Online Advertising Market

Global Market Study on Online Advertising: Rise in Adoption of Email and Content Marketing Positively Impacting Demand for Digital Advertising

Online Advertising Market Segmented By Social Media Advertising, Search Engine Advertising (including PPC), Email Marketing, Display Advertising, Native Advertising Ad Format on Mobile Advertising, Web/Desktop Advertising Platform

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand Side Trends

    1.3. Supply Side Trends

    1.4. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Key Market Trends

    3.1. Key Trends Impacting the Market

    3.2. Online Advertising Technology Innovation / Development Trends

    3.3. Key Success Factors

4. Pricing Analysis

    4.1. Pricing Analysis, Ad Format

    4.2. Average Pricing Analysis Benchmark

5. COVID-19 Pandemic Crisis Impact Analysis

    5.1. Impact of COVID-19 Pandemic Crisis on Online Advertising Market

        5.1.1. Pre-COVID-19 Analysis (2017-2019)

        5.1.2. Post-COVID-19 Analysis (2020 & beyond)

    5.2. Expected Recovery Scenario (Short-term / Mid-term / Long-term)

    5.3. Key Action Points for Online Advertising Vendors

6. Market Structure Analysis

    6.1. Market Analysis by Tier of Companies

    6.2. Market Share Analysis of Top Players

    6.3. Market Presence Analysis, Regional footprint by Players

7. Global Online Advertising Market Demand (in Value in US$ Bn) Analysis 2016-2020 and Forecast, 2021-2031

    7.1. Historical Market Value (US$ Bn) Analysis, 2016-2020

    7.2. Current and Future Market Value (US$ Bn) Projections, 2021-2031

        7.2.1. Y-o-Y Growth Trend Analysis

        7.2.2. Absolute $ Opportunity Analysis

8. Market Background

    8.1. Macro-Economic Factors

        8.1.1. Global GDP Growth Outlook

        8.1.2. Global ICT Market Outlook

        8.1.3. Regulation & Policies

        8.1.4. Internet Penetration

    8.2. Forecast Factors - Relevance & Impact

        8.2.1. Historic Growth Rate of Online Advertising Providers

        8.2.2. Business Impact of COVID-19 on Global Economy

        8.2.3. Digital Ad Spending Growth

        8.2.4. SEO/SEM Marketing Trends

    8.3. Value Chain Analysis

    8.4. Market Dynamics

        8.4.1. Drivers

        8.4.2. Restraints

        8.4.3. Opportunities

9. Global Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031, Ad Format

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ Bn) Analysis Ad Format, 2016 - 2020

    9.3. Current and Future Market Size (US$ Bn) Analysis and Forecast Ad Format, 2021 - 2031

        9.3.1. Social Media Advertising

        9.3.2. Search Engine Advertising (including PPC)

        9.3.3. Email Marketing

        9.3.4. Display Advertising

        9.3.5. Native Advertising

        9.3.6. Others

    9.4. Market Attractiveness Analysis Ad Format

10. Global Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031, by Platform

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (US$ Bn) Analysis By Platform, 2016 - 2020

    10.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Platform, 2021 - 2031

        10.3.1. Mobile

        10.3.2. Web/Desktop

    10.4. Market Attractiveness Analysis By Platform

11. Global Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031, by Vertical

    11.1. Introduction / Key Findings

    11.2. Historical Market Size (US$ Bn) Analysis By Vertical, 2016 - 2020

    11.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Vertical, 2021 - 2031

        11.3.1. Automotive

        11.3.2. Healthcare & Medical

        11.3.3. Retail & CPG

        11.3.4. Education

        11.3.5. Media & Entertainment

        11.3.6. BFSI

        11.3.7. Travel & Hospitality

        11.3.8. Telecom

        11.3.9. Others

    11.4. Market Attractiveness Analysis By Vertical

12. Global Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031, by Region

    12.1. Introduction/ Key Findings

    12.2. Historical Market Size (US$ Bn) Analysis By Region, 2016 - 2020

    12.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Region, 2021 - 2031

        12.3.1. North America

        12.3.2. Latin America

        12.3.3. Europe

        12.3.4. East Asia

        12.3.5. South Asia & Pacific

        12.3.6. Middle East & Africa

    12.4. Market Attractiveness Analysis By Region

13. North America Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    13.1. Introduction

    13.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    13.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        13.3.1. By Ad Format

