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Crisp Texturizers Market Segmented By source type such as Potato starch, Corn starch, Tapioca starch, Sago starch
Crisp texturizers are used as additives in food for improving its physical texture. Crisp texturizers help improve the consumer experience by adding a variety of characteristics to food, such as consistency, mouth feel, crunchiness, chewiness, and taste. Crisp texturizers are used alone or in a blend to improve the properties of the end product, thus providing a stable structure to the food and increasing its shelf-life.
A wide range of crisp texturizers are available, which provide a wide variety of textures to snacks – from light & crispy to hard & crunchy, and this enables the creation of unique and differentiated snacks. Crisp texturizers provide a crispy and crunchy texture to a variety of snacks such as potato chips, crackers, tortilla chips, etc.
Due to increasing awareness about adopting a healthy lifestyle, consumers prefer to have baked snacks rather than fried ones. However, one of the major factor restraining the consumption of backed snacks is the fact that they lack crispiness and crunchiness, and this can be achieved with the addition of crisp texturizers to these snacks. Crisp texturizers deliver the crunchy and crispy snacking experience that is desired by consumers. They are made from the starch that is extracted from corn, tapioca, potatoes, sago, etc.
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The increasing demand from consumers for healthier and natural products with minimum sugar & fat without compromising on taste is driving the crisp texturizers market. Majority of the population of developed countries is health-conscious and aware of the benefits of preventive healthcare.
Most of the population of America and Europe follows a healthy lifestyle, owing to which the manufacturers of nutritious food products are introducing innovations in their food product offerings. Crisp texturizers give additional texture without changing the nutritive value of food products. Hence, there is significant scope for the growth of the crisp texturizers market in the coming years.
The manufactures of healthy foods are promoting various healthy and tasty food products, which include baked snacks, through various channels, such as magazines, online portals, and marketing campaigns, to fuel the demand for healthy food products. This is expected to boost the crisp texturizers market in various regions such as South Asia, Latin America, Europe, etc.
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Some of the key players operating in the crisp texturizers market are Cargill Inc., Archer Daniels Midland Royal DSM, FMC Corporation, Kerry Group, Naturex, Lonza Group, Estelle Chemicals, Tate & Lyle, Penford Corporation, Taiyo Kagaku, Fiberstar, Ingredion, Fuerst Day Lawson, Puratos Group, Tic Gums, Premium Ingredients, and Riken Vitamin.
These companies are focusing on boosting their market presence and investments in the crisp texturizers market by expanding their production capacities. Companies such as Ingredion Inc. are focusing on new product launches for developing their product portfolio.
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Majority of the U.S. population is health conscious. Hence, the food and wellness industry that is catering to the masses is more inclined toward improving the taste of food products by adding additives and chemicals. However, these additives have several adverse effects. This is presenting the opportunity for industries that provide and promote healthy foods to innovate food products with natural additives.
As crisp texturizers are made from starch, the demand for the same is increasing. Snacks are the all-time favorite foods of most of the people, however, the consumption of fried and oily snacks in large amounts results in adverse effects on the health of consumers.
These adverse effects include fat deposition, cholesterol, hearth disease, etc., which is among the factors contributing to the growth of the healthy baked snacks market. Crisp texturizers play an important role in providing the desired texture to food products. The market for healthy and nutritious food is witnessing growth mainly in the U.S. and APAC regions, which is providing lucrative opportunities for the growth of the crisp texturizers market in these regions.
Our analysis will follow a modeling-based approach and triangulation methodology to estimate the data covered in this report. A detailed market understanding and assessment of the applications, types, forms, and end uses of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with the supply-side assessment of the value generated over a pre-defined period. The statistics and data are collected at a regional level, and consolidated & synthesized at a global level to estimate the overall market sizes.
