Comprehensive Snapshot for Bike and Scooter Rental Market Research Report, Including Regional and Country Analysis in Brief.
Industry: Automotive & Transportation
Delivery Timelines: Please Contact Sales
Published Date: May-2025
Format: PPT*, PDF, EXCEL
Number of Pages: 199
ID: PMRREP35374
The global bike and scooter rental market size is projected to rise from US$ 6.17 Bn in 2025 to US$ 16.91 Bn by 2032. The market is further anticipated to register a CAGR of 15.5% during the forecast period from 2025 to 2032. According to the Persistence Market Research report, growth is driven by the rising demand for efficient and sustainable transportation, growing awareness of the environmental hazards caused by conventional vehicles, and the cost-effectiveness and convenience of micromobility solutions such as bike and scooter rentals, which allow users to evade traffic congestion.
The introduction of electric scooters has revolutionized urban commuting, offering an efficient alternative for short-distance travel. Users can conveniently rent and return bicycles from designated bike stations for short trips without the expense of owning a vehicle or the hassle of finding a parking space.
For instance, Lime Micromobility offers electric scooter rentals through its mobile app and via ride-sharing platforms such as Uber. GPS tracking, app-based real-time booking systems, and seamless digital access have made renting bikes and scooters user-friendly. This allows for advanced features such as route planning, ride history tracking, and user feedback. Cities including San Francisco, New York, and Washington D.C., in North America have rapidly adopted bike and scooter rentals due to urbanization, traffic congestion, and the increasing demand for eco-friendly transport.
Key Industry Highlights:
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Global Market Attribute |
Key Insights: |
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Bike and Scooter Rental Market Size (2025E) |
US$ 6.17 Bn |
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Market Value Forecast (2032F) |
US$ 16.91 Bn |
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Projected Growth (CAGR 2025 to 2032) |
15.50% |
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Historical Market Growth (CAGR 2019 to 2024) |
9.90% |
Many health-conscious and environmentally aware commuters are increasingly adopting pedal-assist bikes, e-bicycles, or e-scooters instead of conventional vehicles to help reduce carbon and greenhouse gas emissions. An online research published by a leading science journal in March 2025 explored how e-bike usage contributes to reducing greenhouse gases, supporting sustainability initiatives in many developed cities. Integrating e-bikes into public transportation is a significant step to improve air quality and offer a cost-effective, convenient, and accessible mode of transportation for both pedestrians and motorists. This shift toward micromobility solutions is not just a trend but a conscious lifestyle choice aligned with sustainability and health-conscious living.
Integrating rental bikes and scooters into their daily routines is a conscious health choice for many to boost physical activity without any dedicated exercise time. It offers an easy way to stay active, fuel-free, and connected with nature, without the pressure of compulsory traditional workouts. Renting electric bikes has revolutionized the way people approach commuting, as it has made cycling more accessible to a wider audience, also encouraging a more active lifestyle. Riders can tailor their workouts according to their fitness levels, allowing for a gradual increase in activity. This shift in lifestyle has contributed to the growing adoption of rental bikes and scooters, further driving market growth.
Despite promising growth, the bike and scooter rental market faces several operational hurdles. Regulatory challenges are complicating market expansion with varying rules across cities complicating the licensing and parking processes. The February 2023 leading online study emphasized that effective micromobility policies must focus on safety, infrastructure, regulation, and public engagement, as seen in Sweden, Greece, Canada, Singapore, and the UK. Adhering to key sidewalk management strategies that include vehicle caps, designated parking and restricted zones, and usage fees ensures organized and sustainable urban mobility. Navigating these regulations can lead to significant expenditure. In some cases, restrictive policies may deter potential entrants, limiting innovation and service variety.
Safety concerns also hamper market growth. The risk of accidents may raise liability issues for rental companies. Many cities lack well-maintained roads, dedicated bike lanes or safe pathways which increase the risk of mishaps, and discourage user adoption due to safety concerns. This infrastructure limitation hinders market growth by reducing the overall appeal of bike and scooter rentals. Also, theft and vandalism may lead to higher operational costs due to frequent vehicle replacements. Addressing these concerns is crucial for fostering market expansion and ensuring user safety.