        13.3.2. By Platform

        13.3.3. By Vertical

        13.3.4. By Country

            13.3.4.1. U.S.

            13.3.4.2. Canada

    13.4. Market Attractiveness Analysis

        13.4.1. By Ad Format

        13.4.2. By Platform

        13.4.3. By Vertical

        13.4.4. By Country

    13.5. Market Trends

    13.6. Key Market Participants - Intensity Mapping

14. Latin America Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    14.1. Introduction

    14.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    14.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        14.3.1. By Ad Format

        14.3.2. By Platform

        14.3.3. By Vertical

        14.3.4. By Country

            14.3.4.1. Brazil

            14.3.4.2. Mexico

            14.3.4.3. Rest of Latin America

    14.4. Market Attractiveness Analysis

        14.4.1. By Ad Format

        14.4.2. By Platform

        14.4.3. By Vertical

        14.4.4. By Country

    14.5. Market Trends

    14.6. Key Market Participants - Intensity Mapping

15. Europe Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    15.1. Introduction

    15.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    15.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        15.3.1. By Ad Format

        15.3.2. By Platform

        15.3.3. By Vertical

        15.3.4. By Country

            15.3.4.1. Germany

            15.3.4.2. Italy

            15.3.4.3. France

            15.3.4.4. U.K.

            15.3.4.5. Spain

            15.3.4.6. BENELUX

            15.3.4.7. Russia

            15.3.4.8. Rest of Europe

    15.4. Market Attractiveness Analysis

        15.4.1. By Ad Format

        15.4.2. By Platform

        15.4.3. By Vertical

        15.4.4. By Country

    15.5. Market Trends

    15.6. Key Market Participants - Intensity Mapping

16. East Asia Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    16.1. Introduction

    16.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    16.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        16.3.1. By Ad Format

        16.3.2. By Platform

        16.3.3. By Vertical

        16.3.4. By Country

            16.3.4.1. China

            16.3.4.2. Japan

            16.3.4.3. South Korea

    16.4. Market Attractiveness Analysis

        16.4.1. By Ad Format

        16.4.2. By Platform

        16.4.3. By Vertical

        16.4.4. By Country

    16.5. Market Trends

    16.6. Key Market Participants - Intensity Mapping

17. South Asia & Pacific Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    17.1. Introduction

    17.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    17.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        17.3.1. By Ad Format

