Table of Content

1. Executive Summary
   1. Global Gift Card Market Snapshot 2025 and 2032
   2. Market Opportunity Assessment, 2025-2032, US$ Mn
   3. Key Market Trends
   4. Industry Developments and Key Market Events
   5. Demand Side and Supply Side Analysis
   6. PMR Analysis and Recommendations
2. Market Overview
   1. Market Scope and Definitions
   2. Value Chain Analysis
   3. Macro-Economic Factors
      1. Global GDP Outlook
      2. Digital Transformation and ICT Penetration
      3. Disposable Income Levels
      4. E-commerce Penetration
      5. Inflation Rate
      6. Employment and Wage Growth
   4. Forecast Factors – Relevance and Impact
   5. COVID-19 Impact Assessment
   6. PESTLE Analysis
   7. Porter's Five Forces Analysis
   8. Geopolitical Tensions: Market Impact
   9. Regulatory and Technology Landscape
3. Market Dynamics
   1. Drivers
   2. Restraints
   3. Opportunities
   4. Trends
4. Price Trend Analysis, 2019 – 2032
   1. Region-wise Price Analysis
   2. Price by Card
   3. Price Impact Factors
5. Global Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
   1. Key Highlights
   2. Global Gift Card Market Outlook: Merchant
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by Merchant, 2019-2024
      3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
         1. Restaurants
         2. Department Stores
         3. Grocery Stores
         4. Supermarkets/Hypermarkets
         5. Discount Stores
         6. Coffee Shops
         7. Entertainments
         8. Salons/Spa
         9. Book Store
         10. Visa/Master Card/American Express Gift Card
         11. Others
      4. Market Attractiveness Analysis: Merchant
   3. Global Gift Card Market Outlook: Card Type
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by Card Type, 2019-2024
      3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
         1. Physical Gift Cards
            1. Open Loop Gift Cards
            2. Closed Loop Gift Cards
         2. E-Gifting
      4. Market Attractiveness Analysis: Card Type
   4. Global Gift Card Market Outlook: Price Range
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by Price Range, 2019-2024
      3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
         1. High (Above US$ 400)
         2. Medium (US$ 200-400)
         3. Low (Below US$ 200)
      4. Market Attractiveness Analysis: Price Range
   5. Global Gift Card Market Outlook: Sales Channel
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by Sales Channel, 2019-2024
      3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
         1. Online
         2. Offline
      4. Market Attractiveness Analysis: Sales Channel
   6. Global Gift Card Market Outlook: End User
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by End User, 2019-2024
      3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
         1. Business
            1. Small and Medium Enterprises
            2. Large Enterprises
         2. Individuals
      4. Market Attractiveness Analysis: End User
6. Global Gift Card Market Outlook: Region
   1. Key Highlights
   2. Historical Market Size (US$ Mn) and Volume (Units) Analysis by Region, 2019-2024
   3. Current Market Size (US$ Mn) and Volume (Units) Forecast, by Region, 2025-2032
      1. North America
      2. Europe
      3. East Asia
      4. South Asia & Oceania
      5. Latin America
      6. Middle East & Africa
   4. Market Attractiveness Analysis: Region
7. North America Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
   1. Key Highlights
   2. Pricing Analysis
   3. North America Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
      1. U.S.
      2. Canada
   4. North America Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
      1. Restaurants
      2. Department Stores
      3. Grocery Stores
      4. Supermarkets/Hypermarkets
      5. Discount Stores
      6. Coffee Shops
      7. Entertainments
      8. Salons/Spa
      9. Book Store
      10. Visa/Master Card/American Express Gift Card
      11. Others
   5. North America Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
      1. Physical Gift Cards
         1. Open Loop Gift Cards
         2. Closed Loop Gift Cards
      2. E-Gifting
   6. North America Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
      1. High (Above US$ 400)
      2. Medium (US$ 200-400)
      3. Low (Below US$ 200)
   7. North America Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
      1. Online
      2. Offline
   8. North America Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
      1. Business
         1. Small and Medium Enterprises
         2. Large Enterprises
      2. Individuals
8. Europe Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
   1. Key Highlights
   2. Pricing Analysis
   3. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
      1. Germany
      2. Italy
      3. France
      4. U.K.
      5. Spain
      6. Russia
      7. Benelux
      8. Nordics
      9. Rest of Europe
   4. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
      1. Restaurants
      2. Department Stores
      3. Grocery Stores
      4. Supermarkets/Hypermarkets
      5. Discount Stores
      6. Coffee Shops
      7. Entertainments
      8. Salons/Spa
      9. Book Store
      10. Visa/Master Card/American Express Gift Card
      11. Others
   5. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
      1. Physical Gift Cards
         1. Open Loop Gift Cards
         2. Closed Loop Gift Cards
      2. E-Gifting
   6. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
      1. High (Above US$ 400)
      2. Medium (US$ 200-400)
      3. Low (Below US$ 200)
   7. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
      1. Online
      2. Offline
   8. Europe Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
      1. Business
         1. Small and Medium Enterprises
         2. Large Enterprises
