Comprehensive Snapshot for CBD Infused Confectionery Market, Including Regional and Country Analysis in Brief.
Industry: Food and Beverages
Delivery Timelines: Please Contact Sales
Published Date: May-2025
Format: PPT*, PDF, EXCEL
Number of Pages: 180
ID: PMRREP35333
The global CBD infused confectionery market size is projected to rise from US$ 4.27 Bn in 2025 to US$ 11.91 Bn by 2032. The industry is further anticipated to register a CAGR of 15.80% during the forecast period from 2025 to 2032. According to the Persistence Market Research report, growing awareness of the health benefits of cannabis and increasing legalization of cannabis usage across the globe are anticipated to propel market growth.
Studies show that CBD (cannabidiol) is the most popular cannabinoid found in hemp and cannabis sativa plants. CBD provides comforting effects without the high of tetrahydrocannabinol (THC). When CBD is topically applied or ingested by mouth through oils, capsules, gummies, or drinks, it interacts with the endocannabinoid system (ECS), particularly with receptors involved in mood regulation. This interaction helps reduce feelings of anxiety and promotes calmness without the psychoactive effects associated with THC, making it highly popular.
CBD became very popular during the COVID pandemic as many people suffered from depression and anxiety. CBD is also found to possess anti-aging and anti-oxidant properties. It is beneficial in cancer treatment by helping patients relax and sleep. Many countries have legalized the consumption of CBD infused chocolates, candies, and beverages, driving the CBD infused confectionery market.
Key Industry Highlights
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Global Market Attribute |
Key Insights |
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CBD Infused Confectionery Market Size (2025E) |
US$ 4.27 Bn |
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Market Value Forecast (2032F) |
US$ 11.91 Bn |
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Projected Growth (CAGR 2025 to 2032) |
14.60% |
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Historical Market Growth (CAGR 2019 to 2024) |
15.80% |
The CBD infused confectionery market is experiencing strong growth, largely due to the expanding legalization of cannabis for both medical and recreational uses. Cannabis, especially CBD, is gaining popularity for managing neuropsychiatric conditions, panic attacks, and anxiety disorders. CBD is used for health purposes, and is also infused into gummies, candies, and chocolates for recreational use. ItsHemp is a major player in India with brands such as Xaliven, Magiccann, and Canna Gummies.
Regulatory relaxations in North America and Europe are enabling companies to innovate and broaden their range of CBD infused products in the food and beverage sector. Malta and Luxembourg legalized recreational cannabis in 2021 and 2023, respectively. Confectionery brands are incorporating CBD into gummies, chocolates, and hard candies, making these products both appealing and discreet to consume. These legal changes have also accelerated R&D efforts by companies worldwide, driving further growth and innovation in the market. In September 2023, Cornbread Hemp achieved full vertical integration by acquiring its manufacturing partner. This enables the company to produce USDA organic CBD products in-house, including gummies and oils.
Despite the awareness of CBD advantages, it remains a largely uncharted territory. A thorough research and development through a series of studies enables in better understanding its full range of effects. A December 2024 ScienceDirect report warns of potential side effects and drug interactions from widespread CBD use, particularly among those with health issues, and emphasizes the need for research on the co-use of CBD and cannabis. The absence of consistent global regulations also disrupts growth. According to WebMD and the FDA, CBD may cause side effects such as dry mouth, drowsiness, low blood pressure, digestive issues, mood changes, and altered alertness. An October 2019 article by the National Institutes of Health (NIH) noted that CBD is generally well-tolerated; high doses can lead adverse effects and may interact with other medications, altering their efficacy.
When CBD infused edibles are marketed as dietary supplements, they often face less rigorous regulatory scrutiny, making their quality and safety less reliable. To address these concerns, companies have to undertake R&D efforts, which can be costly and may increase prices for consumers. With CBD infused confectionery, there is always a risk of overconsumption due to their appealing taste and ease of use, potentially causing adverse health effects, which will negatively impact market growth.
Technological advancements are significantly contributing to market growth. The use of CO2 extraction and nano-emulsion technology enhances the potency and quality of CBD gummies. There is a growing consumer demand for natural, organic, and plant-based products, that drive the interest in CBD gummies that comply with clean-label standards. Health-conscious individuals prefer products free from artificial additives with precise and transparent labeling of CBD dosage and content. According to a 2025 research paper published in ScienceDirect, future R&D should focus on green technologies and align with the One Health approach for holistic industry sustainability.
Furthermore, CBD gummies are popular as they are favored for being easy to consume, portable, and discreet. The shift toward natural health supplements fuels the CBD gummies market growth. Confectionery brands are introducing new flavors and functional ingredients, appealing to health-conscious and recreational consumers. With rising demand for vegan, gluten-free, and organic options, CBD infused snacks are gaining popularity for their taste and perceived health benefits. Charlotte's Web, a brand based in the U.S. known for its hemp-derived CBD products, offers a range of CBD gummies formulated for sleep and recovery.
