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Dry-cleaning and Laundry Services Market

Market Study on Dry-cleaning and Laundry Services: Analysing the Growing Significance of Dry-cleaning and Laundry Services Within the Homecare Industry, PMR Foresees a Host of Growth Opportunities for Market Players

A Detailed Analysis of the Dry-cleaning and Laundry Services Market Based on Growing Urge for Convenience, Specialized Care, and On-demand Delivery Options

Dry-cleaning and Laundry Services Market Outlook

The global dry-cleaning and laundry services market is forecast to expand at a CAGR of 8.1% and thereby increase from a value of US$72.3 Bn in 2023, to US$124.8 Bn by the end of 2030.


Key Insights

Dry-cleaning and Laundry Services Market Size (2023E)

US$72.3 Bn

Projected Market Value (2030F)

US$124.8 Bn

Global Market Growth Rate (CAGR 2023 to 2030)


Historical Market Growth Rate (CAGR 2018 to 2022)


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Market Introduction and Definition

Dry-cleaning and laundry services are distinct from conventional washing methods in that they involve the specialized use of non-water-based techniques to clean garments and textiles. By removing stains and dirt with solvent-based procedures, dry-cleaning preserves delicate fabrics that could be harmed by water. Laundry services generally encompass the operation of water-based processes to cleanse, dry, and arrange garments. These services are designed to assist both individuals and businesses in maintaining a polished appearance and guaranteeing the longevity of clothing through the use of effective and convenient garment care solutions.

Several factors influence the global market for dry-cleaning and laundry services, including rising urbanization, hectic lifestyles, and an increased emphasis on personal hygiene. The proliferation of urban populations has generated an increased need for time-efficient services, thereby promoting the utilization of professional laundry solutions. Furthermore, the increase in the number of dual-income households has resulted in a greater propensity to delegate household responsibilities to external parties, thereby stimulating the need for laundry services.

The increasing recognition of the importance of environmental sustainability has spurred the industry to innovate environmentally favorable cleaning methods, which has additionally facilitated the growth of the market. The confluence of these elements fosters a conducive atmosphere for the ongoing expansion of the worldwide dry-cleaning and laundry services industry.

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Market Growth Drivers

Continuous Increase in Urbanization and the Subsequent Transformation in Lifestyle Trends

A substantial factor propelling the worldwide market for dry-cleaning and laundry services is the continuous increase in urbanization and the subsequent transformation in lifestyle trends. The phenomenon of modern urban life has come to be associated with time constraints and a fast-paced lifestyle, which have increased in tandem with the global migration of populations to urban areas. The advent of this seismic societal transformation has generated a considerable need for time-efficient remedies, as both individuals and families actively pursue effective substitutes for conventional domestic duties, such as doing the laundry.

Urbanization is characterized by a convergence of elements, including increased work hours, demanding schedules, and a predilection for convenience. These factors collectively contribute to the growing dependence on professional laundry and dry-cleaning services. In urban environments, where time is of the essence, the added convenience that laundry and dry-cleaning services provide becomes especially attractive. Contemporary individuals, who must manage work obligations, social obligations, and familial duties, are discovering it progressively more difficult to find the time necessary to complete mundane duties such as laundering and arranging garments. The increasing recognition of the importance of time management has resulted in a substantial surge in the need for garment care services that are both convenient and efficient in terms of time.

The dry-cleaning and laundry sector, which is strategically positioned to tackle this societal transformation, proves to be an essential partner in the pursuit of time efficiency. As a result, service providers operating in this market are experiencing an upsurge in demand, which is being propelled by the changing demands of urban consumers who place a premium on schedule efficiency and convenience. The continued growth of cities is expected to sustain the urbanization-driven momentum in the dry-cleaning and laundry services market, which provides a compelling argument for the industry to continue expanding.

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Market Restraints

Rising Environmental Awareness, and Demand for Sustainable Practices

An important factor restraining the expansion of the global dry-cleaning and laundry services market is the rising environmental awareness and demand for sustainable practices. With the increasing recognition of ecological issues, consumers are developing a more discerning palate and preferring companies that adhere to environmentally sustainable practices. Chemical solvents that are hazardous to human health and the environment, such as perchloroethylene, are frequently employed in the conventional dry-cleaning method.