      2. Individuals
9. East Asia Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
   1. Key Highlights
   2. Pricing Analysis
   3. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
      1. China
      2. Japan
      3. South Korea
   4. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
      1. Restaurants
      2. Department Stores
      3. Grocery Stores
      4. Supermarkets/Hypermarkets
      5. Discount Stores
      6. Coffee Shops
      7. Entertainments
      8. Salons/Spa
      9. Book Store
      10. Visa/Master Card/American Express Gift Card
      11. Others
   5. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
      1. Physical Gift Cards
         1. Open Loop Gift Cards
         2. Closed Loop Gift Cards
      2. E-Gifting
   6. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
      1. High (Above US$ 400)
      2. Medium (US$ 200-400)
      3. Low (Below US$ 200)
   7. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
      1. Online
      2. Offline
   8. East Asia Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
      1. Business
         1. Small and Medium Enterprises
         2. Large Enterprises
      2. Individuals
10. South Asia & Oceania Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
    1. Key Highlights
    2. Pricing Analysis
    3. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
       1. India
       2. Southeast Asia
       3. ANZ
       4. Rest of SAO
    4. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
       1. Restaurants
       2. Department Stores
       3. Grocery Stores
       4. Supermarkets/Hypermarkets
       5. Discount Stores
       6. Coffee Shops
       7. Entertainments
       8. Salons/Spa
       9. Book Store
       10. Visa/Master Card/American Express Gift Card
       11. Others
    5. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
       1. Physical Gift Cards
          1. Open Loop Gift Cards
          2. Closed Loop Gift Cards
       2. E-Gifting
    6. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
       1. High (Above US$ 400)
       2. Medium (US$ 200-400)
       3. Low (Below US$ 200)
    7. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
       1. Online
       2. Offline
    8. South Asia & Oceania Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
       1. Business
          1. Small and Medium Enterprises
          2. Large Enterprises
       2. Individuals
11. Latin America Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
    1. Key Highlights
    2. Pricing Analysis
    3. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
       1. Brazil
       2. Mexico
       3. Rest of LATAM
    4. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
       1. Restaurants
       2. Department Stores
       3. Grocery Stores
       4. Supermarkets/Hypermarkets
       5. Discount Stores
       6. Coffee Shops
       7. Entertainments
       8. Salons/Spa
       9. Book Store
       10. Visa/Master Card/American Express Gift Card
       11. Others
    5. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
       1. Physical Gift Cards
          1. Open Loop Gift Cards
          2. Closed Loop Gift Cards
       2. E-Gifting
    6. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
       1. High (Above US$ 400)
       2. Medium (US$ 200-400)
       3. Low (Below US$ 200)
    7. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
       1. Online
       2. Offline
    8. Latin America Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
       1. Business
          1. Small and Medium Enterprises
          2. Large Enterprises
       2. Individuals
12. Middle East & Africa Gift Card Market Outlook: Historical (2019 – 2024) and Forecast (2025 – 2032)
    1. Key Highlights
    2. Pricing Analysis
    3. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by Country, 2025-2032
       1. GCC Countries
       2. South Africa
       3. Northern Africa
       4. Rest of MEA
    4. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by Merchant, 2025-2032
       1. Restaurants
       2. Department Stores
       3. Grocery Stores
       4. Supermarkets/Hypermarkets
       5. Discount Stores
       6. Coffee Shops
       7. Entertainments
       8. Salons/Spa
       9. Book Store
       10. Visa/Master Card/American Express Gift Card
       11. Others
    5. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by Card Type, 2025-2032
       1. Physical Gift Cards
          1. Open Loop Gift Cards
          2. Closed Loop Gift Cards
       2. E-Gifting
    6. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by Price Range, 2025-2032
       1. High (Above US$ 400)
       2. Medium (US$ 200-400)
       3. Low (Below US$ 200)
    7. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by Sales Channel, 2025-2032
       1. Online
       2. Offline
    8. Middle East & Africa Market Size (US$ Mn) and Volume (Units) Forecast, by End User, 2025-2032
       1. Business
          1. Small and Medium Enterprises
          2. Large Enterprises
       2. Individuals
13. Competition Landscape
    1. Market Share Analysis, 2024
    2. Market Structure
       1. Competition Intensity Mapping
       2. Competition Dashboard
    3. Company Profiles
       1. Amazon.com, Inc.
          1. Company Overview
          2. Product Portfolio/Offerings
          3. Key Financials
          4. SWOT Analysis
          5. Company Strategy and Key Developments
       2. Best Buy Company, Inc.
       3. Starbucks Corporation
       4. Walmart Inc.
       5. Target Corporation
       6. The Home Depot, Inc.
       7. Blackhawk Network
       8. Pine Labs Pvt.
       9. Visa Inc.
       10. American Express Company
       11. Mastercard Incorporated
       12. PayPal Holdings, Inc.
       13. Gyft
       14. Others
14. Appendix
    1. Research Methodology
    2. Research Assumptions
    3. Acronyms and Abbreviations