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Reusable Water Bottles Market

Global Market Study on Reusable Water Bottles: Insulated Bottles Gaining Immense Popularity across Regions

Reusable Water Bottles Market Segmented by Product Type - Plain Reusable Water Bottles, Insulated Reusable Water Bottles, Filtered Reusable Water Bottles, Collapsible Reusable Water Bottles, Reusable Water Infusers, Reusable Water Growlers

Reusable Water Bottles Market Snapshot

According to Persistence Market Research, the reusable water bottles market generated a revenue of US$ 9,372.3 Mn in 2022. The demand for reusable water bottles will accelerate, with the top market players holding a prominent share of the reusable water bottles market in 2022. The global market for reusable water bottles is expected to reach US$ 15,487.7 Mn by 2033, growing at a ~4.7% CAGR from 2023 to 2033.

Global Reusable Water Bottles Market Size (2022A)

US$ 9,372.3 Mn

Global Reusable Water Bottles Market Size (2023E)

US$ 9,784.1 Mn

Projected Reusable Water Bottles Market Value (2033F)

US$ 15,487.7 Mn

Value CAGR (2023-2033)

~ 4.7%

Collective Value Share: Top 3 Countries (2022)


Reusable water bottles are in high demand because of the rising issue of plastic pollution and the harm that single-use and non-disposable plastic water bottles create to the environment. As consumer tastes for a healthy lifestyle change, reusable water bottles are becoming more and more popular in homes, offices, universities, and schools.

Further, Reusable water bottles aid in reducing landfills, which are a major contributor to both groundwater and subsurface contamination. Furthermore, a key factor encouraging the usage of reusable plastic water bottles is the rising consumer awareness of the negative environmental consequences of single-use and non-disposable plastic bottles, together with the huge increase in plastic trash in landfills and seas.

Reusable water bottles are now considered essential. Several businesses in the same industry are producing reusable water bottles with built-in mechanisms that make them simple to use in response to the increase in demand for reusable water bottles. Filtered water bottles are made by a variety of companies, and each one has a unique design. There are bottles with designs that filter the water as you pour it into the bottle, as well as bottles that filter the water while you consume it. Aside from these variations, all water bottles with filters have the same purpose: to filter out a specific quantity of contaminants or pollutants from the water.

Many more unique growth factors have been thoroughly examined, and Persistence Market Research's study also includes a full assessment of some of the significant difficulties for reusable water bottles.

The study also contains a detailed regional analysis, which shows that North America controls the majority of the market for reusable water bottles. The study also provides a comprehensive COVID-19 impact analysis to help readers make well-informed business decisions for the present and future.

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Reusable Water Bottles Market Analysis from 2017 to 2022 Vs Market Outlook for 2023 to 2033

Between 2017 and 2022, demand for reusable water bottles recorded a 3.5% rise. Reusable water bottles are widely accepted as an alternative for single use plastic bottles due to its lots of advantages as compare to plastic bottles.

Plastic bottles contain BPA, or bisphenol A, a chemical substance that can lead to cancer and is particularly bad for the environment. The emissions from producing disposable water bottles and delivering them to supermarkets are quite detrimental to the environment. The amount of pollutants in the air we breathe increases as more bottles are created. Additionally, manufacturers provide these materials with a BPA-free label.

Furthermore, Due to the health advantages of glass and stainless steel, consumers are shifting their preferences in favor of these materials. Due to the fact that glass doesn't break down after repeated usage and washings, glass water bottles remain germ and contamination-free even after many washings.

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Why is Increasing Popularity of Online Retailing Good for Market Growth?

Massive online marketing campaigns and promotions represent the restructured retail environment, where e-Commerce and technological behemoths have changed consumer shopping patterns and the retailing industry. Consumer goods is on the rise as a result of the growing online retailing sector. Both customers and retailers prefer online shopping.

All companies house their products in the internet channel, which allows for simple categorization to help customers choose the best item. Customers can compare the qualities they have modified on online sites. Additionally, user evaluations are offered to assist potential consumers in understanding the product feedback.

The market participants can shift their attention from conventional specialty stores to e-commerce platforms, which will bring in more customers and increase their sales. With so many start-ups entering the market with e-Commerce platforms to trade their goods by providing discounts, home deliveries, and other alluring features, the players can now concentrate on increasing their online penetration in addition to their physical presence, as this gives them the chance to access a larger consumer base at once for the lowest possible cost.

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How Lifestyle Transitioning Will Augment the Demand for Reusable Water Bottles?

Reusable water bottle demand is anticipated to increase throughout the projected period due to growing health concerns and expanding consumer knowledge of the product's availability. Furthermore, Reusable water bottles have gained attention because prominent industries have promoted the adoption of sustainable techniques in their goods.

As concern about a potential environmental disaster has grown, the energy sector has begun to move aggressively in the direction of sustainability. Calls for a change in lifestyle have been made loud and clear by international environmental and climate change monitoring organizations. Global demand for reusable water bottles has been boosted by the mentioned considerations.

