Over 50 million children worldwide are currently suffering from severe acute malnutrition (SAM), whereas almost one-third of them have been facing the most extreme consequences of malnutrition. To add to this fact, around a million kids between the age of six months and five years die malnourished. In order to provide such kids with the necessary specialised feeding care, ready-to-use therapeutic food serves the best solution. Ready-to-use therapeutic food (RUTF) is high energy fortified food that is predominantly used in the treatment of SAM. The US$ 307.3 Mn global ready-to-use therapeutic food market is slated to reach over US$ 617 Mn by the end of 2024. The market is expected to observe exponential growth at a robust CAGR of around 10.5% over a seven-year forecast period, 2017-2024.
Government & Non-government Efforts in SAM Treatment Remains Key Driver to RUTF Demand
- As RUTF tends to deliver rapid weight gain while the children are still recovering, it has been the top nutrition alternative recommended by the WHO, UNICEF, WFP, and UNSSCN for malnourished kids worldwide, over the years.
- A few emerging economies in the Asia Pacific region and some of the African countries register a significant rate of malnutrition and thus constantly fuel the demand for RUTF. Several organisations, teaming up with a variety of initiatives funded by governments, are increasingly taking efforts in raising funds for buying and distributing RUTF products in underprivileged Asian and African countries.
- UNICEF is encouraging R&D of innovative raw materials and domestic production of ready-to-use food products, which is identified to be a major driver to the market growth.
- Surging awareness about combating malnutrition and strong support from government as well as non-government entities from across the world will stand to be the most impactful factors improving the performance of the global ready-to-use therapeutic food products in near future.
- However, expensive prices of RUTF products may continue to impose financial pressure on individuals, governments, and non-government bodies across developing economies.
MEA Stays the Most Opportunistic Regional Market
As per the regional analysis, Europe and MEA are and will remain the key markets, whereas North America is slated to thrive at a healthy double digit growth rate over the assessment period. Regional players in the European market are the key suppliers of RUTF to UNICEF and other leading organisations. Maximum manufacturing facilities are sophisticated enough and are now under the process of expansion. Attributed to this, Europe is estimated to exhibit robust production and revenue generation, and in turn healthy growth. Local governments in MEA are increasing budget for malnutrition treatment, whereas regional governments are taking efforts to establish manufacturing facilities. As a result, the revenue contribution from MEA will however be relatively higher during the forecast period. In APAC, the implementation of CAMAM in Asian countries is propelling demand. APAC and MEA expected to expand vigorously, owing to the highest number of opportunities through to 2024.
Semi-solid RUTF Continues to Gain Highest Traction
On the basis of product type, the global market for ready-to-use therapeutic food is segmented into three key segments, including solid, semi-solid paste, and drinkable therapeutic food. Solid RUTFs are available as powder, biscuits, and candy bars, which can be consumed directly from the packet or even mixed with drinking water to consume as a porridge. Owing to steady demand for solid products, the market is likely to witness a lot of product innovation resulting in rapid growth of the market. Semi-solid paste segment is presumed to remain the dominant segment throughout the assessment period and will possibly thrive at an impressive CAGR of over 10%. Drinkable ready-to-use therapeutic foods are the beverages fortified with vitamins and minerals specifically to treat SAM. Following the UNICEF’s emphasis on increased procurement of drinkable RUTFs announced recently, the drinkable RUTF segment is apprehended to witness robust growth through to 2024.
Ready-to-use therapeutic food (RUTF) is a high energy fortified food ideal for treating severe acute malnutrition that has been experiencing significant occurrence rate across several regions of the world. RUTF products comprise milkpaste/peanut, sugar, oil, milk powder, and a premix of micronutrients. A recent research study by Persistence Market Research on the global RUTF market delivers detailed insights on the industry and a heap of key factors that are identified to be instrumental in the growth of market. The report is an extensive assessment of the market carried out in various angles in order to reflect the overall scenario in terms of multiple attributes. The study examines market status for a restricted period of eight years to ultimately offer the forecast for the market between 2018 and 2024.
A team of research analysts at Persistence Market Research has conducted a primary research session that involves research on the leading producers in the RUTF industry, key raw materials used in the production of ready-to-use therapeutic food products and their suppliers, and recently observed trends in production as well as consumption of RUTF. The research then focuses on the potential of the global market to be anticipated in near future and the key factors that are impacting the stability of the product in market. It further includes latest regional trends and regulatory standards that are being followed in the industry. This part of the report also throws light on government plans and forecasts for the distribution of RUTF products across the global market.
The research has involved interaction with leading manufacturers in the industry, in addition to the information about the leading technologies used in the production. Manufacturers have been interviewed by a team of analysts to know what the preferred choices for production process are, what the target markets are, what product offerings they prefer to include in portfolio, and what exactly determines the frequency of new product launches.
Market Taxonomy: Overview
By Product Type
- Semi-solid paste
- Drinkable therapeutic food
- North America
- Asia Pacific
The report, in its final section, provides insightful information on the profiles and recent developments of the leading vendors in the global ready-to-use therapeutic food market. The competitive landscape of the global market report for RUTF offers a competition dashboard that briefs each company’s financial status, key strategies and recent innovations, and product offerings. It also provides readers with a quick list of key manufacturers in the global industry of ready-to-use therapeutic food products.