        17.3.2. By Platform

        17.3.3. By Vertical

        17.3.4. By Country

            17.3.4.1. India

            17.3.4.2. Thailand

            17.3.4.3. Indonesia

            17.3.4.4. Malaysia

            17.3.4.5. Australia & New Zealand

            17.3.4.6. Rest of South Asia & Pacific

    17.4. Market Attractiveness Analysis

        17.4.1. By Ad Format

        17.4.2. By Platform

        17.4.3. By Vertical

        17.4.4. By Country

    17.5. Market Trends

    17.6. Key Market Participants - Intensity Mapping

18. Middle East and Africa Online Advertising Market Analysis 2016-2020 and Forecast 2021-2031

    18.1. Introduction

    18.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2016 - 2020

    18.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2021 - 2031

        18.3.1. By Ad Format

        18.3.2. By Platform

        18.3.3. By Vertical

        18.3.4. By Country

            18.3.4.1. GCC Countries

            18.3.4.2. Turkey

            18.3.4.3. South Africa

            18.3.4.4. Rest of Middle East and Africa

    18.4. Market Attractiveness Analysis

        18.4.1. By Ad Format

        18.4.2. By Platform

        18.4.3. By Vertical

        18.4.4. By Country

    18.5. Market Trends

    18.6. Key Market Participants - Intensity Mapping

19. Key Countries Analysis-Online Advertising Market

    19.1. U.S. Online Advertising Market Analysis

        19.1.1. By Ad Format

        19.1.2. By Platform

        19.1.3. By Vertical

    19.2. Canada Online Advertising Market Analysis

        19.2.1. By Ad Format

        19.2.2. By Platform

        19.2.3. By Vertical

    19.3. Mexico Online Advertising Market Analysis

        19.3.1. By Ad Format

        19.3.2. By Platform

        19.3.3. By Vertical

    19.4. Brazil Online Advertising Market Analysis

        19.4.1. By Ad Format

        19.4.2. By Platform

        19.4.3. By Vertical

    19.5. Germany Online Advertising Market Analysis

        19.5.1. By Ad Format

        19.5.2. By Platform

        19.5.3. By Vertical

    19.6. Italy Online Advertising Market Analysis

        19.6.1. By Ad Format

        19.6.2. By Platform

        19.6.3. By Vertical

    19.7. France Online Advertising Market Analysis

        19.7.1. By Ad Format

        19.7.2. By Platform

        19.7.3. By Vertical

    19.8. U.K. Online Advertising Market Analysis

        19.8.1. By Ad Format

        19.8.2. By Platform

        19.8.3. By Vertical

    19.9. Spain Online Advertising Market Analysis

        19.9.1. By Ad Format

        19.9.2. By Platform

        19.9.3. By Vertical

    19.10. BENELUX Online Advertising Market Analysis

        19.10.1. By Ad Format

        19.10.2. By Platform

        19.10.3. By Vertical

    19.11. Russia Online Advertising Market Analysis

        19.11.1. By Ad Format

        19.11.2. By Platform

        19.11.3. By Vertical

    19.12. China Online Advertising Market Analysis

        19.12.1. By Ad Format

        19.12.2. By Platform

        19.12.3. By Vertical

    19.13. Japan Online Advertising Market Analysis

        19.13.1. By Ad Format

        19.13.2. By Platform

        19.13.3. By Vertical

    19.14. South Korea Online Advertising Market Analysis

        19.14.1. By Ad Format

        19.14.2. By Platform

        19.14.3. By Vertical

    19.15. India Online Advertising Market Analysis

        19.15.1. By Ad Format

        19.15.2. By Platform

        19.15.3. By Vertical

    19.16. ASEAN Online Advertising Market Analysis

        19.16.1. By Ad Format

        19.16.2. By Platform

        19.16.3. By Vertical

    19.17. Australia and New Zealand Online Advertising Market Analysis

        19.17.1. By Ad Format

        19.17.2. By Platform

        19.17.3. By Vertical

    19.18. GCC Countries Online Advertising Market Analysis

        19.18.1. By Ad Format

        19.18.2. By Platform

        19.18.3. By Vertical

    19.19. Turkey Online Advertising Market Analysis

        19.19.1. By Ad Format

        19.19.2. By Platform

        19.19.3. By Vertical

    19.20. South Africa Online Advertising Market Analysis

        19.20.1. By Ad Format

        19.20.2. By Platform

        19.20.3. By Vertical

20. Competition Analysis

    20.1. Dashboard for Key Online Advertising Vendors

    20.2. Competition Deep Dive

        20.2.1. Microsoft Corporation

            20.2.1.1. Business Overview

            20.2.1.2. Solution Offering

            20.2.1.3. Key Financial Outlook (Business Segment/Region)

            20.2.1.4. Key Market Developments

            20.2.1.5. Strategy Overview

                20.2.1.5.1. Product Strategy

                20.2.1.5.2. Business Strategy

        20.2.2. Amazon.com, Inc.

            20.2.2.1. Business Overview

            20.2.2.2. Solution Offering

            20.2.2.3. Key Financial Outlook (Business Segment/Region)

            20.2.2.4. Key Market Developments

            20.2.2.5. Strategy Overview

                20.2.2.5.1. Product Strategy

                20.2.2.5.2. Business Strategy

        20.2.3. Google LLC

            20.2.3.1. Business Overview

            20.2.3.2. Solution Offering

            20.2.3.3. Key Financial Outlook (Business Segment/Region)

            20.2.3.4. Key Market Developments

            20.2.3.5. Strategy Overview

                20.2.3.5.1. Product Strategy

                20.2.3.5.2. Business Strategy

        20.2.4. Facebook, Inc.

            20.2.4.1. Business Overview