As a result, sustainable approaches and continuous technological advances are expected to encourage market growth.

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How does the Market for Reusable Water Bottles Demand Growth Get Restricted by Vendors' Strenuous Competition?

The global reusable water bottle market is highly competitive and has a large number of vendors. These vendors can be large companies that produce a broad range of innovative and superior products on a global scale and medium and small-sized companies that focus on a single product line and particular geographical regions.

The competition between vendors is strong in terms of pricing of the products and resulting in low profit margins. The competition is based on the manufacturing and design costs of the product. Local vendors offer products at lower costs than global players, which allows customers to choose from a range of products.

Further, consumers in developing countries have low levels of product knowledge and purchasing power. Local businesses that offer superior post-purchase assistance are preferred. This forces international suppliers to lower their product costs, sparking a price war.

Moreover, vendors strive to reduce infrastructure, labor, and capital costs. This prompts them to outsource production to smaller vendors in the market. Hence, intense competition is a major challenge and is expected to adversely affect the growth of the reusable water bottle market during the forecast period.

Country-wise Analysis

What are the Growth Opportunities in the US Reusable Water Bottles Market?

The U.S. is expected to register a market value share of ~ 19.7% in global market.

Reusable water bottles are in high demand in the U.S. market due to growing worries about a variety of health issues, including reproductive issues, gastrointestinal ailments, and neurological impairments brought on by drinking polluted water. There has been a noticeable movement in customer preference toward clean, healthful, and pleasant waters that are devoid of all bacteria and pathogens. This pattern is increasing demand for reusable water bottles in the United States.

Even water bottle companies present in U.S. are refocusing their efforts towards the development of good looking yet reusable water bottles in order to increase the sales in the market.

How is the China Market Proliferating?

The China is expected to grow at a CAGR of ~7.7% during 2023 to 2033. Reusable water bottles are in high demand in China due to the country's sizeable manufacturing sector, population, and trend toward their acceptance throughout East Asia.

In China, the market is booming over the past few years and is expected to significantly growing the near future. The low cost of manufacturing in countries like China provides ample opportunity for manufacturers to launch new products in the Chinese market.

Moreover, the large number of population, development of economies and increasing disposable income is expected to remain a positive factor in the growth of the industry. Moreover, the introduction of new products with innovative, new advanced features, merger and acquisition is expected to open up new avenues.

For instance, in January 2016, Zhejiang Haers Vacuum Containers Co., a well-known manufacturer of high-quality stainless steel vacuum bottles, has acquired a 100% stake in the Swiss company SIGG, a well-known brand in the bottle industry.

Majority of consumers in developing countries consider the price of the product first, hence are said to be cost centric.

Will Germany Regional Brands maintain their Dominance in the Market?

Germany is expected to register a market value share of ~4.9% in global market.

Over the years people living standards have improved and these people have become highly aware of the materials used in the product. Moreover, the purchasing power of consumers have increased over the years and there is more inclination of people to use convenience goods. It is further estimated to propel the growth of the market in the coming years.

Many companies are obtaining considerable profit margin in the manufacturing and marketing of reusable water bottle. This aspect further encourages many other new players to enter the reusable water bottle market.

How is India Reusable Water Bottle Market Faring in Current Scenario?

India is expected to grow at a CAGR of ~6.6% during 2023 to 2033. Growing disposable income of the middle class urban population and rising aspirations towards better lifestyles are some of the major factors estimated to drive growth in demand for reusable water bottles in India.

Rising personal incomes, particularly in emerging nations like India, are anticipated to change consumer choices, lifestyles, and life quality, which would accelerate the expansion of the reusable water bottle market over the projected period. As customer interest in using reusable water bottles has grown, demand for point of use has been gradually rising. This is expected to continue to fuel demand for reusable water bottles in India.

Category-wise Insights

Which Material is expected to hold a Major Portion of the Global Reusable Water Bottles Market?

According to the material category, the metal segment dominates the worldwide reusable water bottles market. Due to their durability and affordability, Metal are the material that is most frequently utilized in the production of water bottles. Additionally Stainless steel offers users the assurance of zero pollutants and rust-free use even after several washings. For usage outside, metal water bottles are frequently the best option. The campers, hikers, and fisherman are particularly fond of them.

They provide resiliency and toughness, therefore metal material in terms of material segment is expected to register a market value share of 33.4%. Several prominent market players are stepping up their research and development efforts to provide high-quality reusable water bottles goods. As a result of more product advances that support a fiercely competitive sector, sales of reusable water bottles are rising.

Which Sales Channel will lead the Global Sales of Reusable Water Bottles Market?

Supermarkets and hypermarkets dominates the reusable water bottles market due to customers are encouraged to purchase goods from these stores by the availability of a large selection of products under one roof and strategic planning. In addition, Customers are driven to pick this sales channel by customer-focused shop availability that helps them make the best product choices and purchase the item more quickly than waiting for delivery as is the case with online purchases.