Traffic bottlenecks have become a frequent challenge in major cities across emerging economies including China and India. Bike and scooter rentals are evolving as appropriate and cheaper alternatives to public transportation and personal vehicles to alleviate urban congestion and promote eco-friendly travel. Technological advancements, such as mobile apps and GPS systems, have further enhanced the convenience of renting vehicles. In India, key rental companies include Bounce, VOGO, Wheelstreet, and Onn Bikes. With over 2.3 billion people living in cities, the demand for a sustainable urban future is more pressing than ever (United Nations Economic and Social Commission for Asia and the Pacific, 2019c).
Rental bikes include both dockless and station-based systems. Dockless systems provide flexibility while station-based models enable organized urban planning. Electric propulsion is significant for its environmental benefits and cost-effectiveness. In India, government initiatives, such as the National Urban Transport Policy (NUTP) and the Smart Cities Mission, support sustainable transportation by prioritizing non-motorized transit and enhancing the public transport infrastructure. These efforts include promoting bike-sharing programs and developing dedicated cycling lanes, both of which will further contribute to market growth.
By vehicle type, the bike segment is expected to dominate the bike and scooter rental market, accounting for a share of 65% over the forecast period. Rising urbanization and road congestion have accelerated the adoption of rental bikes as practical alternatives to private vehicles. A 2023 ScienceDirect study using data from 98 Chinese cities found that dockless bike-sharing services (DBSs) reduced traffic congestion by 2.2% on average, with stronger impacts on weekdays and in cities with strong public transit. DBSs improve last-mile connectivity and encourage public transport use. Mobile apps, GPS tracking, and digital payments have made bike-sharing more efficient and accessible. Government support through subsidies, public transport integration, and infrastructure such as bike lanes fuels the appeal of bike-sharing in urban areas.
The scooter segment, though slower-growing than bikes, remains vital for short-distance urban travel, especially where parking is limited. An e-scooter is a stand-up scooter powered by an electric motor, featuring a deck, handlebars, and two or three wheels, designed for short-distance travel in urban areas. In congested city centers, scooters are preferred due to their portability and convenience. Technological progress such as GPS tracking, app control, and longer battery life also improve user experience. Casual riders prefer flexible pay-as-you-go models. Forging partnerships with city governments to create dedicated lanes and parking zones improves last-mile connectivity, increasing the adoption of scooters in urban transit ecosystems.
Based on service type, the pay-as-you-go ride segment is projected to dominate the bike and scooter rental market in 2025, accounting for approximately 65% of total revenue. Pay-as-you go rides are becoming popular as e-bikes are preferred by the users due to their affordability, ease of use. App-based location, booking, and payment systems have made renting them convenient. The pay-as-you-ride have received a huge response from daily commuters in the urban areas. The Netherlands supports cycling through over 35,000 km of dedicated bike lanes, bike-friendly intersections, and extensive parking facilities.
The electric segment, including e-bikes and e-scooters, is the fastest-growing in the micromobility market, driven by rising environmental awareness, fuel costs, and urban transport needs. These vehicles offer a low-emission, efficient alternative to gas-powered transport, and are supported by advances in battery technology, charging infrastructure, and government incentives. E-bikes, in particular, enhance mobility for longer, faster commutes and are accessible for older adults and those with physical limitations. A study published in September 2024 cites cities such as Copenhagen and Bogotá as examples of how integrating e-bikes into urban planning can reduce congestion and improve air quality, highlighting the importance of electric micromobility vehicles.
North America is anticipated to lead the global bike and scooter rental market, contributing approximately 63% of the total revenue. The e-scooter industry has grown exponentially in Canada, driven by increased eco-friendly initiatives and favorable regulations. There is a growing cross-industry collaboration between the technology and manufacturing sectors, particularly in app-based rental systems across many municipalities. The widespread use of smartphone apps has made these services ubiquitous. Key growth enablers include greater awareness of environment, an influx of new entrants, expanding e-mobility movement, and innovation in battery technology.
