Introduction

Ayurvedic medicines are 5,000-year-old medical treatment knowledge of natural healing, which has yet stood the test of time. Its origin is from India through Vedic scriptures and is considered to be the oldest healing science yet. Ayurvedic medicines are based on three principles or “doshas”: Vata, Pitta and Kapha.

It is noted that the disease and illness both originate when these three energies get imbalanced. The primary and main focus of Ayurvedic medicines are to help human race live long, strong, and healthy, without depending upon any drugs, complicated surgeries or other painful interventions.

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Market Segmentation

On the basis of Product type	Healthcare Products Ayurvedic Nutraceuticals Ayurvedic Medicines Dietary Supplements Personal Products Oral Care Hair Care & Fragrances Cosmetics & Skin care
On the basis of Application	Skin Diseases Cardiovascular Autoimmune Diseases, Cancer, Mental Health Nervous System Disorders Respiratory Disorders Other Applications
On the basis of Distribution Channels	Supermarkets Pharmacy & Drug Stores Direct Selling Beauty Salons Specialty Stores Internet Retailing Departmental Stores Other Distribution Channels

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Regional Outlook

Geographically, Asia Pacific and majorly India is anticipated to be the leading market in the global Ayurvedic medicines market as being the innovator and origin of Ayurvedic medicines markets in the world. Moreover, the global Ayurvedic medicines market will also grow due to the adoption of technological advancement by local and global Ayurvedic medicines manufacturers across Indian and other regions.

The Ayurvedic Medicines markets in the South and East Asia are also anticipated to grow at a significant CAGR due to Ayurvedic medicines and other herbal product expansion offerings by the major global players. In addition, Ayurvedic medicines is poised to improve the health of population globally by decreasing rate of various diseases.

Europe is expected to have the second largest share in the global Ayurvedic medicines market throughout the forecast period due to growing interest in ancient Sanskrit based ethno-botanical medicine scriptures.

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Key Players

Some of the Key manufacturers operating in the global Ayurvedic medicines market include Amrutanjan Healthcare Limited, Maxcure Nutracedics Ltd, Lotus Herbals, Shree Dhootapapeshwar Ltd., Dabur India Ltd, Zandu Pharmaceuticals Works Ltd., Shree Baidyanath Ayurved Bhawan Pvt. Ltd, Patanjali Ayurved Limited, The Himalaya Drug Company, and Charak Pharma.

These players are adopting sophisticated techniques in the development of Ayurvedic medicines which will help them for expansion of their product offerings, strengthen geographical presence, and gain strong market share.