The environmentally conscious consumers are thus becoming increasingly reluctant to utilize dry-cleaning services that depend on traditional, potentially hazardous techniques. The industry is being compelled to adopt environmentally favorable practices, such as wet cleaning and the use of biodegradable solvents, in response to the demand for sustainable alternatives.

Inadequate Labor

Ongoing labor shortages and their consequential effects on operational efficiency pose a significant challenge within the global dry-cleaning and laundry services market. Skilled and semi-skilled personnel are essential in the industry as they perform duties including garment inspection, stain removal, and customer service. Despite this, service providers face a substantial obstacle in the form of an ongoing labor scarcity, which is further compounded by demographic changes and evolving workforce dynamics.

Labor-intensive in nature, the dry-cleaning and laundry industry is susceptible to the repercussions of labor shortages. The recruitment and retention of proficient personnel are becoming progressively more competitive, which may give rise to potential obstacles in upholding uniform service standards and satisfying client demands.

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Rapid Integration of Smart Technologies

The integration of smart technologies into the dry-cleaning and laundry services industry is an opportunistic factor propelling the global market. The emergence of intelligent solutions, which provide service providers with sophisticated garment tracking systems and mobile applications for service scheduling, offers a paradigm shift. With the increasing technological proficiency and adoption of digital convenience by consumers, the integration of intelligent technologies into the dry-cleaning and laundry services sector enables organizations to improve customer satisfaction, optimize processes, and attain a competitive advantage.

Intelligent technologies provide consumers with an unparalleled level of convenience by facilitating the scheduling of pick-ups and deliveries, monitoring the progress of their garments, and providing real-time notifications via specialized mobile applications. This not only satisfies the increasing consumer demand for on-demand services but also creates a channel of direct and individualized communication between service providers and clients.

Furthermore, the incorporation of Internet of Things (IoT)-enabled devices into laundry equipment enables the identification of maintenance requirements, resource optimization, and machine efficiency through the analysis of data. These insights can be utilized by service providers to optimize operational efficiency, minimize periods of inactivity, and ultimately deliver services that are more dependable and punctual. By incorporating these advancements, the sector creates opportunities for additional income and situates dry-cleaning and laundering services within the wider framework of digitization that is occurring across multiple industries.

Market Segmentation

What is the Most Sought-after Service Category?

Consistent Demand for Routine Laundry Services Underpins Continued Dominance of Laundry Services over Dry-cleaning

As for dry-cleaning and laundry services as a market, it is anticipated that the laundry segment will hold the most volume share. The main factor propelling this is the substantial demand for consistent and routine laundry services, which is demanded by both individual consumers and businesses. Laundry is an essential and frequently encountered service that is integral to daily life.

The dry cleaning segment, on the other hand, is projected to expand at the most rapid rate. Increasing urbanization, hectic lifestyles, and a heightened awareness of garment care have all contributed to the dry-cleaning segment's ability to meet the growing demand for specialized cleaning techniques. The dry-cleaning sector is poised for substantial expansion as consumers pursue convenient and superior garment care options. This is primarily due to its capacity to handle fragile fabrics and efficiently eliminate stubborn stains, thereby satisfying the changing demands of a wide range of clientele.

Which is the Major Area of Application?

Residential Sector Offers the Largest Application Area on Account of Steady Demand for Garment Care Solutions

The residential segment is anticipated to occupy the greatest market share in the dry-cleaning and laundry services industry. The prevalence and steady demand for laundry services among households can be attributed to the fact that individuals desire convenient means of handling their domestic garment care obligations. The residential sector derives advantages from the recurring nature of laundry needs, which establishes it as a fundamental service in numerous residences.

In contrast, the most rapid growth is anticipated for the commercial segment. The development of this sector is aided by the increasing trend of businesses, hotels, and other commercial establishments outsourcing non-core activities, such as laundry services. The commercial sector of the market is anticipated to experience substantial growth due to the increased demand for professional laundry services, which is driven by the prioritization of efficiency and cost-effectiveness by commercial entities.

Top Regional Markets

North America at the Forefront with a Favorable Consumer Culture

With the largest market share in the global dry-cleaning and laundry services industry, North America is positioned to dominate. The region's strong demand for time-saving and convenient services, a high standard of living, and a well-established consumer culture all contribute to this. Market share is substantially influenced by the mature and developed economies of the US, and Canada, where consumers place a growing emphasis on professional garment care solutions.

