Report ID: PMRREP21079
Report Type: Ongoing
Format: PPT*, PDF, EXCEL
Industry: Consumer Goods
The global market for rose oil is estimated to reach a valuation of US$810 Mn by the year 2031, at a CAGR of 7.9%, during the forecast period 2024 to 2031.
Key Highlights of the Market
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Attributes |
Key Insights |
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Market Size (2024) |
US$420 Mn |
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Market Size (2031) |
US$810 Mn |
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Forecast Growth Rate (CAGR 2024 to 2031) |
7.9% |
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Historical Growth Rate (CAGR 2019 to 2023) |
6.5% |
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Rose oil is an essential oil extracted from the petals of roses through extraction processes such as steam distillation, solvent extraction, or supercritical carbon dioxide extraction.
Steam distillation is the most ancient and most widely used technology when compared with the other two, and due to the requirement of heat in the steam distillation, the final product does not have the same characteristic smell as that of fresh roses owing to the denaturing of some of the compound extracted from the rose.
While solvent extraction technology doesn’t require heat during the process, hence the final product has a similar scent to that of fresh roses. It is extensively used in perfumery; however, it also finds its application in skincare, medicine, and aromatherapy.
Apart from its fragrance, the oil has anti-viral and bactericidal properties, which makes it more functional than the other aromatic essential oils, which has resulted in an increased demand in the cosmetics and personal care industry, thus driving the growth of the global rose oil market over the forecast period.
Rising demand for organic ingredients and the use in food and beverages is a growing trend for the market size to grow.
Consumers are increasingly seeking natural and organic products across various industries, and rose oil is no exception. This trend is fuelled by a growing awareness of the potential health benefits of natural ingredients and a desire for cleaner, more sustainable products.
Rose oil is more than just a fragrance ingredient, as people are looking for products that offer a variety of benefits, including rose oil in skincare products targeting concerns like wrinkles, hydration, and even emotional well-being through aromatherapy.
Although it is mostly used in fragrance and cosmetics, there is an increasing interest in its application in the food and beverage industry. The utilization in high-end culinary products or drinks to introduce a distinctive taste profile or elevate the sensory perception has made the market for rose oil earn substantial revenue over the forecast period.
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Get a Customized VersionFrom 2019 to 2023, the global rose oil market share experienced notable growth driven by increasing demand across various industries, including cosmetics, fragrance, and pharmaceuticals.
Beginning in 2019, the market exhibited a steady growth trajectory at a CAGR of approximately 6.5%. This growth was primarily fuelled by rising consumer preference for natural and organic ingredients in personal care products, coupled with expanding rose oil application in aromatherapy and medicinal formulations.
In 2020, the market faced challenges due to the COVID-19 pandemic, which disrupted supply chains and temporarily impacted production and distribution channels.
However, the market quickly adapted with resilience, driven by sustained consumer interest in wellness products and homecare remedies, where the oil is valued for its therapeutic properties. From 2021 to 2023, the rose oil market witnessed accelerated growth driven by several key factors.
Growing awareness of the benefits of rose oil, such as its anti-inflammatory, antioxidant, and anti-aging properties, expanded its use in skincare formulations and therapeutic applications. The rise of niche markets and personalized beauty trends also boosted demand for speciality rose oil products.
Furthermore, geographical expansion into emerging markets in Asia Pacific and Latin America provided new growth opportunities for market players. These regions, characterized by increasing disposable incomes and a burgeoning middle-class population, demonstrated a growing affinity for natural and luxury beauty products, driving demand further.
Increasing Demand in Cosmetic and Personal Care Products
The oil is highly valued in the cosmetics and personal care sectors for its natural fragrance and skincare benefits.
It is widely used in formulations for skincare products such as moisturizers, anti-ageing creams, and serums due to its hydrating, soothing, and rejuvenating properties.
The rising consumer preference for natural and organic ingredients in beauty products has spurred the rose oil demand, enhancing the global market share. Further, the trend towards clean beauty and sustainable practices further enhances the appeal of this oil as a premium ingredient.
Growing Popularity in Aromatherapy and Wellness Products
Rose oil is renowned for its therapeutic benefits in aromatherapy, where it is used to promote relaxation, reduce stress, and improve emotional well-being.
The increasing awareness of the mental health benefits of rose oil and holistic wellness practices has expanded the application in aromatherapy products such as essential oils, diffusers, and massage oils.
This trend is bolstering demand among health-conscious consumers seeking natural remedies for relaxation and stress relief.
Technological Advancements in Extraction and Production
Innovations in rose oil extraction technologies and sustainable farming practices have improved the efficiency and quality of rose oil production.
Advanced techniques such as solvent extraction, steam distillation, and supercritical fluid extraction ensure high yield and purity, meeting stringent quality standards demanded by industries.
The above technological advancements not only enhance production capabilities but also support environmentally friendly practices, aligning with consumer preferences for sustainable sourcing.
High Production Costs and Limited Supply
One of the primary restraints affecting the global rose oil market growth is the high production costs associated with cultivation and extraction.
Roses, particularly Rosa damascena and Rosa centifolia varieties used for oil production, are delicate flowers that require specific climatic conditions and intensive labour for cultivation.
Factors such as labour costs, land availability, and seasonal variations impact the rose oil production costs significantly.
Harvesting roses for oil extraction is a labour-intensive process that involves hand-picking petals early in the morning when their fragrance is most potent. This manual labour contributes to higher production costs, especially in regions where labour costs are relatively high, which limits the market's growth.
Environmental and Sustainability Challenges
Environmental factors and sustainability concerns pose significant challenges to the growth of the global market.
