Global Market Study on Citrus Flavors: Key Players Target Rapid Shift towards ‘Natural’ Ingredients

Citrus Flavors  Market
  • Published On : Oct-2019 |
  • Pages : 298 Pages |
  • Format : Citrus Flavors  Market Citrus Flavors  Market Citrus Flavors  Market Citrus Flavors  Market

Flavors play an important role in food and beverage products in terms of enhancing taste, texture, fragrance and appearance. Food trends are changing nowadays, and consumers are seeking diverse flavors in food & beverage products with healthy ingredients. Citrus flavors are becoming the one of the best alternative flavor solutions in the food and beverage industry. Citrus flavors have several health benefits with a high sensory appeal and appearance, thereby garnering significant traction as a viable ingredient in food and beverage products across the globe. The minerals, vitamins, and other nutrients found in fruits make them an essential part of a healthy diet. Consumers are provided with several benefits by consuming citrus fruits and flavors which has led to the American Diabetes Association to promote citrus fruits as a superfood for people who have type 2 diabetes. 

As consumers are becoming highly aware of various ingredients used in the food products, the demand for citrus flavors is likely to move on an upward swing, on the account of their health benefits and natural characteristics – adding more value to the products. In addition, owing to their differentiating flavor characteristics, citrus flavors are becoming the first choice for consumers around the world. 

Natural Citrus Flavors Witnessing a Higher Growth Rate 

 “Organic” and “natural” have become impactful trends in the global food and beverage market, owing to an increased awareness about ill effects of chemical ingredients and growing health consciousness among consumers, who are showing a pre-disposition to healthier lifestyles. Today, consumers are increasingly seeking natural alternatives in food products and ingredients which are rich in taste and nutrition. Rising demand for natural and organic food and beverage products are compelling manufacturers to increase the use of citrus flavors and ingredients. In addition, the citrus flavors are becoming a sustainable natural source for the food and beverage manufacturers, which is boosting the market growth across the globe. 

For Instance, Givaudan SA, a leading manufacturer of citrus flavors is experiencing 4-5% of growth in natural flavors sector. In addition, the leading flavor manufacturers such as Firmenich and Symrise are witnessing healthy growth rate in natural flavors segment.

Europe and North America to Remain at the Forefront 

Europe is one of the prominent regions for the citrus flavors market, owing to a large consumer base and a huge market space. European consumers are well known for their food traditions and always set new trends in the food and beverage market. Besides, consumers in Europe are highly aware of the ingredients used in the food products and appreciate manufacturers who showcase the quality and authenticity of their products. Growing demand for new and unique tastes and flavors in the food and beverage products, especially in the European countries, is expected to fuel the growth of the citrus flavors market in the coming years.

In the view of high disposable income and rising inclination towards healthier lifestyles, consumers in North America are showcasing a high demand for unique tastes in food and beverage products with natural and organic ingredients. Established and efficient supply chain management and distribution channels are ensuring the availability of wide range of citrus flavors in the North America. The high affordability of consumers is further driving the growth of the natural citrus flavors market in North America which is expected to grow at a CAGR of ~3% during the forecast period.

In order to win in the innovation game, key manufacturers of citrus flavors are continuously targeted towards product differentiation and introduction of enhanced properties.

  • Firmenich, a Switzerland based flavor manufacturer, provides a flavor ingredients portfolio called “TasteGEM” with reduced sugar content. This is the most advanced range of technical flavor solutions designed to make healthier food and great-tasting beverages.
  • Givaudan a leading citrus flavor manufacturer, provide its “TasteSolution” flavor range with reduced fat, sugar, salt content to promote health and wellbeing of consumer. 

Analyst’s Viewpoint

A comprehensive view of the global citrus flavors market has led our analysts to conclude that the market is growing at a healthy rate, with North America and Europe holding a large chunk of the global consumption of citrus flavors. The increasing usage of new and innovative flavors in food and beverage is prompting high demand for citrus flavors. 

Companies with research and development abilities and expertise in the use of technology will gather momentum and effectiveness in the global citrus flavors market. Leading market players who are adopting acquisition strategies and investing in research and development will continue to grow and have a vast market revenue share. With the emergence of natural and organic trends, sales of synthetic citrus flavors are likely to descend during the forecast period.