By type, the gummies segment is projected to account for approximately 50% of the revenue share in 2025, driven by the wide variety of products available both offline and online. Their ease of purchase and consumption, along with diverse flavor options make them the most popular among all CBD edibles. Gummies are pre-dosed, helping to prevent overconsumption, and can be consumed discreetly without attracting public attention. The market for CBD gummies is experiencing exponential growth due to their accessibility and versatility. They are available in various concentrations (high or low), and many are formulated to be vegan, low in sugar, or suited to specific dietary preferences, thereby catering to a broad range of consumers. CBDfx, a U.S.-based company, offers a range of CBD products including gummies, tinctures, topicals, and capsules.
The CBD infused chocolate segment is anticipated to witness the fastest growth in the coming years. By combining the benefits of both chocolate and CBD, this segment appeals to wellness-focused consumers. CBD chocolates are available in various concentrations, and dark chocolate, in particular, is rich in antioxidants and essential minerals. It may also help lower blood pressure, making it an attractive option as functional food. For example, ItsHemp, an online platform, offers cannabis-based products such as chocolates and granola bars aimed at promoting a healthier lifestyle. These factors are expected to drive significant segment growth between 2025 and 2032.
Based on distribution channel, the offline channel (pharmacies/health stores, supermarket/hypermarkets, and convenience stores) is expected to dominate the CBD infused confectionery market, holding a revenue share of over 50% in 2025. Consumers like to personally inspect products to assure the quality. Major retailers such as CVS Pharmacy, Walgreens, and The Vitamin Shoppe have started offering CBD infused products.
Online segment, on the other hand, is the fastest-growing distribution channel, fueled by shifting consumer shopping behaviors, especially since the COVID-19 pandemic. Online platforms allow tech-savvy consumers to research products before making a purchase. Many e-commerce sites also offer subscription services, further fueling market growth. Online platforms such as Amazon (in select regions), ItsHemp (India), CBDistillery (U.S.), Endoca (Europe), Blessed CBD (UK), and Canopy Growth’s Tweed (Canada) have broadened global access to CBD products.
North America is anticipated to lead CBD infused confectionery market, accounting for a revenue share of 85% in 2025. The increasing legalization of hemp-based products is a major market driver. The presence of number of companies offering diverse CBD infused products will drive market growth. Additionally, the strong presence of specialty retailers, well-established e-commerce platforms, and subscription-based services further contributes to market expansion. The region's aging population, suffering from osteoarthritis, insomnia, and battling various types of cancer, turn to CBD infused products to alleviate the symptoms. Younger demographic, swayed by social media and influencers, is also fueling the product demand.
The U.S. market is expected to witness significant growth due to the strong presence of pharmacy retailers, a wide network of retail outlets, and the influence of celebrity endorsements. According to a survey published by Forbes in April 2024, 60% of a sample of 2,000 U.S. adults reported having tried CBD products. Among these users, 62% said they used CBD to help manage pain, anxiety, or depression. As of 2023, CBD is either fully or conditionally legal in all 50 U.S. states, highlighting the rapid expansion of the market.
Asia Pacific is likely to witness the fast-growth in the coming years. An evolving regulatory framework and supportive government policies are playing a major role in driving market expansion. Countries such as Australia, Thailand, and Japan are leading the region’s development. Relaxed medical purposes have significantly contributed to this growth. Notably, Thailand legalized medical cannabis and cannabis plants in 2022, which has been a major catalyst for market development.
Australia CBD infused confectionery industry is anticipated to have a high CAGR in the forecast period, driven by the legalization of medical cannabis and the availability of low-dose CBD products over the counter. Urbanization and rising disposable incomes also play a major role. RICH CBD, Happy Days (via Down to Earth), Little Zebra Chocolates, Cassell Coker & Co. are some major producers in Australia.
Europe is anticipated to dominate and witness substantial growth in the market from 2025 to 2032. Increasing legalization and clearer regulations about hemp-derived CBD products with minimal or no THC content across the EU region are making the market more dynamic with many players. Increasing consumer demand for functional foods also acts as a driver. Consumers are aware of various health trends, and it also hosts a wide network of retail shops and pharmacies. A strong preference for natural and clean-label products is further propelling market growth.
Germany is the fastest growing market in the region. A May 2024 report from the National Library of Medicine notes that Germany has legalized the smoking, possession, and home cultivation of cannabis for adults over 18, though strict rules will limit its purchase.
The global CBD infused confectionery market is highly competitive, with global and domestic players offering a wide range of products and vying for a higher market share. Companies invest in R&D activities and adopt growth strategies such as product innovations, strategic partnerships, and acquisitions. Moreover, companies are also strengthening their market position through e-commerce, direct-to-consumer models, and subscription-based offerings.
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Report Attribute |
Details |
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Historical Data/Actuals |
2019 - 2024 |
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Forecast Period |
2025 - 2032 |
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Market Analysis |
Value: US$ Bn |
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Geographical Coverage |
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Segmental Coverage |
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Competitive Analysis |
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Report Highlights |
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Customization and Pricing |
Available upon request |
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The global market is projected to value at US$ 4.27 Bn in 2025.
The CBD infused confectionery market is experiencing strong growth, largely due to the expanding legalization of cannabis for both medical and recreational uses.
The market is poised to witness a CAGR of 15.80% from 2025 to 2032.
Technological advancements are significantly contributing to market growth.
Major players in the CBD infused confectionery market include Green Thumb Industries Inc., Aurora Cannabis Inc., Tilray Brands Inc., Verano Holdings Corp., and Cronos Group Inc.