            20.2.4.2. Solution Offering

            20.2.4.3. Key Financial Outlook (Business Segment/Region)

            20.2.4.4. Key Market Developments

            20.2.4.5. Strategy Overview

                20.2.4.5.1. Product Strategy

                20.2.4.5.2. Business Strategy

        20.2.5. Adobe Inc.

            20.2.5.1. Business Overview

            20.2.5.2. Solution Offering

            20.2.5.3. Key Financial Outlook (Business Segment/Region)

            20.2.5.4. Key Market Developments

            20.2.5.5. Strategy Overview

                20.2.5.5.1. Product Strategy

                20.2.5.5.2. Business Strategy

        20.2.6. LinkedIn Corporation

            20.2.6.1. Business Overview

            20.2.6.2. Solution Offering

            20.2.6.3. Key Financial Outlook (Business Segment/Region)

            20.2.6.4. Key Market Developments

            20.2.6.5. Strategy Overview

                20.2.6.5.1. Product Strategy

                20.2.6.5.2. Business Strategy

        20.2.7. Twitter, Inc.

            20.2.7.1. Business Overview

            20.2.7.2. Solution Offering

            20.2.7.3. Key Financial Outlook (Business Segment/Region)

            20.2.7.4. Key Market Developments

            20.2.7.5. Strategy Overview

                20.2.7.5.1. Product Strategy

                20.2.7.5.2. Business Strategy

        20.2.8. Baidu, Inc.

            20.2.8.1. Business Overview

            20.2.8.2. Solution Offering

            20.2.8.3. Key Financial Outlook (Business Segment/Region)

            20.2.8.4. Key Market Developments

            20.2.8.5. Strategy Overview

                20.2.8.5.1. Product Strategy

                20.2.8.5.2. Business Strategy

        20.2.9. Criteo

            20.2.9.1. Business Overview

            20.2.9.2. Solution Offering

            20.2.9.3. Key Financial Outlook (Business Segment/Region)

            20.2.9.4. Key Market Developments

            20.2.9.5. Strategy Overview

                20.2.9.5.1. Product Strategy

                20.2.9.5.2. Business Strategy

        20.2.10. Verizon Media

            20.2.10.1. Business Overview

            20.2.10.2. Solution Offering

            20.2.10.3. Key Financial Outlook (Business Segment/Region)

            20.2.10.4. Key Market Developments

            20.2.10.5. Strategy Overview

                20.2.10.5.1. Product Strategy

                20.2.10.5.2. Business Strategy

        20.2.11. Gaie Inc.

            20.2.11.1. Business Overview

            20.2.11.2. Solution Offering

            20.2.11.3. Key Financial Outlook (Business Segment/Region)

            20.2.11.4. Key Market Developments

            20.2.11.5. Strategy Overview

                20.2.11.5.1. Product Strategy

                20.2.11.5.2. Business Strategy

        20.2.12. Info Cubic Japan

            20.2.12.1. Business Overview

            20.2.12.2. Solution Offering

            20.2.12.3. Key Financial Outlook (Business Segment/Region)

            20.2.12.4. Key Market Developments

            20.2.12.5. Strategy Overview

                20.2.12.5.1. Product Strategy

                20.2.12.5.2. Business Strategy

        20.2.13. Novicom Marketing Group

            20.2.13.1. Business Overview

            20.2.13.2. Solution Offering

            20.2.13.3. Key Financial Outlook (Business Segment/Region)

            20.2.13.4. Key Market Developments

            20.2.13.5. Strategy Overview

                20.2.13.5.1. Product Strategy

                20.2.13.5.2. Business Strategy

        20.2.14. AOL Inc.

            20.2.14.1. Business Overview

            20.2.14.2. Solution Offering

            20.2.14.3. Key Financial Outlook (Business Segment/Region)

            20.2.14.4. Key Market Developments

            20.2.14.5. Strategy Overview

                20.2.14.5.1. Product Strategy

                20.2.14.5.2. Business Strategy

        20.2.15. IAB Europe

            20.2.15.1. Business Overview

            20.2.15.2. Solution Offering

            20.2.15.3. Key Financial Outlook (Business Segment/Region)

            20.2.15.4. Key Market Developments

            20.2.15.5. Strategy Overview

                20.2.15.5.1. Product Strategy

                20.2.15.5.2. Business Strategy

21. Assumptions and Acronyms Used

22. Research Methodology

Find Out More about the Report Coverage

List of Tables

Table 01: Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 02: Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 03: Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 04: Global Online Advertising Market Size (US$ Bn) Analysis and Forecast by Region, 2016–2031

