Specialty Malt Market

Market Study on Specialty Malt: Brewing Grade to Hold Over Two-third Market Share

Specialty Malt Market Segmented By Caramelized Malt, Roasted Malt Product Type to Food Grade, Brewing Grade with Barley, Wheat, Rye, Oat Source

Market Snapshot

The global specialty malt market is worth US$ 4.8 Bn, and is projected to reach US$ 9.6 Bn by 2031, rising at a CAGR of 7.1% over the decade. Specialty malt sales account for approximately 14%-18% share in the global malt market.

As per the detailed study conducted on the global specialty malt market by Persistence Market Research, Europe dominates the market currently with 42.5% value share. The beverages segment of specialty malt holds 86.7% market share, owing to rising demand for craft beer and increasing number of independent breweries in developed countries.

Specialty Malt Market Size (2021A)

US$ 4.8 Bn

Projected Sales of Specialty Malt (2031F)

US$ 9.6 Bn

Value CAGR (2021-2031)

7.1%

Value Share of Top 5 Countries (2021A)

66.83%

Find Out More about the Report Coverage

Companies

  • Great Western
  • Malteurop
  • Weyermann
  • Canada Malting
  • Rahr
  • IREKS
  • Bestmalz
  • Prairie Malt / Boortmalt
  • Munton’s
  • Crisp
  • Baird’s
  • Simpson’s
  • Viking
  • Patagonia
  • Proximity
  • Epiphany
  • Soufflet
  • Axereal
  • Other Players (As Requested)

Specialty Malt Consumption Analysis (2016-2020) Vs Market Outlook (2021-2031)

From 2016-2020, the global processed malt market expanded at the rate of 5.3%. Rapid urbanization has had a major influence on consumer’s drinking choices, thereby aiding market growth

At a time when consumers are increasingly driven by prevailing trends, sale of non-alcoholic beverages is expected pick up. Besides this, rising health consciousness among consumers is likely to boost sales of non-alcoholic beer and other beverages.

Major demanding regions of malted barley are Europe and North America. In both these regions, demand for specialty malt is expected to grow because these regions have dominance over the production and export of malt. The U.S. holds a high value market share of more than 84.6% in North America. China is a major market for processed barley in the East Asia region.

Overall, the global market for roasted malt is expected to expand at a CAGR of 7.1% through 2031.

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Will Growing Demand for Health Drinks Drive Specialty Malt Sales?

Non-alcoholic drinks are the new normal among consumers due to rising popularity of refreshment and energy drinks. The health drinks segment is set to surge at a value CAGR 8%.

Specialty malt is manufactured from germinated cereal grains, usually barley. A method known as malting is used to dry cereal grains. The grains are first sprouted or germinated in water, then dried, cooked, and processed into a dry powder. Specialty malt contains minerals, fiber, proteins, and vitamin B.

Specialty malt extracts are utilized as a nutritional supplement, especially in health drinks. Specialty malts are also extensively used as flavor enhancers in health drinks for growing children. India is the largest specialty malt-based health drink market in the world.

  • Major brands in India such as Horlicks, Bournvita, Complan, Amul, etc., are utilizing specialty malt as a flavor and taste enhancer in their health drinks.

specialty-malt-market

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Will We See Increasing Demand for Specialty Malt in Beer Production?

Specialty malts are derived from grains such as barley, rye, wheat, etc. They have a vast range of minerals and vitamins that are preserved during the brewing process, including vitamin B and silica, both of which are substantially high in beer than in wine or spirits.

In beer, sugar can be added from various sources such as corn or rice, but brewers have increasingly started utilizing specialty malt as an essential ingredient in beers to provide the necessary sugar for fermentation. The color of beer comes from the malt as it has a light amber colour. Adding malt provides deeper color and lends roasted, caramel, and chocolate flavours to beers.

Specialty malt also contains proteins that are responsible for the foam properties in beer. This shows that the utilization of processed barley has increased for beer production.

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What are the Factors Restraining Specialty Malt Demand Growth?

The foremost factor that can affect specialty malt demand growth can be high fluctuations in production cost. The production cost of malt depends on various factors such as energy, water, distribution, and other external factors such as material maintenance and labour. Energy consumption increases the cost significantly as the malting process requires proper ventilation and drying mechanism before and during the malting process.

Additionally, labour costs and maintenance of materials lead to an increase in the overall cost of production of specialty malt. High fluctuations and variations in production cost can hinder growth of the specialty malt market.

Another factor that restrains market growth can be uncertain environmental conditions. Grains are extremely sensitive and vulnerable to the supply of malt in the global market. Deficits in supply of specialty malt arise due to a combination of factors such as climate change and land use.

Country-wise Insights

Why Does the U.K. Account for Largest Share in Specialty Malt Sales in the European Region?

The market for roasted malt is expected to see significant growth in the U.K. with a value share of around 13.7% in the European market. Market value is around US$ 280.4 Mn at present, and is expected to reach US$ 464.2 Mn by 2031.

Which Country Holds the Largest Share in the East Asia Specialty Malt Market?

