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BOPP For Labels Segmented By Product Type (Pressure Sensitive Labels, Shrink Labels, Wet Glue Labels)
According to a new study by Persistence Market Research, the global BOPP (Biaxially Oriented Polypropylene) for labels generated a revenue of US$ ~19,320.6 million in 2023. Worldwide demand for BOPP for labels market is set to accelerate at 5.3% CAGR and top a market valuation of US$ ~32,382.05 by 2033.
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BOPP for Labels Market Size (2022A) |
US$ ~18,195.5 million |
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Estimated Market Size (2023E) |
US$ ~19,320.6 million |
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Projected Market Value (2033F) |
US$ ~32,382.05 million |
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Value CAGR (2023–2033) |
5.3% |
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Collective Value Share: Top 3 Countries (2022) |
~32% |
In the various sectors of the industry such as laminating, labelling, and packaging there is an increased and frequent use of BOPP. Its various natural salability, superb clarity, moisture barrier qualities, image reproduction, and shelf life, these films are the preferred substrates for food packaging all over the world.
Since BOPP bags and pouches are cost-effective, recyclable, and friendly to the environment, they are gaining popularity. The high aesthetic appeal of BOPP bags and pouches gives the goods used for packaging an extra feature for advertising.
Additionally, high adoption of BOPP for labels by manufacturers across various industries is resulting in the rapid growth of the target market. Today, many businesses that specialize in label printing are deciding to accept an expanding variety of formats in order to fulfil the changing needs of their customers and expand their businesses. This has been made feasible by advancements in analogue and digital print technology, as well as associated consumables, in recent years.
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The growth of the food and beverage e-commerce sector, the health of the economy, and increased disposable income are all contributing to an increase in the consumption of packaged goods. Packaging is necessary for packaged items to safeguard them against contamination and harm. This tendency is likely to lead to an increase in the vendors' manufacturing capacity and expansion over the anticipated term.
Environmental regulations are influencing flexible packaging standards since switching to flexible packaging over rigid packaging has significant environmental advantages. The Flexible Packaging Association looked at the benefits of adopting a flexible pouch for the environment in a case study. According to the study, transitioning from rigid to flexible packaging led to a 64% decrease in the amount of crude oil, a 79% decrease in carbon dioxide, and an 87% decrease in coal emissions in industrial processes.
The market witnessed a rising demand for BOPP for labels that are utilized in foods like meat, fresh vegetables, confections, coffee, tea, and other foods (chips, biscuits & cereals). During the projected period, the food category is expected to represent the greatest market value share.
Food, beverage, personal care & cosmetics, medicines, cigarette packaging, electrical & electronics, and industrial products are just a few of the end-uses for BOPP market. Over the forecast period 2023–2033, the market is anticipated to expand at a CAGR of 5.3 % in terms of value.
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Get a Customized VersionMore than ever, there is a demand for food packaging, with Europe making up a sizeable portion of the global market. The key food items that account for a sizeable share of the market for BOPP for labels market for food products include meat, fresh fruit, confectionary, tea, and coffee among others.
In Current industry scenario BOPP is the material of choice for many food-packaging companies for their shrink-wrap. The superior endurance of BOPP over other materials is catering to such needs. BOPP's outstanding printability and clarity also makes it ideal for excellent product display. The use of BOPP for packaging tobacco products has significantly increased in the market as well. As a result, BOPP are being used more often in the packaging sector, and this trend is anticipated to continue during the projected period.
The global packaging industry is highly fragmented as a result of the high levels of activities that correlate between plastic and fiber packaging. To survive in the rigorous competitive industry the companies are strategizing on capturing the untapped potential market in the current scenario. Owing to this, an increased number of companies are opting for consolidation activities which will help them formulate a profound and far-reaching strategy in the long-run.
For instance, Jindal Poly Films Ltd., an India-based manufacturer of polyester-based packaging films, acquired the global BOPP business of Exxon Mobil Chemical. The deal provided Jindal Poly Films Ltd. with five BOPP production units, located across the US and Europe. The acquisition also involved a technology center and a sales office in New York, and an office in Luxembourg. Overall, the acquisition facilitated expansion of production capacity by 1/3rd, to 445,000 tonne, making Jindal Poly Films Ltd. one of the leading BOPP film producers in the world. Therefore, large companies are aiming consolidation to expand into untapped markets and enhance production capacity for BOPP for labels.