As consumer awareness of environmental impact and sustainability practices increases,market companies face pressures to adopt responsible sourcing and production practices.
Intensive agricultural practices, including monoculture farming of roses, can have adverse effects on local biodiversity and ecosystem health.
Clearing natural habitats for rose cultivation may disrupt ecosystems and biodiversity, leading to environmental degradation. Further, meeting the growing demand for sustainably sourced oil poses logistical and economic challenges.
Implementing sustainable farming practices, such as organic cultivation methods and water-efficient irrigation techniques, requires investments in infrastructure and farmer education, which eventually creates a major barrier to the growth of the rose oil market share on a global note.
Rising Demand for Natural and Organic Products
There is a growing consumer shift towards natural and organic ingredients in personal care, cosmetics, and pharmaceutical products.
The oil is known for its natural fragrance and skincare benefits and is being increasingly favored over synthetic alternatives. Major rose oil manufacturers can capitalize on this trend by expanding their product offerings with certified organic and sustainably sourced rose oil variants.
Investing in transparent supply chains and obtaining credible certifications can enhance product credibility and appeal to environmentally conscious consumers.
Further, the popularity of aromatherapy and holistic wellness practices continues to rise globally, presenting significant growth opportunities.
As consumers seek natural remedies for stress relief, relaxation, and emotional well-being, the demand for aromatherapy products containing rose oil is expected to expand.
Industry participants can innovate by developing new formulations, such as diffuser blends, massage oils, and bath products, that harness the therapeutic properties.
Marketing strategies that emphasize the health benefits and sensory experiences associated with the oil can further drive consumer adoption in this segment.
Conventional Oil Accounts for 83% Market Share
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Market Segment by Product |
Market Value Share 2023 |
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Conventional |
83% |
Based on product type, the global rose oil market is further segmented into organic and conventional, where the conventional segment owns the major market share.
The conventional segment is propelled by the persistent need for rose oil, which is cultivated using conventional methods and used in the manufacturing of fragrances and perfumes.
These fragrant goods are typically utilized to impart a pleasant scent to the surroundings, and as such, they do not have any adverse effects on the skin.
Due to the significantly lower cost of conventional rose oil compared to organic oil, producers prefer to employ the former as their primary ingredient.
Furthermore, the substance effectively functions as an additive when combined with other essential oils available in the market.
A combination of rose and lavender oils offers consumers a state of mind that is conducive to good health, and emotional and mental wellbeing.
Fragrance & Cosmetics to be the Primary Application Area
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Market Segment by Application |
Market Value Share 2023 |
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Fragrance & Cosmetics |
70% |
Based on application, the rose oil market is further divided into fragrance and cosmetics, pharmaceuticals, and food and beverages, where the fragrance and cosmetics segment owns the major market share.
The fragrance and cosmetics segment of the market comprised the largest portion, with a share of 70%.
The increase in sales is due to the increasing preference of consumers for fragrances with floral and fruity notes, which is anticipated to benefit from the expansion of the fragrance market.
To appeal to primarily female consumers, a variety of luxury brands are also providing fragrances with a rose texture. The manufacture of other aromatic room fresheners, such as candles, sticks, and gels, is also indicative of the demand.
The demand as a constituent in a variety of cosmetics and skincare products is on the rise due to its multifunctional properties. Furthermore, it is anticipated that the global market will be stimulated by the increased utilization of rose oil in the treatment of a variety of skin conditions.
Europe Retains Dominance with over One-third of Market Share
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Region |
Market Value Share 2023 |
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Europe |
35% |
Europe accounted for the highest proportion of the total value during the forecast period. The increasing consumer desire for items made from natural components and oils is driving the market expansion.
Furthermore, the existence of prominent cosmetic product manufacturers in countries like France, Germany, and the UK is expected to boost the rose oil sales throughout the forecast period.
The Asia Pacific region is projected to have the highest CAGR of 8.0% over the forecast period, owing to the increasing sales of pharmaceutical products in countries like China, Australia, India, and Japan.
The pharmaceutical sector in the Asia Pacific region is experiencing growth in both prescription pharmaceuticals and over-the-counter (OTC) medicines, which will have an impact on the sales of rose oil products in the market.
Furthermore, the growing utilization of herbal items to address different skin concerns in the area is propelling the need for the product, thus enhancing market expansion in the region.
April 2023 -
Alteya Organics, a leading producer of organic skincare and baby care products, introduced several major rose-based products in the APAC and European regions to expand their business globally.
April 2023 -
Givaudan, a leading fragrance and beauty products provider, signed an acquisition deal with Amyris Inc. to access its product portfolio.
The global rose oil market is highly competitive, with several leading companies providing better commercial opportunities to their end consumers while utilizing new and high-end technologies into production, catering to the increased demand.
Major players in the market are utilizing high-end machineries to pacify their production with smart and automated machining tools, which eventually caters to the evolving consumer needs in cosmetics, pharmaceuticals and food and beverages sector.
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Attributes |
Details |
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Forecast Period |
2024 - 2031 |
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Historical Data Available for |
2019 - 2023 |
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Market Analysis |
US$ Billion for Value |
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Key Regions Covered |
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Key Companies Profiled |
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Pricing |
Available upon request |
By Product
By Application
By Distribution Channels
By Region
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The global rose oil market is estimated to exhibit a CAGR of 7.9% during the forecast period.
Europe is the leading region in the market.
The global rose oil market is segmented based on product, application and distribution channels.
Sigma-Aldrich, Inc., Ernesto Ventos SA, Alteya Organics, LLC, Givaudan SA, and Firmenich International SA are some of the major key companies in the market.
Conventional rose oil is the dominant product type segment.
