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Fermented Sweeteners Market Segmented By Liquid, Powder Fermented Sweeteners Form in Stevia, Erythritol, Aspartame, Neotame, Brown Rice Syrup Product type
The global fermented sweeteners market was bustling with growth in the historical period assessment and growing at a rate of 4.5% between 2018 and 2022. This market value increased and registered sales of US$ 1,189.1 Mn in the year 2023.
Fermented Sweeteners Market Size (2023E)
US$ 1,189.1 Mn
Projected Sales of Fermented Sweeteners (2033F)
US$ 2,360.4 Mn
Value CAGR (2023-2033)
Value Share of Top 4 Countries (2022 A)
The global fermented sweeteners market has witnessed significant growth in the historical period registering a CAGR of 4.5% in the historical period and was valued at US$ 1,189.1 Mn in 2023. Increasing utilization of fermented sweeteners and growing product demand from functional food & beverages and pharmaceuticals industries are the major factors driving the fermented sweeteners market in many countries worldwide. Moreover, factors such as rising consumer health consciousness and awareness of the health benefits of fermented sweeteners, along with an increase in the prevalence of chronic diseases, have spurred demand for fermented sweeteners. Increasing demand from pharmaceutical, food, and nutraceutical product manufacturers to incorporate fermented sweeteners into their products, has propelled the utilization of fermented sweeteners as a sugar alternative in various products.
Major demanding regions of fermented sweeteners are North America followed by Europe. These regions are major growth accelerators among all geographies due to rapidly growing food & beverage industry.
“Growing Consumer Interest in Sugar-Free and Low-Calorie Diets”
With the growing demand for preventative care, consumers are adopting precautionary measures such as eating sugar-free, and low-calorie meals to reduce the prevalence of obesity and related ailments such as diabetes and heart disease. Sugar content is one of the most important product factors that influence consumer purchasing behaviors, along with flavor, price, and nutrition.
Sports nutrition snacks have grown in popularity in recent years, and these products are increasingly popular among people who routinely exercise along with consumers looking for healthier choices. Sport nutrition products usually contain low sugar and calorie content.
“Increasing Application in Multiple End-use Industries for Fermented Sweeteners”
Sweeteners are chemical compounds that are added to a variety of oral medical preparations such as pills, syrup, suspension, and so on, to mask the undesirable taste or boost the impression of sweetness. Sweeteners are used in dietary supplements for a variety of reasons, including technological and organoleptic ones.
The industry for fermented sweeteners would benefit from rising demand for dietary supplements. In the personal care industry, usage of sweeteners is also on the rise. In personal care products, sweeteners such as aspartame and sugar alcohols are commonly utilized.
Sorbitol is a thickening and humectant that serves as a skin conditioner and aids in the retention of moisture in the skin and hair. It's also being viewed as a substitute for the petrochemical - Mono Propylene Glycol (MPG). Sugar alcohols can be utilized in goods that claim to be natural since they are produced from plant sources.
“Shift in Dietary Patterns as Result of Socio-Economic Growth will Prove Profitable for Fermented Sweeteners Market”
Economic progress is typically accompanied by improvements in a country's food supply and the eventual eradication of dietary inadequacies. Hence, enhancing the country's population's overall nutritional status. The higher socio-economic status is linked with people giving higher importance to healthier food options. Healthier diet products tend to be priced higher than usual food products, which is why economic growth is a key contributing factor to the shift in dietary patterns.
Factors such as education, occupation, and income are often related to changes in lifestyle behaviors like exercise and diet. With increasing growth rates of developing nations across the regions, fermented sweetener manufacturers are anticipating receiving high demand from the population. The number of people looking for sugar-free products and those who are following sugar-free diets is increasing rapidly, which will benefit the market growth of fermented sweeteners.
