About the Report
Medical device technology in the aesthetics space is strongly driven by consumer demand for minimally-invasive procedures; patients want to rewind the aging process without any pain or recovery time. This demand has delivered some of the most popular cosmetic thread treatments in the market. Demand for face lift procedures outweighs breast lift and other related treatments by far.
In its new study, ESOMAR-certified market research and consulting firm Persistence Market Research offers insights about key factors driving demand for cosmetic threads. The report tracks the global sales of cosmetic threads in 20+ high-growth markets, led by Europe, Latin America, and North America, along with analysing the impact of COVID-19 on the medical device industry in general, and cosmetic threads in particular.
Find Out More about the Report Coverage
- Sinclair Pharma Plc.
- Hansbiomed Co. Ltd.
- Metro Korea Co., Ltd.
- Healux Corporation
- Aptos International Ltd.
- Les Encres Cosmetic Threads
- Aesthetic Experts Labs Ltd
- Silhouette Soft
- Savia medical
- N-Finders Co., Ltd
Historical Trends Vs Future Outlook
Nowadays, people of all age groups are increasingly anxious about improving their appearance. Therefore, the cosmetic threads market is rapidly growing, owing to rising influence of improving one’s looks. Over a period of time, there have been significant advancements in the area of cosmetic threads, such as the development of advanced materials and capabilities. Thus, constant change has been seen in the past few years in the aesthetic treatment market.
For instance, on March 15, 2016, Dr. Robert H. Burke and the staff of the Michigan Center for Cosmetic announced the introduction of thread lifting for the face and body with Miracu and Nova PDO threads, the latest innovation in nonsurgical skin rejuvenation. These efforts have been crucial in driving demand for cosmetic threads.
Barb and cone threads are similar to smooth threads but contain barbs and cones that attach to the underside of the skin. These kinds of threads are also used to build a slimmer face by raising the jawline of sagging skin. PDO MAX, INC announced, in Feb 2020, that it had obtained 510(k) approval from the Food and Drug Administration (FDA) for its brand of absorbable PDO (polydioxanone) threads in cannula. In aesthetic medicine, PDO threads are used and are a sterile, biodegradable, synthetic polymer made of monofilament.
The COVID-19 outbreak has negatively impacted the cosmetic threads market, owing to lockdowns and reduced healthcare centre visits. As such, cosmetic thread manufacturing and transportation-related delays hit market growth. But things are looking up for 2021 and ahead. Persistence Market Research expects the global cosmetic threads market to expand at around 7% CAGR through 2030.
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Why are Suspension Threads Popular for Anti-aging Treatment?
Suspension thread is a minimally-invasive facial rejuvenation surgical procedure, with low procedural and recovery time, lower risk of complications, and efficiency in correcting the features of ptosis and aging.
Over other aesthetic surgeries, these advantages have led many specialists to adopt suspension threads. Together with traditional rhytidectomy incisions, suspension thread techniques are generally used to achieve better results in facial rejuvenation. Aptos subdermal suspension threads cling to the barbed suture from the notion of skin and fascia, thereby generating elevation. It was developed in Russia by Marlen and George Sulamanidze. The Contour Thread or barbed suture, developed at Duke University and in the United States by Dr. Greg Ruff, is now approved by the FDA, which is used as a similar barbed suspension thread that is unidirectional. Market growth for suspension threads is therefore driven by increasing demand for anti-aging treatments and lower number of complications associated with these threads.
For instance, Sinclair Pharma obtained FDA approval for its brand of Silhouette Instalift suspension thread in early 2015. The FDA has also approved the Silhouette Soft Lift (thread lift) process in the United States, which is helping drive the cosmetic threads market in the region.
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How is the Trend of Minimally-Invasive Methods Driving Market Growth?
Ageing, in the form of sagging jowls and wrinkles, takes its toll. With new and more efficient techniques to keep faces youthful and supple, the cosmetic thread industry has constantly innovated. Advancements in cosmetic procedures mean that within a week there are no bandages in sight. With growing ways of innovation in the methods of thread lifting, 4D technique is gaining popularity these days. It is a specialized revolutionary technique representing incredible lifting and tightening potential, without coming with the risk of damage with a needle.