Furthermore, the demand for outsourcing domestic tasks such as laundry and dry cleaning is propelled in North America due to the prevalence of busy lifestyles, dual-income households, and urbanization. The presence of firmly established industry participants and a resilient infrastructure that facilitates service provision establish North America as a prevailing power in the international marketplace.

Shifting Consumer Lifestyles to Push Industry Build-up in Asian Markets

The region encompassing South Asia, and the Pacific is anticipated to witness the most rapid expansion of the worldwide dry-cleaning and laundry services market. Several factors contribute to this, including a swiftly growing population, an upward trend in urbanization, and a heightened consciousness regarding proper hygiene and sanitation protocols. The southeast Asian nations, India, and China are experiencing a notable increase in disposable income, which has resulted in the development of a middle class that exhibits a greater propensity for delegating labor-intensive duties to external entities.

Additional fuel for the demand in this region is the cultural shift towards Western lifestyles, which are characterized by a greater prevalence of professional laundry services. Furthermore, the integration of mobile applications and digital technologies for service scheduling is anticipated to augment the ease of use and accessibility of laundry services, thereby making a significant contribution to the brisk expansion of the market in the South Asia, and the Pacific region. In general, the convergence of demographic patterns, economic progress, and evolving consumer conduct establishes this area as a pivotal catalyst for the prospective growth of the worldwide dry-cleaning and laundry services industry.

Analyst’s Viewpoint

The global market for dry-cleaning and laundry services is anticipated to experience significant expansion due to a convergence of consumer trends, technological progress, and economic conditions. Urbanization expansion on a global scale is a significant factor in demand expansion. The expansion of urban populations has led to an increased demand for convenient solutions to daily duties, including professional laundry services, as individuals are confronted with more time constraints. This phenomenon is additionally strengthened by the increase in dual-income households, which prioritize time-efficient solutions and considerably contribute to the ongoing demand for laundry and dry-cleaning services.

Furthermore, the market is currently experiencing a paradigm shift due to the incorporation of intelligent technologies. The integration of IoT-enabled equipment, mobile applications for service scheduling, and advanced tracking systems is augmenting both operational efficiency and customer satisfaction. A growing number of consumers, especially in developed areas, are embracing digital solutions that offer timely notifications, customized correspondence, and convenient timetables. This trend is influencing the industry to become more technologically proficient. This practice not only enhances customer satisfaction but also empowers service providers to streamline their processes, thereby making a positive contribution to the market's overall expansion.

A transition is occurring in the relationship between manufacturers and consumers toward more sustainable and individualized products. Consumers are increasingly favoring sustainable and environmentally friendly practices in garment maintenance, motivated by an increased consciousness of environmental concerns. By consumer values, this is compelling manufacturers to adopt sustainable alternatives, including biodegradable solvents and wet cleaning methods. Furthermore, the integration of predictive maintenance and other technological progressions is augmenting the efficacy of laundry equipment, thereby guaranteeing a service deliverance that is both dependable and sustainable.

Supply-side Dynamics

Prominent companies in the global market for dry-cleaning and laundry services consist of Elis SA, Cintas Corporation, and The Procter & Gamble Company. These corporations possess a formidable market presence due to their comprehensive range of services and strategic alliances. The adoption of these services is most pronounced in the US, a nation characterized by a developed market and a culture that highly appreciates the practicality of professional garment care. Due to the hectic lifestyles of the populace, the demand for dry-cleaning and laundering services is especially high in metropolitan areas such as New York, and San Francisco.

Industry leaders in the dry-cleaning and laundry services sector are exerting considerable influence on the sector's terrain by implementing technological integrations and strategic advancements. Advanced technologies, such as Radio-Frequency Identification (RFID) tracking systems, are being utilized by businesses such as Cintas Corporation to increase operational efficiency and enhance the consumer experience. The integration of mobile applications to facilitate service scheduling and provide real-time updates is increasingly becoming customary, fundamentally altering how customers engage with these services.

In addition, there is a growing emphasis among industry leaders on sustainability initiatives, as they integrate environmentally favorable practices to conform to evolving consumer preferences. As an illustration, Elis SA has emerged as a leader in implementing environmentally friendly alternatives within its cleansing procedures, thereby making a significant contribution to an industry that is more mindful of environmental issues. These advancements not only bolster the competitive edge of these participants but also establish standards within the industry, compelling lesser players to adjust in response to evolving market dynamics.

