HARMAN Pumps Up The Volume At IFA 2017 With A Barrage Of Launches

Date : Oct 12, 2017 Author : PMR Editorial Staff Category : Technology

Unveils Harmon Kardon Allure with support for Amazon Alexa included

Harmon International Industries, a wholly-owned subsidiary of Samsung Electronics and a key player in the wireless audio devices market, has been extremely prominent at IFA 2017, the world’s premier electronics exhibition held in Berlin annually. The company introduced the Harmon Kardon Allure – an intelligent speaker with support for the Amazon Alexa voice assistant built-in. The Allure system perfectly complements any home environment with its immersive 360-degree surround sound and beautiful industrial design. By combining Harmon Kardon’s rich and powerful audio performance with the advanced voice technology of Alexa, Allure brings a premium listening experience to discerning audiophiles anywhere, anytime.

The Harmon Kardon Allure is a hands-free unit controlled by voice commands. A user can simply ask Alexa to read the news, play a song, control smart home equipment, or even make purchases directly from Amazon’s Prime service. The wireless audio device is able to work in noisy environments as its proprietary far-field voice tech permits the speakers to hear and process commands from great distances. The intelligence of Alexa is growing by the day and it has more than 20,000 skills at present, truly personalizing the use of the Harmon Kardon Allure and making it stand out in the wireless audio devices market.

The Allure’s transparent design is sturdy yet elegant and it can seamlessly blend into any interior with ease. The wireless audio device can be placed anywhere in the home and it will fill the room with a refined sound that Harmon Kardon International is renowned in the wireless audio devices market for providing. The Harmon Kardon Allure has a mesmerizing 360-degree ambient lighting that glows from within the device itself. The ambient light sways to the music rhythm and reacts to voice commands given. 

Steve Rabuchin, Amazon Alexa VP, said that the winning combination of Allure with Alexa should bring Harmon Kardon’s premium quality audio and Alexa’s extensive skillset to a greater number of customers. He strongly believes that this alliance will immensely benefit customers who have an ear for high-quality music and seek out voice services to make their lives comfortable. The Harmon Kardon Allure is expected to be available for purchase in the winter of 2017 at a price of US$ 249.95.

Michael Mauser, President at HARMAN’s Lifestyle Audio Division, stated that the company was pleased to work closely with Amazon to integrate their Alexa assistant on the Allure. The company’s research has shown that the top use-case of digital voice services was to stream music and Allure is perfectly suited to cater to that demand with its iconic design, premium sound quality, and exceptional voice-enabled technology. He further added that Harman is confident in its ability to deliver a world-class sound experience with a promise of a connected life through smart technology. 

Key Features

  • Powered by Amazon Alexa – By connecting to Amazon Alexa with dual-band Wi-Fi, customers can ask Alexa to provide them information, play music, place an order, and more. Alexa is always getting smarter by adding new features and capabilities and has 20,000+ skills now
  • Far-field Voice Recognition – A 4-microphone array with noise cancellation allows hands-free voice control from across a room
  • 360-Degree Sound and Ambient Lighting – A subwoofer and transducers produce 360-degree powerful sound that can fill up a room. The ambient lighting is responsive, multi-colored and 360 degrees to enhance and elevate every décor
  • Wireless Bluetooth streaming – Stream music wirelessly with all of your Bluetooth mobile devices

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