The debate over fresh foods versus packaged foods remains inconclusive. On the one hand, the rising focus on eating healthy and nutritious foods, the growing popularity of organic food products, and concerns regarding the use of preservatives and additives have supported the demand for fresh foods all these decades. On the other hand, busier lifestyles, the demand for convenience foods, and the development of innovative and safer packaging technologies have boosted the market for packaged foods in recent years. A steep rise in the standard of living as well as in double incomes is also responsible for the growing demand for packaged foods, especially in urban areas. The fast-paced life in these cities attracts an increasing number of companies to launch newer products and variants.
Keeping a track of these developments in the food industry is Persistence Market Research's team of dedicated researchers and analysts. Our consultants also guide clients in identifying the key opportunities in the industry and capitalizing on these trends.