China accounts for a major share in the East Asian market for processed barley. This is due to high production and export capacity of the country. Market value share of China in the East Asia market for specialty malt is around 79.9%.

Category-wise Insights

Which Specialty Malt Form is Most-Demanded in the Global Market?

Based on form, the market is segmented into dry specialty malt, liquid specialty malt, and malt flour.

Out of these, powder specialty malt accounts for significant share in the global market, and is expected to witness lucrative growth over the forecast period, owing to rising demand from various end-use manufacturers such as dairy & frozen food products, bakery & confectionery, and other food products.

Demand for the dry form of malted barley is set to expand at value CAGR 7.1% through 2031.

Which Application Will Offer Highest Sales Opportunity to Specialty Malt Suppliers?

Specialty malts products are used in the making of food various food items such as dairy & frozen food products, bakery products, and confectionery products. Specialty malt holds a major share in beverages industry, in which, the brewing segment holds 89.6% share globally.

Competitive Landscape

Key manufacturers of specialty malt products are inclined toward innovation, development, acquisitions, mergers, and expansions to enhance product quality. Specialty malt producers are focused on enhancing their innovation capabilities and quality of product.

  • In 2019, Boortmalt acquired Cargill Malt, which consists of 16 malt houses in nine different countries. Through this acquisition, the company produces 3 MT of malt from 27 malting plants on five continents.
  • In 2021, Mich. Weyermann GmbH & Co. KG underwent a significant capacity expansion with the installation of new equipment.
  • In 2021, Palatia Malz GmbH introduced two new diastatic barley malt and diastatic wheat malt into its diastatic malt category.
  • In 2020, Patagoniamalt acquired Kosher certification for its products.

Specialty Malt Industry Report Scope

Attribute

Details

Forecast period

2021-2031

Historical data available for

2016-2020

Market analysis

USD million for value

Key regions covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • The Middle East & Africa

Key countries covered

  • U.S.
  • Canada
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • China
  • Japan
  • South Korea
  • India
  • Thailand
  • Malaysia
  • Indonesia
  • Australia
  • New Zealand
  • GCC Countries
  • Turkey
  • Northern Africa
  • South Africa

Key market segments covered

  • Product Type
  • Grade
  • Source
  • End Use
  • Extract Type
  • Region

Key companies profiled

  • Weyermann
  • Great Western
  • Malteurop
  • Canada Malting
  • Rahr
  • IREKS
  • Bestmalz
  • Prairie Malt / Boortmalt
  • Munton’s
  • Crisp
  • Baird’s
  • Simpson’s
  • Viking
  • Patagonia
  • Proximity
  • Epiphany
  • Soufflet
  • Axereal

Report coverage

  • Market Forecasts
  • Company Share Analysis
  • Competition Intelligence
  • DROT Analysis
  • Market Dynamics and Challenges
  • Strategic Growth Initiatives

Customization & pricing

Available upon request

Specialty Malt Industry Research by Category

Specialty Malt Market by Product Type:

  • Caramelized Malt
  • Roasted Malt

Specialty Malt Market by Grade:

  • Food Grade Specialty Malt
  • Brewing Grade Specialty Malt

Specialty Malt Market by Source:

  • Barley Specialty Malt
  • Wheat Specialty Malt
  • Rye Specialty Malt
  • Oat Specialty Malt
  • Others

Specialty Malt Market by End Use:

  • Specialty Malt for Food
    • Dairy & Frozen Food products
    • Bakery & Confectionery
    • Others
  • Specialty Malt for Beverages
    • Alcoholic
      • Brewing
      • Distilling
    • Non-Alcoholic
      • Health Drinks
      • Energy Drinks
      • Others

Specialty Malt Market by Extract Type:

  • Dry Specialty Malt
  • Liquid Specialty Malt
  • Specialty Malt Flour

Specialty Malt Market by Region:

  • North America Specialty Malt Market
  • Latin America Specialty Malt Market
  • Europe Specialty Malt Market
  • East Asia Specialty Malt Market
  • South Asia Specialty Malt Market
  • Oceania Specialty Malt Market
  • Middle East & Africa Specialty Malt Market

Media Release

- FAQs -

The global specialty malt market is currently valued at over US$ 4.8 Bn.

Specialty malt demand drivers include growing utilization in alcoholic beverages, usage as a natural sweetener in food & beverages, increasing utilization in health drinks, and rising demand for healthy products from health-conscious consumers.

From 2016 to 2020, specialty malt consumption increased at a CAGR of 5.3%.

Sales of specialty malt are projected to increase at 7.1% CAGR and be valued at over US$ 9.6 Bn by 2031.

Great Western Malting Co., Mich. Weyermann GmbH & Co. KG, Malteurop Groupe S.A., and Boortmalt, Crisp Malt, with a share of 75%-80%, are the top 4 specialty malt manufacturers in the world.

The market for specialty malt in Russia is progressing at around 7.4% CAGR.

The U.S., France, U.K., China, and Brazil are the major demanding countries for specialty malt.

Through 2031, the market in Japan and South Korea is expected to expand at 10.9% and 9.2% CAGRs, respectively.

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