Disposable Incontinence Products Market

Global Market Study on Disposable Incontinence Products: Advancements in Material Technology Shaping Product Innovation

Disposable Incontinence Products Market Segmented By Cloth Adult Diaper, Disposable Adult Diaper, Disposable Protective Underwear, Disposable Pads and Liners, Bladder Control Pads, Male Guards, Incontinence Liners, Belted and Beltless Under Garments, Disposable Underpads/Sheet, Leg Urine Bags, Bedside Urine Bags, Foley Catheter, Intermittent Catheter, External Catheter Product Type in Plastic, Cotton Fabrics, Super Absorbents, Cotton Fiber, Latex Raw Material

  • November-2019
  • PMRREP11518
  • 204 Pages
  • Healthcare
  • PPT, PDF, WORD, EXCEL

Introduction

Increasing prevalence of chronic diseases such as kidney disease, bladder cancer, urological, and endocrine disorders is driving the demand for disposable incontinence products such as protective incontinence garments, urinary catheters, and other drainage products. In 2013, according to the World Health Organization, one out of four woman aged 35 years and above suffered from urinary incontinence problem.

As per the Urology Care Foundation 2019, 40 percent of women and 30 percent of men in the United States live with overactive bladder symptoms and therapeutics. Increasing prevalence of renal disorders and rising adoption rate of disposable incontinence products owing to its antibacterial properties and quick absorbing capability are the key drivers for growth of the disposable incontinence products market.

The global disposable incontinence products market will surpass the revenues worth US$ 9 Bn in 2019 and will thrive at a promising CAGR during the forecast period. Prevalence of incontinence across the globe is a significant market impacting factor. According to the U.S. Department of Health & Human Services 2018, nearly 25 million individuals in the U.S. experience ill effects of urinary incontinence.

The other factors responsible for increase in the frequency of incontinence includes propelling age, comorbidities, polypharmacy, functional impairment, and kidney aliments. Growing inclination towards reusable incontinence products owing to factors such as fully washable, discreetness and reusable, and cost saving is expected to hamper the demand for disposable incontinence products.

global disposable incontinence products market

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Companies

  • Svenska Cellulosa Aktiebolaget (SCA) 
  • Becton, Dickinson and Company
  • ConvaTec Inc
  • PAUL HARTMANN AG
  • Medtronic
  • Unicharm Corporation
  • Kimberly-Clark Corporation 
  • B. Braun Melsungen AG 
  • Medline Industries, Inc
  • Theos Medical Systems, Inc. 
  • Fujian Yifa Healthcare Products Co., Ltd
  • Abena Group 
  • Mega Soft (Fujian) Hygiene Products Co., Ltd
  • Fujian Hengan Group Ltd
  • Ontex

Increasing Use of Hydrophilic Technology

Among all types of disposable incontinence products, medical pads & liners are most preferred by customers who stay at home and pursue an active lifestyle. Kimberly-Clark created an evolutionary trend by launching pads and liners in the U.S. market through aggressive advertising of consumer products for adults with incontinence staying at home.

The inclination towards the usage of these products has created new opportunities for emerging players to launch innovative products with the use of technology in the form of polymers.

Manufacturers of urinary catheter in the disposable incontinence products market are focusing on development of technologically advanced catheters for adult incontinence that reduce the risk of UTIs and offer better treatment and superior patient care. Hydrophilic technology in disposable incontinence products is being used in manufacturing of intermittent catheters as it enhances product quality and compatibility.

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North America Leading the Way, Asia Pacific Growing Lucrative

North America is expected to be the dominant region in the disposable incontinence products market owing to growing incidence of chronic renal failure, mental disorders, diabetes, and other renal diseases along with rising geriatric population pool.

Technological advancements in the material used for disposable incontinence products, growing consciousness towards personalized care and hygiene, and a wide distribution channel for these products will drive market growth in the region. PBE, a North American manufacturer, in 2019, developed Tranquility Male Guard providing discrete protection, super absorbency designed specifically for men.

The Asia Pacific disposable incontinence products market is expected to be a significant revenue generator during the forecast period owing to increasing prevalence of renal disorders in women and increasing geriatric population.

Awareness campaigns and strategic pricing of products to target price-sensitive consumers in the region are expected to create lucrative growth opportunities for players in the disposable incontinence products market.

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Market Remains a Fragmented Landscape

The disposable incontinence products market is characterized as a fragmented market. Some of the dominant players include Svenska Cellulosa Aktiebolaget, Unicharm Corp, Kimberly-Clark, and Proctor & Gamble Co. Some of the prominent brands offering disposable incontinence products include Depend, Poise, TENA, and Moli. Companies continue to dominate the market for disposable incontinence products with strategic partnerships and acquisitions to enhance disposable incontinence products product portfolio and customer base.

In March 2017, Ontex acquired the personal hygiene business of Hypermarcas. The acquisition helped Ontex to expand its product portfolio. Earlier, The Hartmann Group acquired Procter & Gamble’s (P&G) Lindor, one of the well-known adult incontinence brands in Spain and Portugal.

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Analyst’s Viewpoint

One of the major challenges the market faces is the social stigma regarding incontinence. Efforts by local governments such as National Patients’ Associations in Europe to spread awareness regarding incontinence can improve the adoption of these products among patients.

Manufacturers are working on developing products that are more discreet and comfortable. Advancements in material technologies such as development of superabsorbent polymers offering better absorption to develop slim products easing patient compliance will be an important trend.

Key Segments of the Disposable Incontinence Products Market

PMR’s study on the disposable incontinence products market offers information divided into four important segments— product type, raw material, distribution channel, and region. This report offers comprehensive data and information about the important market dynamics and growth parameters associated with these categories.

Product Type
  • Protective Incontinence Garments

    • Cloth Adult Diaper
    • Disposable Adult Diaper
    • Disposable Protective Underwear
    • Disposable Pads and Liners
    • Bladder Control Pads
    • Male Guards
    • Incontinence Liners
    • Belted and Beltless Under Garments
    • Disposable Underpads/Sheet
  • Urine Bags

    • Leg Urine Bags
    • Bedside Urine Bags
  • Urinary Catheter

    • Foley Catheter
    • Intermittent Catheter
    • External Catheter
Raw Material
  • Plastic
  • Cotton Fabrics
  • Super Absorbents
  • Cotton Fiber
  • Latex
Distribution Channel
  • Institutional Sales

    • Hospitals
    • Long-Term Care Centers
    • Nursing Facilities
  • Retail Sales

    • Pharmacy & Drug Stores
    • Home care
    • Online & e-Commerce
Region
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

Key Questions Answered in PMR’s Disposable Incontinence Products Market Report

  • Which regions will continue to remain the most profitable regional markets for disposable incontinence products market players?
  • Which factors will induce a change in the demand for disposable incontinence products during the assessment period?
  • What are the different opportunities available for emerging players in the disposable incontinence products market?
  • How supply side and demand side drivers are impacting the disposable incontinence products market?
  • How will changing trends impact the disposable incontinence products market?
  • How can market players capture the low-hanging opportunities in the disposable incontinence products market in developed regions?
  • Which companies are leading the disposable incontinence products market?
  • What are the winning strategies of stakeholders in the disposable incontinence products market to upscale their position in this landscape?

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