Persistence Market Research (PMR) offers an 8-year forecast for the global push-to-talk over cellular market between 2018 and 2026. In terms of value, the market is expected to register a single-digit CAGR during forecast period. This study demonstrates the market dynamics and trends globally across seven regions: North America, Latin America, Europe, SEA & Others of APAC, China, Japan, and Middle East & Africa, which influence the current nature and future status of the push-to-talk over cellular market over the forecast period.
This research report provides a detailed analysis of the push-to-talk over cellular market and offers insights about the various factors driving the popularity of push-to-talk over cellular technology and its advantages. The report includes an extensive analysis of key industry drivers, challenges, market trends, and market structure. The market study provides a comprehensive assessment of stakeholder strategies and imperatives for succeeding in the business. The report segregates the market based on technology, applications, and different regions globally.
The push-to-talk over cellular market is expected to witness significant value growth during the forecast period owing to an increase in the demand for mobile devices and the number of internet users around the world.
The report starts with an overview of the push-to-talk over cellular market in terms of value. In addition, this section includes an analysis of key trends, drivers, and challenges from the supply, demand, and economy side, which are influencing the push-to-talk over cellular market.
The push-to-talk over cellular market is classified on the basis of component, industry, and region. On the basis of component, the market is sub-segmented into equipment, software, and services. Furthermore, by industry, the global push-to-talk over cellular market is segmented as public safety & security, construction, energy & utility, transportation & logistics, manufacturing, defense, travel & hospitality, others. The public safety & security segment accounted for a relatively higher share because of an increase in the demand for advanced safety equipment and solutions.
A detailed analysis has been provided for every segment in terms of market size analysis for the push-to-talk over cellular market across different regions. This section provides a detailed analysis that covers key trends.
The next section contains a detailed analysis of the push-to-talk over cellular market across various countries in the region. It provides a market outlook for 2018–2026 and sets the forecast within the context of the push-to-talk over cellular market, which includes latest technological developments as well as offerings in the market. This study discusses key trends within countries contributing to growth of the market, as well as analyses the degrees at which drivers are influencing this market in each region. Key regions and countries assessed in this report include North America (U.S., Canada), Latin America (Brazil, Mexico, & Rest of Latin America), Europe (UK, France, Germany, Italy, Spain, Russia, & rest of Europe), SEA (India, Indonesia, Philippines, Malaysia, Thailand, Oceania, and rest of SEA & APAC), China, Japan, and MEA (GCC Countries, Turkey, South Africa, Northern Africa, & rest of MEA). This report evaluates the present scenario and the growth prospects of the push-to-talk over cellular market across various regions globally for the period 2018 –2026. We have considered 2017 as the base year and provided data for the remaining 12 months.
To offer an accurate forecast, we started by sizing the current market, which forms the basis of how the push-to-talk over cellular market will grow in the future. Given the characteristics of the market, we have triangulated the outcome of different types of analysis based on the technology trends.
As previously highlighted, the global push-to-talk over cellular market is split into a number of segments. All segments in terms of component, industry, and different regions are analyzed in terms of basis points to understand the relative contributions of individual segments to market growth. This detailed level of information is important for the identification of various key trends in the global push-to-talk over cellular market.
In addition, another key feature of this report is the analysis of all key segments in terms of absolute dollar opportunity. This is traditionally overlooked while forecasting the market. However, absolute dollar opportunity is critical in assessing the level of opportunity that a provider can look to achieve, as well as to identify potential resources from a sales and delivery perspective in the global push-to-talk over cellular market.
In the final section of the report, we have included a competitive landscape to provide clients a dashboard view based on categories of providers in the value chain, their presence in the push-to-talk over cellular market, and key differentiators. This section is primarily designed to provide clients an objective and detailed comparative assessment of key providers specific to a market segment in the push-to-talk over cellular supply chain and the potential players for the same. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on the in-depth assessment of capabilities and success in the marketplace. Detailed profiles of providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings, and recent developments in the push-to-talk over cellular market. Some of the key competitors covered in the report are AT&T, Inc.; Qualcomm Technologies, Inc.; Verizon; MOTOROLA SOLUTIONS; Kyocera Corporation; Mobile Tornado; Sprint Corporation; Bell Canada; Simoco Wireless Solutions; Sonim Technologies Inc.; and Telo Systems.
Key Regions covered:
Push-to-talk over cellular is a way of communicating via cellular phones within or between one or several groups of users. Moreover, push-to-talk over cellular offers instant one-to-many or one-to-one mobile voice communication without protracted dialing, ringing, and answering steps like a regular phone call. Some of the key advantages of push-to-talk over cellular over the traditional technologies is the quick call setup and a wide network range.
In this report, PMR has segmented the global push-to-talk over cellular market on the basis of component, industry, and region. By component, the market is subsegmented into equipment, software, and services. The equipment segment is further subsegmented into mobile devices, network devices, and accessories. The services segment is also further subsegmented into network services, integration & deployment services, and maintenance & support services. The software segment is expected to grow at a relatively higher CAGR as the demand for push-to-talk over cellular software is growing rapidly in various countries such as India, U.K., and China due to continuous increase in the number of mobile workforces. Moreover, the global adoption of the internet is rapidly driving the usage of advanced push-to-talk over cellular software and solutions. Furthermore, the software segment is also expected to capture the largest market in the global push-to-talk over cellular market and is expected to create an incremental opportunity of US$ 953.5 Mn between 2018 and 2026.
The services segment is also expected to witness high growth rates during the forecast period as the demand for integration & deployment services and maintenance & support services for push-to-talk over cellular solutions is growing rapidly in various developing countries around the world. Furthermore, this segment is expected to create an incremental opportunity of US$ 922.3 Mn during the forecast period.
Growth in the number of mobile devices & network devices and the rising adoption of accessories, such as headsets, ear buds, speakers, and microphones, are among factors driving the push-to-talk over cellular market. Owing to these factors, the equipment segment is projected to register a double-digit market share in 2018 in the global push-to-talk over cellular market.
Based on industry, the push-to-talk over cellular market is subsegmented into public safety & security, construction, energy & utility, transportation & logistics, manufacturing, defense, travel & hospitality, and others. Growth in the demand for push-to-talk over cellular for public safety and security applications as well as advancements in mobile communication technologies are some of the major factors promoting the growth of the public safety & security subsegment. Furthermore, the public safety & security segment is also expected grow at a relatively higher CAGR during the forecast period. Moreover, the presence of next-generation wireless networks and the deployment of 5G networks across the globe are also some of the factors driving the push-to-talk over cellular market.
On the basis of geography, the North America push-to-talk over cellular market is expected to dominate the global push-to-talk over cellular market due to advancements in next-generation communication technologies in the country. In addition, the region has witnessed the widespread deployment of IoT and ultrareliable low-latency communications technologies in the past couple of years. These factors are fuelling the growth of the push-to-talk over cellular market in North America. The push-to-talk over cellular market has high potential in Europe owing to major technological advancements in the telecommunication industry and an increase in the mobile workforce in various countries of the region.
According to PMR analysis, long-term contracts with business partners are likely to increase revenue and new innovation strategies are estimated to enable push-to-talk over cellular vendors to reach new growth markets. Some of the market participants in the global push-to-talk over cellular market report include AT&T, Inc.; Qualcomm Technologies, Inc.; Verizon; MOTOROLA SOLUTIONS; Kyocera Corporation; Mobile Tornado; Sprint Corporation; Bell Canada; Simoco Wireless Solutions; Sonim Technologies Inc.; and Telo Systems.