The U.S. is anticipated to account for the largest share of the North America bike and scooter rental market over the forecast period. This growth is driven by increased environmental awareness, health-conscious lifestyle choices aimed at reducing obesity, and the wide availability of rental options. Key market players include Nextbike, Cityscoot, Lyft Inc., and Skip. In January 2025, Lime, a leading electric bike and scooter rental company, announced the expansion of its e-scooter fleet in major U.S. cities such as New York and San Francisco, reinforcing its commitment to sustainable urban transportation.
The Asia Pacific market is poised for rapid growth, driven by urbanization, industrialization, and rising demand for sustainable mobility in countries including China, Singapore, and India. Governments are actively investing in EV infrastructure and smart transportation, supported by favorable policies and incentives. Companies are introducing affordable, app-based rental services to cater to diverse users, improving accessibility and convenience. Global and regional players, such as Bolt, RentoMojo, VOGO, LUUP, and City Scoot, are expanding operations and enhancing urban transport networks. With cities prioritizing low-carbon mobility, the market is expected to experience long-term growth and contribute significantly to reducing emissions, air pollution, and traffic congestion.
India is experiencing strong market growth fueled by rapid urbanization, technological innovation, and a surge in R&D. Growing student and workforce migration and high costs of vehicle ownership have increased the demand for two-wheeler rentals. Government-backed initiatives, such as Motorshare’s 2024 launch in Daman and Diu, aim to boost local tourism and promote green mobility. Players, including VGO, Bounce, and Drivezy, offer app-based, flexible rental services. India’s growing focus on micro-mobility, digitalization, and smart city planning positions it as a key driver of rental market growth in the Asia Pacific.
The bike and scooter rental market in Europe is growing rapidly, driven by efforts to reduce carbon emissions and improve urban mobility. Cities including Paris, Berlin, and London have successfully integrated bike-sharing programs into public transportation systems. Regulatory frameworks across Europe have prioritized safety, parking, and sustainability. In May 2025, European Environment Agency reported an upward trend in available bikes per 1,000 citizens in cities including Ljubljana, Lund, Luxembourg, and Lyon. Supportive local government policies including subsidies and car restrictions, public campaigns promoting cycling, and economic incentives such as affordable pricing and memberships are anticipated to boost rental bike adoption.
The U.K. leads Europe's bike-sharing market, with rising demand for sustainable travel and widespread implementation of both docked and dockless systems. Santander Cycles in London, launched in 2010 and one of Europe’s largest public cycle share schemes, offered over 12,000 bikes and introduced e-bikes in 2022. Dockless schemes such as Beryl are expanding across cities with app-based access and tiered pricing models. These systems improve convenience, helping users reduce reliance on private vehicles and public transport.
The global bike and scooter rental market is moderately fragmented, with several key players driving growth through product innovation, strategic partnerships, and acquisitions. Continued investments in R&D to develop new products are expected to strengthen their market position over the forecast period. Key players include Lime, Nextbike, Cityscoot, Mobike, Spin, Scoot, and Lyft.
Key Industry Developments:
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Report Attribute |
Details |
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Historical Data/Actuals |
2019 - 2024 |
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Forecast Period |
2025 - 2032 |
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Market Analysis |
Value: US$ Bn |
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Geographical Coverage |
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Segmental Coverage |
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Competitive Analysis |
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Report Highlights |
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Customization and Pricing |
Available upon request |
By Vehicle Type
By Propulsion Type
By Service Type
By Region
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The global market is projected to be valued at US$ 6.17 Bn in 2025.
The rising demand for efficient and sustainable transportation, growing awareness of the environmental hazards caused by conventional vehicles, and the cost-effectiveness and convenience of micromobility solutions.
The market is poised to witness a CAGR of 15.5% from 2025 to 2032.
Regulatory frameworks addressing safety, parking, and sustainability have shaped market growth, fostering innovation in mobility solutions.
Major players in the bike and scooter rental industry include Lime, Nextbike, Cityscoot, Mobike, Spin, Scoot, and Lyft.