Table 05: North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 06: North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 07: North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 08: North America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 09: North America Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Table 10: Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 11: Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 12: Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 13: Latin America Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 14: Latin America Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Table 15: Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 16: Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 17: Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 18: Europe Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 19: Europe Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Table 20: East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 21: East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 22: East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 23: East Asia Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 24: East Asia Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Table 25: South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 26: South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 27: South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 28: South Asia & Pacific Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 29: South Asia & Pacific Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Table 30: Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Ad Format, 2016–2031

Table 31: Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Platform, 2016–2031

Table 32: Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Vertical, 2016–2031

Table 33: Middle East & Africa Online Advertising Market Size (US$ Bn) Analysis and Forecast by Country, 2016–2031

Table 34: Middle East & Africa Online Advertising Market Internet Ad Spending (in ~US$ Bn), by Country, 2020

Explore Persistence Market Research’s expertise in promulgation of the business !

List of Chart

Figure 01: Global Online Advertising Market Value (US$ Bn), 2016-2020

Figure 02: Global Online Advertising Market Value (US$ Bn), 2021-2031

Figure 03: Global Online Advertising Market Size (US$ Bn) and Y-o-Y Growth Rate from 2021-2031

Figure 04: Global Online Advertising Market Absolute $ Opportunity from 2021-2031

Figure 05: Global Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 06: Global Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 07: Global Online Advertising Market: Market Attractiveness by Ad Format

Figure 08: Global Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 09: Global Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 10: Global Online Advertising Market: Market Attractiveness by Platform

Figure 11: Global Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 12: Global Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 13: Global Online Advertising Market: Market Attractiveness by Vertical

Figure 14: Global Online Advertising Market: Market Share Analysis by Region – 2021-2031

Figure 15: Global Online Advertising Market: Y-o-Y Growth Comparison by Region, 2021-2031

Figure 16: Global Online Advertising Market: Market Attractiveness by Region

Figure 17: North America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 18: Latin America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 19: Europe Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 20: East Asia Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 21: South Asia & Pacific Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 22: Middle East & Africa Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 23: North America Online Advertising Market Value (US$ Bn), 2016-2020

Figure 24: North America Online Advertising Market Value (US$ Bn), 2021-2031

Figure 25: North America Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 26: North America Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 27: North America Online Advertising Market: Market Attractiveness by Ad Format

Figure 28: North America Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 29: North America Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 30: North America Online Advertising Market: Market Attractiveness by Platform

Figure 31: North America Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 32: North America Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 33: North America Online Advertising Market: Market Attractiveness by Vertical

Figure 34: North America Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 35: North America Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 36: North America Online Advertising Market: Market Attractiveness by Country

Figure 37: U.S. Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 38: Canada Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 39: Latin America Online Advertising Market Value (US$ Bn), 2016-2020

Figure 40: Latin America Online Advertising Market Value (US$ Bn), 2021-2031

Figure 41: Latin America Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 42: Latin America Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 43: Latin America Online Advertising Market: Market Attractiveness by Ad Format

Figure 44: Latin America Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 45: Latin America Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 46: Latin America Online Advertising Market: Market Attractiveness by Platform

Figure 47: Latin America Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 48: Latin America Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 49: Latin America Online Advertising Market: Market Attractiveness by Vertical

Figure 50: Latin America Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 51: Latin America Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 52: Latin America Online Advertising Market: Market Attractiveness by Country

Figure 53: Brazil Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 54: Mexico Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 55: Rest of Latin America Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 56: Europe Online Advertising Market Value (US$ Bn), 2016-2020