These continuous advancements being done in cosmetic surgery have a huge role in supporting market growth. However, only few cosmetologists are skilled in operating this technique, which is hence expected to increase demand for cosmetic threads in the near future.
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Why is Marketing & Branding Key for Cosmetic Thread Manufactures?
Players are providing additional services to support partner physicians in their practice. Promoting their products, increasing brand awareness, and offering support for other marketing activities including open days, events, and promotions is key.
Using powerful marketing tactics, stakeholders are resorting to cutting-edge technology technologies and data analysis to build a business relationship to drive clinical success and allow physician clients to better understand and interact with patients. They are mainly focused on continuous innovation to develop new therapies, which is expected to increase demand for cosmetic threads.
How is Improving Patient-centered Outcomes Shaping Sales of Cosmetic Threads?
In addition to increase in minimally-invasive procedures and growing non-surgery markets, the importance of improving patient outcomes and ensuring safer non-surgical recoveries will continue to drive demand for cosmetic threads. Players, regulators, and healthcare facilities are continuously focusing on better patient outcomes and quality improvement. Additionally, positive changes in reimbursement policies and widespread healthcare coverage are also expect to drive the cosmetic threads market.
Why is Combined Treatment Therapy becoming Popular in the Cosmetic Threads Market?
Threads are being used nowadays as a combined treatment approach. There is a limited amount of lift achievable using dermal fillers alone. Therefore, cogged and barbed threads can lead to further improvement of the appearance by giving additional lift. Nowadays, injectable aesthetics has also been considered to be the premium growth segment within the global medical aesthetics market. Only lifting of facial contours is provided by Silhouette Soft Thread Lift treatments. However, a thread lift may have some truly excellent cosmetic results when paired with other procedures such as Ulthera Skin Lifting, TriPollar V Lift, or Precision Facial Sculpting with Facial Fillers in order to fill deficient areas. In addition, combination therapy using PDO threads, according to the Journal of Clinical & Experimental Dermatology Studies, and procedure of using cyclic endermology may significantly affect the severity of the aesthetic effects of either method. Thus, this is in turn is expected to boost the growth of cosmetic threads market.
How Big is the Opportunity in U.S. Cosmetic Threads Space?
Persistence Market Research has projected the U.S. to remain one of the most lucrative markets throughout the course of the forecast period. Expertise in cosmetic threads is increasingly becoming popular in developed countries such as the United States and Canada, as a novel cosmetic rejuvenation project. In addition, the U.S. remains one of the world's largest markets for medical device products, making it invariably a lucrative pocket for producers of cosmetic threads. According to Persistence Market Research analysis, the cosmetic threads market in the U.S. accounted for 83% of the North American market in 2019, and will hold this high share through 2030.
Increase the adoption of cosmetic thread services, and government initiatives toward increasing awareness in the general population regarding new technologies, have created a conducive environment for the adoption of cosmetic threads in the U.S. Also, the presence of leading players such as Les Encres Cosmetic Threads is supporting growth in the country. Strategies undertaken by these companies include product launches and expansion plans, which will continue aiding overall expansion of the cosmetic threads market in the U.S.
Will Lower Pricing & Reduced Time of Surgical Lifting Procedures Increase Demand for Cosmetic Threads in Japan?
As compared with the pricing of surgical facelift, the overall cost of thread lifting is very less. Thread lifts are lower in cost and require less downtime. As a "lunchtime lift" or "weekend facelift," some surgeons encourage thread lift. It can typically be completed in around one hour. Thread lifts have recently emerged because many people seek facelifts, but can't afford it. Nowadays, these procedures have become affordable, which has led to an increase in the number of operations performed every year. People also neither want to spend a lot of money on these surgical lifting procedures nor do they want to take the time off work. As such, thread lift procedures are rapidly gaining traction in Japan.
Will Canada Gain Advantage from International Trade Agreements?