As a result, manufacturers are concentrating on offering reusable water bottles through supermarkets and hypermarkets sales channel. Supermarkets and hypermarkets in terms of sales channel segment is expected to register at a significant rate of 33.9%.

Competition Landscape

The market for reusable water bottles is moderately competitive as compare other water bottles at global level, with many producers competing for market supremacy. Recycled water bottles market participants have been exposed to a variety of expansion tactics utilized by rivals over the past several years, such as partnerships, mergers, and acquisitions.

Additionally, manufacturers are utilizing sustainability as a marketing tactic to increase their market share. Marketing tactics and brand behaviors are predicted to shift in favor of eco-friendly products, improving product sales, as more customers prefer companies with a green label and charity endeavors.

Reusable Water Bottles Industry Report Scope



Forecast Period


Historical Data Available for


Market Analysis

  • US$ Mn for Value
  • Units for Volume

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Key Countries Covered

  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • U.K.
  • France
  • Spain
  • Italy
  • Russia
  • South Africa
  • Northern Africa
  • GCC Countries
  • China
  • Japan
  • South Korea
  • India
  • Thailand
  • Malaysia
  • Indonesia
  • Australia
  • New Zealand

Key Segments Covered

  • Product Type
  • Material Type
  • Primary Usage
  • Size
  • Price Range
  • Sales Channel
  • Region

Key Companies Profiled

  • Camelbak Products LLC.
  • Brita GmbH
  • Klean Kanteen Inc.
  • Tupperware Brands Corporation
  • Newell Brands
  • Can’t Live Without It, LLC
  • Thermos LLC
  • A. O. Smith Corporation
  • Bulletin Brands LLC
  • Nalge Nunc International Corp.
  • Maurice Sporting Goods, LLC
  • United Sports Brands
  • Igloo Products Corp.
  • Memo Bottle
  • Zhejiang Haers Vacuum Containers Co. Ltd.
  • Others Player ( As Requested)

Report Coverage

  • Market Forecast
  • Company Share Analysis
  • Competition Intelligence
  • DROT Analysis
  • Market Dynamics and Challenges
  • Strategic Growth Initiatives

Customization & Pricing

Available upon Request

Key Segments Covered in Eyewear Packaging Industry Research

By Product Type

  • Plain
  • Insulated
  • Filtered
  • Collapsible
  • Infuser
  • Growlers
  • Others

By Material Type

  • Polymer
  • Metal
  • Glass
  • Silicone

By Primary usage

  • Everyday
  • Sports
  • Travel
  • Other Utilities

By Size

  • 8-12 oz.
  • 16-27 oz.
  • 32 oz.
  • 40 oz.
  • 64 oz.
  • 1 gallon and above

Price Range

  • Below US$ 10
  • US$ 10 – US$ 15
  • US$ 15 – US$ 20
  • US$ 20- US$ 25
  • US$ 25 & Above

Sales Channel

  • Direct Sales
  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Independent Stores
  • Online Retailers
  • Other Sales Channel


  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa (MEA)

- Companies Covered in This Report -

  • Camelbak Products LLC.
  • Brita GmbH
  • Klean Kanteenm, Inc.
  • Tupperware Brands Corporation
  • Newell Brands
  • Can’t Live Without It, LLC
  • Thermos LLC
  • A.O. Smith Corporation
  • Bulletin Brands LLC
  • Nalge Nunc International Corp.
  • Maurice Sporting Goods, LLC
  • United Sports Brands
  • Igloo Products Corp.
  • Memo Bottle
  • Zhejiang Haers Vacuum Containers Co. Ltd.
  • Others ( As per Request)

- Frequently Asked Questions -

The global reusable water bottles market is valued at US$ 9,784.1 Mn as of 2023.

Reusable water bottles are projected to increase at 4.7% CAGR and is expected to be valued at around US$ 15,487.7 Mn by 2033 end.

Camelbak Products LLC., Brita GmbH, Klean Kanteen Inc., Tupperware Brands Corporation, Newell Brands, Can’t Live Without It, LLC, Thermos LLC, A. O. Smith Corporation, Bulletin Brands LLC, Nalge Nunc International Corp., Maurice Sporting Goods, LLC, United Sports Brands, Igloo Products Corp., Memo Bottle, and Zhejiang Haers Vacuum Containers Co. Ltd. among others.

Top 5 countries driving most of the demand for reusable water bottles are the US, Germany, Japan, China, and GCC Countries.

China, U.S., France and Germany are major producers and exporters of reusable water bottles.

In recent years, product innovation has taken the lead in generating a demand for consumer goods, and consequently, manufacturers are investing in research and development, thereby widening growth prospects. Advancement in reusable products is boosting the demand for new product variants, as a consequence of which companies are investing towards sustainable products within the category.

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