Figure 57: Europe Online Advertising Market Value (US$ Bn), 2021-2031

Figure 58: Europe Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 59: Europe Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 60: Europe Online Advertising Market: Market Attractiveness by Ad Format

Figure 61: Europe Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 62: Europe Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 63: Europe Online Advertising Market: Market Attractiveness by Platform

Figure 64: Europe Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 65: Europe Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 66: Europe Online Advertising Market: Market Attractiveness by Vertical

Figure 67: Europe Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 68: Europe Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 69: Europe Online Advertising Market: Market Attractiveness by Country

Figure 70: Germany Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 71: Italy Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 72: France Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 73: U.K. Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 74: Spain Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 75: Benelux Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 76: Russia Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 77: Rest of Europe Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 78: East Asia Online Advertising Market Value (US$ Bn), 2016-2020

Figure 79: East Asia Online Advertising Market Value (US$ Bn), 2021-2031

Figure 80: East Asia Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 81: East Asia Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 82: East Asia Online Advertising Market: Market Attractiveness by Ad Format

Figure 83: East Asia Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 84: East Asia Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 85: East Asia Online Advertising Market: Market Attractiveness by Platform

Figure 86: East Asia Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 87: East Asia Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 88: East Asia Online Advertising Market: Market Attractiveness by Vertical

Figure 89: East Asia Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 90: East Asia Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 91: East Asia Online Advertising Market: Market Attractiveness by Country

Figure 92: China Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 93: Japan Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 94:  South Korea Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 95: South Asia & Pacific Online Advertising Market Value (US$ Bn), 2016-2020

Figure 96: South Asia & Pacific Online Advertising Market Value (US$ Bn), 2021-2031

Figure 97: South Asia & Pacific Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 98: South Asia & Pacific Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figures represent the South Asia & Pacific online advertising market share analysis and Y-o-Y projections by 

Ad Format during the forecast period

Figure 99: South Asia & Pacific Online Advertising Market: Market Attractiveness by Ad Format

Figure 100: South Asia & Pacific Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 101: South Asia & Pacific Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 102: South Asia & Pacific Online Advertising Market: Market Attractiveness by Platform

Figure 103: South Asia & Pacific Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 104: South Asia & Pacific Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 105: South Asia & Pacific Online Advertising Market: Market Attractiveness by Vertical

Figure 106: South Asia & Pacific Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 107: South Asia & Pacific Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 108: South Asia & Pacific Online Advertising Market: Market Attractiveness by Country

Figure 109: India Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 110: ASEAN Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 111: Australia & New Zealand Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 112: Rest of South Asia &PacificOnline Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 113: Middle East & Africa Online Advertising Market Value (US$ Bn), 2016-2020

Figure 114: Middle East & Africa Online Advertising Market Value (US$ Bn), 2021-2031

Figure 115: Middle East & Africa Online Advertising Market: Market Share Analysis by Ad Format– 2021 & 2031

Figure 116: Middle East & Africa Online Advertising Market: Y-o-Y Growth Comparison by Ad Format, 2021-2031

Figure 117: Middle East & Africa Online Advertising Market: Market Attractiveness by Ad Format

Figure 118: Middle East & Africa Online Advertising Market: Market Share Analysis by Platform– 2021 & 2031

Figure 119: Middle East & Africa Online Advertising Market: Y-o-Y Growth Comparison by Platform, 2021-2031

Figure 120: Middle East & Africa Online Advertising Market: Market Attractiveness by Platform

Figure 121: Middle East & Africa Online Advertising Market: Market Share Analysis by Vertical– 2021 & 2031

Figure 122: Middle East & Africa Online Advertising Market: Y-o-Y Growth Comparison by Vertical, 2021-2031

Figure 123: Middle East & Africa Online Advertising Market: Market Attractiveness by Vertical

Figure 124: Middle East & Africa Online Advertising Market: Market Share Analysis by Country – 2021-2031

Figure 125: Middle East & Africa Online Advertising Market: Y-o-Y Growth Comparison by Country, 2021-2031

Figure 126: Middle East & Africa Online Advertising Market: Market Attractiveness by Country

