An introduction to the retail omni-channel commerce platform market
Retail omni-channel commerce platform is a cross-channel business model that retail companies use to improve their customer experience. In addition, omni-channel is a multi-channel sales approach that provides the consumer with an integrated shopping experience. A retail omni-channel approach accounts for each platform and device a customer will use to interact with the company. This knowledge is then used to deliver an integrated shopping experience. Companies using this technique align their messaging, goals, objectives, and design across each channel and device.
Rapid adoption of e-Commerce in the retail industry anticipated to boost global market revenue growth
e-Commerce is witnessing a significant rise in adoption across both developed and developing countries across the world. Global sales via the online platform is on a robust growth trajectory with a burgeoning internet penetration and increased smartphone adoption. e-Commerce being one of the major channels in the omni-channel commerce platform ecosystem, has a direct effect on the global retail omni-channel commerce platform market growth. Top retailers have already adopted the retail omni-channel commerce platform to provide a seamless shopping experience to their customers. With advanced technologies and necessary resources easily available today, small and medium sized retailers are also expected to start investing in this software to sustain in the global market. Also, large-scale penetration of the internet has had an overall impact on the retail industry as it has boosted the global e-Commerce market. To compete with leading and well-established top e-tailers, retailers will need to adopt a robust omni-channel commerce platform that links their store with their own online channel.
e-Commerce solution segment to exhibit considerable growth rate over the forecast period
On the basis of solution, the global retail omni-channel commerce platform market is segmented as e-Commerce, Order Management and Others. e-Commerce is the largest segment in terms of revenue share, estimated to hold about 60% of the global market value share by the end of 2017. This is however anticipated to dip to about 55% by the end of the forecast period in 2025, resulting in a loss in BPS to the tune of 470 basis points. The e-Commerce segment is estimated to reach a market valuation of US$ 8,305.2 Mn by the end of 2025, registering a CAGR of 18.7% in terms of value during the forecast period 2017 – 2025. However, the Others segment is expected to register high Y-o-Y growth rates throughout the forecast period. The Others segment will also lead in terms of value CAGR, exhibiting a growth rate of 21.8% during the forecast period. In terms of value, the e-Commerce segment is projected to be the most attractive solution type in the global retail omni-channel commerce platform market during the forecast period, with a market attractiveness index of 5.0. In 2016, the e-Commerce segment was valued at US$ 1,786.4 Mn and is expected to witness high growth in terms of revenue throughout the forecast period.
A comprehensive research study that focuses on different market segments and categories
Persistence Market Research offers a four year trend analysis for 2012 to 2016 and an eight year forecast for the global retail omni-channel commerce platform market between 2017 and 2025. This study demonstrates the market dynamics and trends globally across five regions North America, Latin America, Europe, Asia Pacific, and Middle East and Africa that influence the current nature and future status of the retail omni-channel commerce platform market over the forecast period. This research report provides a detailed analysis of the retail omni-channel commerce platform market and offers insights on the various factors driving popularity of these systems. The market study provides comprehensive assessment of key stakeholder strategies and imperatives for succeeding in the business.
The report segregates the market based on deployment type, industry, solution and region.
The report starts with an overview of the global retail omni-channel commerce platform market. In addition, this section includes an analysis of factors, opportunity analysis and technology trends influencing the growth of the retail omni-channel commerce platform market. Impact analysis of key growth drivers and restraints based on the weighted average model and PMR analysis and recommendation is included in this report to facilitate clients with crystal clear decision-making insights. A detailed analysis has been provided for every market segment in terms of market size analysis across the different regions. The report provides a detailed analysis covering key drivers, restraints and trends and key regulations pertaining to the different assessed regions. This section also highlights market presence (intensity map) for key representative market participants.
The next section presents a detailed analysis of the retail omni-channel commerce platform market across various countries in each region. It provides a market outlook for 2017–2025 and sets the forecast within the context of the retail omni-channel commerce platform ecosystem including latest technological developments as well as service offerings in the global market. This study discusses key trends within countries contributing to growth of the market, as well as analyses the degree at which drivers are influencing this market in each region. This report evaluates historical trends, present scenario and future growth prospects of the retail omni-channel commerce platform market across various regions globally for the period 2017 –2025. We have considered 2016 as the base year and provide data for the trailing 12 months.
In the final section of the report, we have included a competitive landscape to provide clients with a dashboard view based on categories of providers in the value chain, presence in the global retail omni-channel commerce platform market and key differentiators. This section is primarily designed to provide clients with an objective and detailed comparative assessment of key providers specific to a market segment in the retail omni-channel commerce platform value chain and the potential players for the same. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on an in-depth assessment of capabilities and success in the marketplace. Detailed profiles of providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the global retail omni-channel commerce platform market.
An exclusive research methodology for near accurate estimation of market forecast
To calculate the global retail omni-channel commerce platform market size, we have considered country wise adoption rate across different verticals. Further, we have also analyzed the revenue contribution from retail omni-channel commerce platform players. The forecast presented in the report assesses the total revenue by value across the global market. In order to offer an accurate forecast, we have started by sizing the current market, which forms the basis of how the retail omni-channel commerce platform market will develop in the future. Given the characteristics of the market, we have triangulated the outcome of different types of analyses based on adoption trends. In addition, it is imperative to note that in an ever-fluctuating global economy, we not only conduct forecasts in terms of CAGR, but also analyze the market on the basis of key parameters such as year-on-year (Y-o-Y) growth to understand the predictability of the market and to identify the right opportunities across the market.