“Consumer Inclusion for More Variety of Ingredients to Provide Sales Opportunities to Manufacturers ”
Calorie-conscious consumers want to enjoy food without gaining weight. Manufacturers are manufacturing ingredients that suit the needs of their customers. Some sweeteners have been changed to produce valuable sweeteners, such as polyols, which are gaining popularity these days. Artificial sweeteners, on the other hand, are substances with little or no nutritional value.
With companies putting in extra efforts to cater to the changing needs, consumers are ready to include such products in their regular diets and indulge in them guilt-free. This change in the consumer mindset to include a variety of products will provide opportunities to increase the sales of fermented sweeteners.
“ Consumer Perception on Ill Effects of Sweetener Consumption to Hindering the Market Growth”
Consumers associate sweeteners mainly with many health risks such as depression, headaches, cancer risk, and increased appetite, among others. Adding sweeteners to food and beverage products leave consumers feeling hungrier and craving more sugar. This poses a health risk as it leads to overeating and in turn increases the risk of obesity and diabetes.
There is a significant amount of research being done to determine whether sweeteners cause cancer, although there may be health risks. Hence, consumers are not interested in sweeteners. Few studies have revealed that aspartame can cause depression and headaches. All these health risks associated with the consumption of sweeteners is restraining the fermented sweeteners market growth.
Which Country in North America Holds the Largest Market Share for Fermented sweeteners?
In the North American market, the U.S. is witnessing the highest market share of 68.8% during the forecast period 2023-2033. This is a result of consumers' growing health consciousness, which has caused them to reduce their sugar intake.
Moreover, increasing demand for confectionery and desserts with less sugar content in the food & beverage industry will have significant impact on the market, which is projected to expand at 5.9% CAGR during the forecast period (2023-2033).
What is the Demand Outlook for Fermented sweeteners in the European Region?
The market for fermented sweeteners, which holds a market share of 23.3%, is expected to increase significantly in the European region, with a CAGR of 6.3%. The demand for plant-based food ingredients is growing fast, which presents fermented sweetener producers in Europe with a promising market growth opportunity.
Which Type of Fermented sweeteners is Among the Utilization in End Use Industries?
Based on form, fermented sweeteners are segmented into powder and liquid, of which, the liquid form holds a higher market share. The market value CAGR of liquid fermented sweeteners is expected to reach ~7.0% over the forecast period.
The beverage industry seems to have a high demand for fermented sweeteners in liquid form due to their functional benefits of imparting sweetness as well as enhancing the taste of beverages.
How is the Nutraceutical Industry Supporting Market Growth?
Demand is increasing for fermented sweeteners in dietary supplements. Consumption of dietary supplements is increasing among individuals across countries with increase in the prevalence of chronic diseases.
Moreover, market value share of fermented sweeteners in the nutraceuticals industry is expected to reach 18% by the end of 2033.
The majority of large-scale international and local businesses make up the global fermented sweeteners market. Multinational companies with a wide variety of products account for roughly 45-55% of the worldwide fermented sweeteners industry. Companies such as Adani Wilmar, Archer Daniels Midland Company, Cargill, Incorporated, and Ingredion Incorporated, among others are some of the major manufactures operating in the global fermented sweeteners market. Players in the fermented sweeteners market are targeting their product offerings specially towards the food and beverage industry as an alternative for sugar, owing to the functional properties such as sugar reduction, which are beneficial to food & beverage formulators. Regional players account for a market share 0f 30-40%, while local players account for 15-20%.
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The global market for fermented sweeteners has a value of US$ 1,189.1 Mn in 2023.
The global market for fermented sweeteners has a value CAGR of 4.5% from 2018-2022.
The global market for fermented sweeteners has a value of US$ 2,360.4 Mn in 2033.
The global market for fermented sweeteners has a value CAGR of 7.1% from 2023-2033.
The top players in the global fermented sweeteners market include, Archer Daniels Midland Company, Cargill, Incorporated, Ajinomoto Co., Inc., and Ingredion.