Citrus Flavor Market: Scope of the Report

The latest market report by PMR on the global citrus flavor market evaluates the opportunities and current market scenario and provides insights and updates about corresponding segments involved in the global citrus flavor market during the forecast period of 2019 - 2029. The study provides a detailed assessment of the key market dynamics and detailed information about the global citrus flavor market structure. The detailed market study provides exclusive information about how the global citrus flavor market will grow during the forecast period.

The primary objective of the global citrus flavor market report is to provide insights into the opportunities in the market that are consistently supporting transformation of global businesses that are associated with citrus flavors. It is very important to consider that in an ever-changing economy, we provide the estimated (Y-o-Y) year-on-year growth rate in addition to the compound annual growth rate (CAGR) for the forecast period, to better understand analysis and evaluation of the global citrus flavor market, and to discover equitable opportunities.

The study on the global citrus flavor market also provides an estimation of the global citrus flavor market and the corresponding revenue forecast carried out in terms of absolute dollar opportunity. It also offers actionable insights based on future trends in the global citrus flavor market. Furthermore, new and emerging businesses in the global citrus flavor market can make use of the information presented in the study to make wise business decisions, which will provide a momentum to the business as well as the citrus flavor market.

The study is relevant for all the manufacturers, suppliers, distributors, and investors in the global citrus flavor market. This will provide them the required boost to grow in the market. All the stakeholders in the global citrus flavor market, investors, industry experts, researchers, journalists as well as business researchers can leverage the information and data represented in PMR’s study.

Key Segments of the Global Citrus Flavor Market

PMR’s study on the global citrus flavor market offers information divided into 4 important segments-type, nature, application, and region.








  • Alcoholic Beverages
  • Soft Drinks
  • Instant Beverages

North America




  • Snacks & Ready-Made-Meals
  • Others

Latin America


Sweet Goods

  • Confectionery
  • Baked Goods
  • Others



Dairy & Others

South Asia


East Asia



Key Questions Answered in PMR’s Global Citrus Flavor Market

  • Which region will have the highest market share in the global citrus flavor market over the forecast period?
  • Which region is experiencing the highest growth (CAGR)?
  • Which factors are impacting the global citrus flavor market?
  • What are the global trends in the citrus flavor market that are impacting the market?
  • What strategies need to be adopted by the emerging players in the global citrus flavor market to capture opportunities in various regions?
  • What is the market structure of the global citrus flavor market?

Global Citrus Flavor Market: Research Methodology

PMR is committed in providing unbiased market research solutions to its clients. PMR follows a robust methodology for deducing the data that is included in this report. The unique research methodology is utilized to conduct an extensive research on the global citrus flavor market and reach conclusions on the future growth factors of the global citrus flavor market. The research methodology uses primary research methods coupled with secondary research methods, which ensures accuracy and reliability of conclusions.

A demand-side approach is followed to estimate sales of target products, followed by an in-depth supply-side assessment of the value generated, key trends, and events over a predefined period. This methodology is based on the use of standard market structures, methods, and definitions that are based on inputs from local sources in over seven regions, i.e. North America, Latin America, Europe, South Asia, East Asia, and the Middle East & Africa, which PMR considers for segmenting the global market. Statistics, characteristics, and variances are collected at a regional level, aggregated at the same level, and then synthesized at a worldwide level to create global market measurements. Our main sources of research include,

  • Primary Research
  • Secondary Research
  • Trade Research

Companies covered in Citrus Flavors Market Report

Company Profiles:

  • Givaudan S.A
  • International Flavors & Fragrances, Inc.
  • Symrise AG
  • Sensient Technologies Corporation
  • Takasago International Corporation
  • Firmenich SA
  • Döhler
  • Kerry Group
  • Archer Daniels Midland Company
  • Mane Group
  • R.C. Treatt & Co. Ltd
  • Trilogy Ingredients, Inc.
  • Lionel Hitchen Limited
  • Citromax Flavors
  • Flavor Producers, LLC


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