Figure 127: GCC Countries Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 128: Turkey Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 129: South Africa Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 130: Rest of MEA Online Advertising Market Absolute $ Opportunity (US$ Bn), 2016–2031

Figure 131: U.S. Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 132: Canada Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 133: Brazil Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 134: Mexico Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 135: Germany Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 136: Italy Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 137: France Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 138: U.K. Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 139: Spain Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 140: BENELUX Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 141: Russia Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 142: China Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 143: Japan Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 144: South Korea Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 145: India Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 146: ASEAN Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 147: Australia & New Zealand Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 148: GCC Countries Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 149: Turkey Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Figure 150: South Africa Incremental Opportunity (US$ Mn) Analysis, 2021 – 2031

Customize this Report

Explore Intelligence Tailored to Your Business Goals.

Description

Online Advertising Market - Report Scope

A new research study by Persistence Market Research on the online advertising market offers a close look at the evolving aspects of the market, as well as the dynamics impacting market growth. The research study focuses on key developments that have made their mark on the market, and other developments that are on the cards.

The report talks about various macro- and micro-economic factors responsible for having an in-depth impact on the growth of the market over the forecast period of 2021 to 2031.

A direct market overview provides the growth scenario and market potential with maximum precision, which is adjudged with suitable assumptions. The report features unique and relevant factors that are likely to have a significant impact on the sales of online advertising during the forecast period.

This report includes a detailed and considerable amount of information, which will help new manufacturers and service providers in the most comprehensive manner for better understanding.

Several stakeholders in the market can rely on the data offered in this research study, and delve into pragmatic decision-making. Moreover, information offered in the report also helps new market entrants in expanding their bases in this space.

The report elaborates historical and current trends molding the growth of the online advertising market. The performance journey of the market has been drawn and analyzed in way that the lucrative side is evident to readers. The competitive landscape presented in the report gives a detailed outlook of the profiles of key companies operating in the market, along with their differential strategies and key focus areas.

Market Segmentation

Persistence Market Research’s study offers a detailed market segmentation, where in, key segments have been discussed in detail. The segmentation of the market has been offered on the basis of ad format, platform, vertical, and region. Every segment has been analyzed in detail, and data pertaining to the growth of each segment has been included in the study.

Ad Format

  • Social Media Advertising
  • Search Engine Advertising (including PPC)
  • Email Marketing
  • Display Advertising
  • Native Advertising
  • Others

Platform

  • Mobile
  • Web/Desktop

Vertical

  • Automotive
  • Healthcare & Medical
  • Retail & CPG
  • Education
  • Media & Entertainment
  • BFSI
  • Travel & Hospitality
  • Telecom
  • Others

Region

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East & Africa

Key Questions Answered in Report

The research study on the online advertising market offers inclusive insights about the growth of the market in the most comprehensible manner for the better understanding of users. Key insights offered in the report answer some of the most salient questions that assist stakeholders in gauging all emerging possibilities.

  • How has the online advertising market progressed over the last 5 years?
  • What are some prominent opportunities in the market?
  • What are the competitive trends and recent developments in the online advertising market?
  • What are the significant opportunities, challenges, and improvements for market players?
  • What are the underlying macroeconomic factors impacting the demand for online advertising?
  • How has the market structure developed over the last few years?

Research Methodology

A unique and promising research methodology forms the base of the online advertising market report for the forecast period. The report has been prepared after comprehensive analysis of market happenings, and then, riveting insights have been compiled meticulously.

The research methodology has been a two-step process that comprises primary and secondary researches. Key stakeholders, which include manufacturers, suppliers, and distributors, and experts of several designations, including executive vice presidents, directors, service engineers, technical advisors, GM marketing professionals, and sales professionals have been interviewed.

Secondary sources referred to garner report findings include investor presentations of manufacturers, World Bank, and many other credible sources.

Recommendations

Satellite Payloads Market

Global Satellite Payloads Market - check share, size, revenue, valuation, CAGR, regional outlook, key players, competitive landscape, current trends & forecast.

Automotive Telematics Market

Global automotive telematics market in 2018 is US$ 42,624 Mn, which is expected to expand at a CAGR of 8.4% to reach US$ 81,100 Mn by the end of 2026..

Our Clients

Our Clients