Automobile and Construction Industry to Drive the Global Masterbatch Market

  • Published On : Sep 01, 2014
Persistence Market Research has added a new research report based on the global masterbatch market, titled “Masterbatch Market - Global Industry Analysis and Forecast to 2020”. The report provides insights about sizes and shares of various market elements, threats, opportunities, and gives a forecast about the global masterbatch market between the years 2014 to 2020. 
Masterbatches are polymer granulates containing a high percentage of additives. These granulates are used in later stages of production of plastics where granulates are mixed the raw polymer to color it or to modify a set of targeted properties such as flame retardation, antistatic, antilocking and UV stabilization.
Using masterbatches is considered more beneficial in comparison to pastes, fluid additives or powders as masterbatches help in increasing process stability. The reason behind this is the exactly defined quantities of pigments in each granulate of a masterbatch.
The report classifies the masterbatch market into four major product-types – additive, color, white and black. The report states that additive masterbatch is the fastest growing segment of the market, owing to their major use in customized plastic products used in automotives, electronic appliances, flexible packaging for food and beverages, pharmaceutical packaging and textiles. In all these industries, color and black masterbatches also find numerous applications. Black masterbatch is, however, more prominently used in the construction and automotives industries.
Rising applications of masterbatches in end-user segments such as healthcare, automobiles and packaging are boosting demand of the overall market. Also, rising demands for plastics in the automobile and construction industry are in-turn flourishing the market.
Packaging accounts for the highest market shares amongst the major end-user segments of the global masterbatch market. This industry utilizes all types of masterbatches, however, color and white variants are more commonly used. Rising interest of food and beverage manufacturers in enhancing packaging colors is further benefitting the market. 
European Union’s concern regarding the reduction of green house gases in the atmosphere has fueled demand for light-weight vehicles as lighter weighing vehicles have increased fuel efficiency.  Due to this, newer model of automotives generally have high percentage of plastic content and reduced percentage of metal parts. This trend presents good growth opportunities for the global masterbatch market during the forecast period of the report.
However, rising environmental concerns regarding the non-biodegradability of plastics and the volatile oil prices could hamper growth of the plastic industry, and in turn of the masterbatch market to some extent.
Asia Pacific emerged as the major consumer of the masterbatch industry owing to high demand for plastics in the construction and automobiles industry in 2013. Regional markets of Asia-Pacific, Middle East and Latin America are expected to observe significant growth during the forecast period, fueling demands for the global masterbatch market.
Masterbatch markets of North America and Europe are consolidated, while those of the Asia-Pacific are fragmented in nature. In Asia-Pacific, China alone houses more than 500 masterbatch producers. The market is ripe with a large number of mergers and acquisitions taking place that could potentially help in reducing market rivalries. 
Browse the full Masterbatch Market - Global Industry Analysis and Forecast to 2020 report at
Major companies driving the global masterbatch market include A. Schulman Inc., PolyOne Corporation, Clariant International Ltd., Ampacet Corporation, Ferro Corporation and Americhem, Inc., GABRIEL-CHEMIE GROUP, amongst others.
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