U.S-based medical device manufacturers have numerous advantages in exporting their products under international trade agreements - for instance, the North American Free Trade Agreement (NAFTA) and Trans-Pacific Partnership (TPP). NAFTA is signed between Canada and other countries for removing duties and restrictions in the trade of medical devices. According to the International Trade Administration (ITA), NAFTA has approximately 474 trillion associated people, and generates nearly US$ 20.5 trillion worth of goods and services, which is expected to drive the cosmetic threads market in Canada.
Why are Barb & Cone Threads Highly Sough-after?
Barb & cone threads will continue accounting for more than half of the global share among products through the forecast period. According to Persistence Market Research, the segment is expected to hold a little over 60% of the market share by the end of 2030. Barb threads are available as mono-directional or bi-directional, in which bi-directional threads are more preferred for achieving immediate anchoring to the tissue and enhanced stability. Manually-operated barb & cone threads continue to account for bulk of the demand.
Growing urge to look young and fit has increased demand for barb & cone threads in developing countries. Besides, technological advancements in barb & cone thread designs and features is one of factors anticipated to boost their demand.
New technology has thus allowed practitioners to find creative ways to use them alone and in combination with other therapies for cosmetic rejuvenation, which has resulted in the return of thread lifts as a viable alternative for aesthetic care.
Manufacturers are focusing on product distribution, collaboration agreements with other market players, and approvals to hold a better position in the cosmetic threads market. To gain maximum revenue from the market, they are entering into partnership agreements as an expansion strategy.
For instance, on March 3, 2020, Sinclair Pharma Limited, a London-based global aesthetics company wholly owned by the Chinese company Huadong Medicine Limited, announced that Health Canada had approved Silhouette InstaLift®, an innovative non-surgical procedure that elevates and repositions facial tissue. This approval marks the company’s first entrance to the Canadian market, further demonstrating the brand’s rapid growth and dominance within the aesthetics industry.
Some of the leading companies operating in the market are:
- Sinclair Pharma Ltd.
- Aptos International Ltd
- Metro Korea Co., Ltd.
- Les Encres Cosmetic Threads
- Croma Pharma GambH
- N-Finders Co., Ltd.
- Aesthetic Experts Labs.
- Savia medical
- HANSBIOMED CO. LTD.
Scope of Report
Historical Data Available for
USD Million for Value
Key Regions Covered
Key Countries Covered
Key Segments Covered
Key Companies Profiled
Customization & Pricing
Available upon Request
Cosmetic Threads Market by Category
- Barb & Cone Threads
- Screw Threads
- Smooth Threads
- Face Lift
- Breast Lift
- Ambulatory Surgical Centers
- Specialty Clinics
- North America
- Latin America
- East Asia
- South Asia
- Middle East and Africa (MEA)
Key Questions Answered in Report
Q1. Which is the most lucrative market for cosmetic threads?
Europe currently leads the global market for cosmetic threads, and will continue to do so throughout the forecast period.
Q2. Which is the top-selling cosmetic thread by product?
Barb & cone threads are highly sought-after in every region. Demand for barb & cone threads is expected to remain high in the near future, especially due to their ability in achieving immediate anchoring to the tissue and providing enhanced stability.
Q3. Which is the leading end user for cosmetic threads?
Ambulatory surgical centers continue to remain the leading choice among the population. This is because most plastic surgeons are able to perform procedures safely in ambulatory surgical centers as compared to other places.
Q4. Which are some of the leading companies offering cosmetic threads?
Some of the leading companies offering cosmetic threads are Sinclair Pharma Ltd., Aptos International Ltd, Metro Korea Co., Ltd., Les Encres Cosmetic Threads, Croma Pharma GambH, N-Finders Co., Ltd., Aesthetic Experts Labs., Savia medical, MesoDerma, and HANSBIOMED CO. LTD., among others.
Q5. Which application is driving sales of cosmetic threads?
Face lift is expected to increase demand for cosmetic threads. This is due to increasing geriatric population as well as increasing popularity among younger people as well for this procedure.
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