lifestyle-related disorders is increasing, with over 1.9 million adults aged 18 and above identified as overweight and 650 million individuals suffering from obesity.

• According to the World Health Organization (WHO), in most countries, overweight and obesity contribute more to mortality rates than issues related to being underweight.

There is growing recognition of the advantages provided by different fruits and vegetables, such as berries, grapes, and avocados, in reducing triglyceride and cholesterol levels. This leads to weight loss, driving the demand for avocado and its derivative products in the global market.

“High Demand for Transparency and Clean-Label Products”

Rising interest among consumers in eating clean and healthy food has resulted in an increased need for transparency regarding the origins of raw materials and the methods used to process food items. In response to this demand, manufacturers have started offering more detailed information about their products, including treats.

Consumers are seeking food items that are devoid of artificial ingredients and preservatives, which has created a growing demand for products certified with "Clean-Label." These clean labels provide consumers with concise and valuable information about the products they buy, empowering them to take better control of their health and well-being. By cutting through excessive data and confusion often found on food labels, clean labels help consumers make informed choices.

“Growing Demand for Organic Food Products”

Once considered a luxury for only a privileged few, organic food products are now becoming more accessible to a broader range of consumers. Despite their relatively higher price, which can be attributed to factors such as limited availability and higher production costs, the health advantages of organic products are propelling the global market. When compared to non-organic or conventional foods, organic foods are perceived by consumers as being more nutritious, environmentally friendly, and natural.

Consumers are becoming increasingly conscious of how brands process their products and their impact on the environment. They recognize that environmental concerns directly affect their well-being. Consequently, consumers who are aware of practices that contribute to environmental degradation are opting for organic foods over conventional alternatives. This growing awareness has resulted in a surge of investment in organic food marketing and production, as brands strive to meet the rising consumer demand for organic products that are both healthy and environmentally sustainable.

“Rising Preference for Non-GMO and Allergen-free Products”

The ever-changing preferences of consumers have played a significant role in shaping market dynamics, particularly in the plant-based products sector, which is closely associated with health and well-being. The increasing awareness of health among consumers has driven the demand for natural and pure avocado powder.

More consumers globally are inclined toward avocado powder that is free from genetically modified organisms (GMOs), soy, gluten, and other allergens. The trend toward avocado powder that is devoid of preservatives, additives, or chemicals, and promotes good health, is expected to contribute to the growth of avocado powder sales.

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What are the Hindrances to the Expansion of the Avocado Powder Market?

“Unfavorable Weather Conditions Limiting Production of Avocado”

Avocados are demanding as far as soil is concerned, especially in the processed form. Avocado growth is primarily focused on regions that offer specific soil types, particularly deep and well-drained alluvial soils. Owing to the non-availability of favorable growing conditions in many regions, avocado production remains limited. This factor is expected to hamper the growth of the global avocado market over the forecast period.

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Country-wise Insights

Why is India a Lucrative Market for Manufacturers of Avocado Powder Market?

“Market Benefitting from High Utilization of Avocado Powder in Foodservice Industry”

India holds 24% share of the South Asia and Pacific market in terms of consumption, primarily driven by the food and beverage industry. Utilization of avocado powder in the foodservice industry is estimated to rise at a CAGR of 6.5% through 2033.

Growing prominence of avocado powder in the Indian foodservice sector coupled with the health benefits associated with avocado are driving product sales. Chefs and foodservice operators are developing wholesome as well as healthy products such as frozen desserts and pastries by utilizing avocado powder, gaining the attention of health-conscious consumers.

How are Sales of Avocado Powder Projected to Progress in the United States?

“Consumption of Conventional Avocado Powder Increasing”

North America holds 20% share of the global market and the United States accounts for 83% of the North American market. Consumption of conventional avocado reached US$ 86.6 million in 2022 and is projected to increase at 8.3% CAGR through 2033.

The U.S. is one of the top importers of avocados and related products, which are prominent among consumers due to their rich nutritional profile and numerous health benefits, thereby augmenting market growth.

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Category-wise Insights

Which End Use Accounts for High Consumption of Avocado Powder?

“Use of Avocado Powder in Preparation of Infant Food and Bakery Products Rising Considerably”

Based on end use, the bakery and confectionery industry segment dominates the market with a 37% share. The bakery and confectionery segment was valued at US$ 104 million in 2022. Utilization of avocado powder in the preparation of infant food is expected to rise at a substantial CAGR of 8.4% through 2033.

The numerous benefits of avocados are well known, especially in the Western world since these have been a part of the traditional Hispanic cuisine. Inclusion of avocado powder in various end products boosts their nutritional profile, resulting in greater consumer demand.

Which Type of Avocado Powder Generates High Sales?

“Widespread Use of Conventional Avocado Powder Driven by Rising Environmental Consciousness”

The global avocado powder market is categorized into organic and conventional, based on nature. Among these, the conventional avocado power segment reported a valuation of US$ 431.9 million in 2022.

Sales of organic avocado powder are expected to grow at a considerable rate, driven by increasing consumer consciousness regarding carbon footprints. Organic production methods conserve and enhance soil health, as well as restore natural ecosystems without the use of toxic pesticides, leading to cleaner water and air, which is driving their popularity.

Competitive Dashboard

Large companies are diversifying their existing portfolios and upgrading production facilities to ensure they are fully equipped to cater to the growing consumer demand for avocado powder. Manufacturers of plant-based products consistently present consumers with a wider array of innovative offerings featuring distinctive ingredients and flavors. Advancements in production processes serve to fulfill the evolving consumer desire for healthier beverages while simultaneously maintaining the product's taste, flavor, texture, and nutritional properties.

• Woodland Foods disclosed in 2021 that Graham Partners Inc. had become the majority stakeholder in the company. This strategic investment by Graham Partners enables Woodland Foods to leverage its wealth of industry expertise while also granting Graham Partners access to Woodland Foods' established supply chain spanning five continents and its longstanding relationships with partners and customers across all sectors of the food industry.
• Schilling Ltd. comprises experts with extensive experience and utilizes state-of-the-art sieving and grinding machines for the production process.

Avocado Powder Industry Report Scope

Avocado Powder Industry Research Segmentation

By Nature:

• Organic
• Conventional

By End Use:

• Food & Beverages
  • Bakery & Confectionery
  • Infant Food
  • Fillings & Dressings
  • Soups and Sauces
  • Other Processed Food
• Foodservice
• Retail Household
• Others

By Distribution Channel:

• Business to Business
• Business to Consumer
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Retail

By Region:

• North America
• Latin America
• Europe
• South Asia & Pacific
• East Asia
• Middle East & Africa