Competitive Intelligence and Business Strategy

Prominent entities operating in the worldwide dry-cleaning and laundry services industry are employing a comprehensive strategy to safeguard and augment their market dominance. The implementation of cutting-edge technologies to optimize operational processes and elevate the customer experience constitutes a pivotal approach. These corporations make substantial investments in cutting-edge tracking technologies, including RFID that facilitate accurate garment monitoring during the cleansing procedure. This practice not only guarantees responsibility but also furnishes customers with up-to-date information, thereby enhancing the service experience smoothly and candidly.

Moreover, these dominant companies have adopted mobile applications as a means of service scheduling and communication, to accommodate the inclinations of contemporary consumers who value convenience and digital interaction. Market leaders are expanding the scope of their service portfolios to secure a larger share of the market. In addition to conventional dry-cleaning and laundry provisions, the company is diversifying its operations to include specialized sectors like linen services, industrial cleaning, and uniform rental.

By engaging in diversification, the organization can access untapped sources of revenue and serve a more extensive clientele, which encompasses healthcare institutions and businesses. Sustainability initiatives are crucial components of the strategies employed by industry leaders. As environmental awareness increases, industry frontrunners such as Elis SA, and Cintas Corporation are proactively integrating environmentally sustainable practices.

Key Recent Developments

New Approval

Alliance Laundry Systems expanded its direct network infrastructure in July 2021 through the acquisition of the laundry division assets from Gulf States Machinery Co. The favorable performance of the company's retail partners influenced the decision to acquire the company, demonstrating the efficacy of the business strategy of selecting exceptional enterprises in emerging markets.

Market Impact: The global market is anticipated to benefit from the expansion of Alliance Laundry Systems' direct network infrastructure, which was made possible by the acquisition of the laundry division assets from Gulf States Machinery Co. This strategic manoeuvre exemplifies the organization's dedication to augmenting its footprint in developing economies, which is supported by the positive achievements of its retail collaborators. Through a discerning process of enterprise selection and network enhancement, Alliance Laundry Systems is strategically positioned to not only augment its market share but also make a positive contribution to the global dry-cleaning and laundry services industry's overall expansion and competitiveness.

Dry-cleaning and Laundry Services Market Report Scope



Forecast Period

2023 to 2030

Historical Data Available for

2018 to 2022

Market Analysis

US$ Million for Value

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • South Asia & Pacific
  • East Asia
  • The Middle East & Africa  

Key Countries Covered

  • United States
  • Canada
  • Germany
  • United Kingdom
  • France
  • Italy
  • Spain
  • Russia
  • China
  • Japan
  • South Korea
  • India
  • Thailand
  • Malaysia
  • Indonesia
  • Australia
  • New Zealand
  • GCC Countries
  • South Africa  

Key Market Segments Covered

  • Service
  • Application
  • Region

Key Companies Profiled

  • Alliance Laundry Systems LLC
  • The Huntington Company
  • ZIPS Dry Cleaners
  • Alsco Pty Limited
  • Rinse, Inc.

Report Coverage

  • Market Forecast
  • Company Share Analysis
  • Competition Intelligence
  • DROT Analysis
  • Market Dynamics and Challenges
  • Strategic Growth Initiatives  

Customization & Pricing

Available upon request

Dry-cleaning and Laundry Services Market Research Segmentation

By Service:

  • Laundry
  • Dry Cleaning
  • Duvet Cleaning

By Application:

  • Residential
  • Commercial

By Region:

  • North America
  • Europe
  • East Asia
  • South Asia & Oceania
  • Latin America
  • Middle East & Africa

- Companies Covered in This Report -

  • Alliance Laundry Systems LLC
  • The Huntington Company
  • ZIPS Dry Cleaners
  • Alsco Pty Limited
  • Rinse, Inc.

- Frequently Asked Questions -

The market is anticipated to grow at a CAGR of 8.1% during the projected period

The Dry-cleaning and Laundry Services market was valued at USD 72,352.2 million in 2023.


The United States held the largest market share in 2023.


The prominent players in the market are Alliance Laundry Systems LLC and The Huntington Company, among others.


The commercial segment is expected to grow at the fastest growth during the forecast period.

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