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The increase in demand for high barrier flexible packaging solutions has led to increasing demand for high and ultra-high barrier films. Nowadays, various materials such as EVOH, PVdC, PA, PEN, and MFC are being used as barrier materials, which has intensified the competition.
In recent times, high-barrier coatings are highly being used. In some cases, a combination of both high barrier films and high barrier coatings are used for ultra-high barrier protection. Barrier property has become the new criteria for product and brand differentiation due to frequent product launches and innovation.
In comparison to films made of other polymers, the low density of BOPP increases yield. Because of this, BOPP is more affordable than its substitute products. High moisture barrier packaging films are also in demand due to the increase in food products with longer shelf lives. This is anticipated to increase BOPP packaging sales over the projection period.
Due to its multi-purpose properties and uses in numerous applications, BOPP is expected to experience a rising demand from the packaging industry. Due to their excellent machinability, BOPP is a great option for VFFS and HFFS packaging applications.
Why the USA is one of the Largest Market for BOPP for Labels Market?
The USA pharmaceutical packaging market has undergone substantial changes. The final user is constantly kept up to speed with the most innovative technologies that are also affordable. As flexible packaging becomes more prevalent in the pharmaceutical sector, vendors are beginning to use the potential of innovative packaging design to set themselves apart from the rest of the field.
Further, the sector also requires quick and dependable packaging solutions that provide quality, production protection, and security requirements. The US market is anticipated to witness a significant growth rate of around 3.4% during the forecast period.
How is the BOPP For Labels Market Faring in UK?
The manufacturer’s launch new campaigns to attract their consumers and place a high value to improve their products in a way that ensures they satisfy current client needs as well as long-term sustainability criteria. Therefore, the new claim, "Pack for Progress," and the headline mechanics, "They Give the Future a Better Label, Package, or Print," are necessary when creating recyclable and sustainable packaging that will benefit the environment.
For Instance: The launch of "Better Future," Innovia Films' new communication campaign in 2023. The campaign supports Innovia's role in developing superior, more environmentally friendly, and recyclable materials for use in graphic films, labels, and consumer packaging in the future. They have a long history of innovation around the world and are the top producer of BOPP (polypropylene) film.
Which End Use Type Commands a Larger Share in the Market?
Some operators in the packaging sector view packaging as crucial for the pharmaceutical industry and fast-moving consumer goods. Several packaging machinery plants are running at reduced capacity with a decreased workforce as the world transitions to a post-pandemic environment and manufacturing facilities aim to resume operations. Pharmaceutical category based on end use is predicated to exhibit a CAGR of around 4.0% during the forecast period.
Which Type of Thickness Is Highly Sought-After?
Packaging costs for all goods, such as food, agricultural products, fertilizer, clothing, and other commodities, will drastically increase. The cost of packaged goods would rise due to the increase in the minimum thickness of the packing material, further, driving up the price of related products. The Up to 20-micron segment is predicted to hold the largest market share in the global BOPP for labels market during the course of the forecast period. The category, below up to 20-microns, is anticipated to experience a CAGR of 7.8% over the projection period.
Companies that prioritize NPD, R&D investments, and innovations will likewise be a top priority for BOPP-based package providers.
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Details |
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Forecast Period |
2023–2033 |
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Historical Data Available for |
2018–2022 |
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Market Analysis |
US$ million for Value |
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Key Regions Covered |
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Key Countries Covered |
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Key Market Segments Covered |
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Key Companies Profiled |
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Report Coverage |
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Customization & Pricing |
Available upon Request |
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Printing Technology
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The global BOPP for labels market was valued at US$ ~18,195.5 million in 2022.
Demand for BOPP for labels market is projected to increase at 5.3% CAGR and be valued at US$ ~32,382.05 million by 2033 end.
CCL Industries Inc., Avery Dennison Corporation, Fuji Seal International, Inc., Huhtamaki oyj, Walle Corporation, Anchor Printing, Traco Manufacturing, Inc., Fort Dearborn Company, Resource Label group, LLC, Axiom Label Group, 3M Company, and Coveris Holdings S.A. among others are key market players.
The top three BOPP for labels market providers accounted for close to one-fourth market share in 2022.
The demand for BOPP for labels is being driven by the material's complete recyclable nature.
