Global Market Study on Public Cloud Service: Cloud Adverting to Represent a Leading Segment during 2017-2022


Public Cloud Service Market
  • Published On : Sep-2017 |
  • Pages : 170 Pages |
  • Format :

The global public cloud services market is expected to witness a robust growth attributed to surge in need for enhanced patient care in the healthcare industry. In addition, growing demand for electronic products with extensive features is expected to impact growth of the global market of public cloud services market positively during the predicted period. Moreover, increasing demand for enhanced patient care systems is expected to rev up demand for the public cloud services in the healthcare industry. Apart from the healthcare industry, public cloud services is further expected to witness significant demand for in the agricultural industry attributed to increasing need for managing, storing and processing data related to agriculture. Further, with public cloud services the farmers can conveniently access information provided by the precision agriculture controller in order to limit the adverse impacts on the environment and slash the prices. A recently published report on “Public Cloud Services Market: Global Industry Analysis (2012-2016) & Forecast (2017-2022),” offers exclusive insights to the readers on the market dynamics and recent trends of the public cloud services market. The report highlights types of cloud services that are used by the healthcare, agriculture, electronics and commercial industry.

Region

Type

Vertical

Enterprise Type

North America

Cloud Business Process Services (BPaaS)

Government

Large Enterprise

Latin America

Cloud Application Services (SaaS)

BFSI

Small & Medium Enterprise

Europe

Cloud Application Infrastructure Services( PaaS)

Healthcare

Japan

Cloud System Infrastructure Services(IaaS)

Telecommunication

APEJ

Cloud Management & Security Services

Media & Entertainment

MEA

Cloud Advertising

Energy & Utilities

Retail/ Wholesale

Manufacturing

Transportation

Others

(Additional information, including cross-sectional data and country-wise analysis & forecast is available in the report)

This report offers insights on factors that are contributing towards growth of the global public cloud services market significantly along with various trends that are predicted to impact the current and future dynamics. The global public cloud services market is expected to be segmented on the basis of type, vertical, enterprise type, and region.

The report offers insights on various types of cloud services that are expected to impact growth of the global public cloud services market. Increasing developments in technology has led various commercial companies to connect with the customers through the e-commerce platforms and big data. Attributed to such technological developments including e-commerce and big data, various advertising companies are increasingly adopting cloud-based services that enable the companies to control the prices related to the offered services. In terms of revenue, the cloud advertising segment is expected to witness a relatively high growth, accounting for more than US$ 24,000 Mn in the global market. Compared to other type segments, the cloud enterprise type segment is expected to reflect a relatively high CAGR in the global market.

In the next section, the report offers insights on various verticals that are contributing towards growth of the global cloud service market. Increasing need for faster transaction process, and banking services in various financial institutions has led to surge in demand for cloud-based services. Through this platform, the customers can complete various transactions and other banking procedures conveniently. The BFSI segment is expected to witness the highest revenue growth in the global market, accounting for more than US$ 45,000 Mn. Moreover, surge in demand for enhanced patient care system is expected to rev up demand for public cloud services. Adoption of cloud-based services in the healthcare industry will enable the patients to receive fast treatment, and extend access to the treatment related data. The healthcare segment is expected to reflect the highest CARG in the global market.

In the final section, the report offers insights on various types of enterprises that are expected to impact growth of the global public cloud services market positively. Demand for public cloud services among the large enterprises is expected to remain high. The large enterprise segment is expected to witness the highest revenue growth, accounting for more than US$ 47,000 Mn in the global market. However, the small enterprise segment is expected to register a relatively high CAGR in the global market.

Key players in the global public cloud services market are ., International Business, Alphabet, Inc., Microsoft Corp Machines Corp., Amazon Web Services Inc, Oracle Corp., CenturyLink, Inc., Adobe Systems, Inc., salesforce.com, Inc., VMware, Inc., and Red Hat, Inc.

In this digital era, as integrity and security gain significant importance, various industries are increasingly adopting cloud-based services to maintain their data in a transparent and secure manner. Along with growing use of cloud-based services in the electronic industry, players in the healthcare and agricultural industry are also making the move to cloud.

Steady Adoption in the Electronic Industry

With growing preference for feature-rich electronic gadgets, manufacturers are increasingly integrating enhanced technology that support extensive attributes such as cloud-based service. Increasing need for enhanced connectivity, extensive storage and improved accessibility to business related documents has revved up adoption of public cloud services in the electronic industry. Such factors are expected to contribute towards the growth of the global public cloud service market during the period 2017-2022.

According to a recently published report by Persistence Market Research, the global public cloud service market is expected to gain significant traction and register a steady growth. In terms of revenue, the global public cloud service market is expected to represent a value of over US$ 640,000 Mn by the end of 2022, registering an impressive CAGR.

Significant Demand in the Healthcare Industry  

Public cloud services are expected to witness significant adoption in the healthcare industry. With growing demand for easy access to patient and treatment related data in a cost-effective and secure manner, various healthcare organizations continue to adopt public cloud services. Public cloud service platform enables patients to maintain the confidentiality of data related to the treatment. Growing trend of virtual care in the healthcare industry is expected to impact growth of the global public cloud service market positively.

public cloud service market

Consumption in the Agricultural Industry

Access to the public cloud services is not limited to electronic and healthcare industry. Public cloud services are also expected to witness considerable adoption for maintaining, storing, and processing data related to soil quality and production process. Attributed to its secure and compliant features, the farmers continue to conveniently access data from various institutes to make accurate predictions regarding the outcome of production process. Further, this platform enables access to the billing systems, consumer data, and supply chains attributed to which the farmers can enhance their farming process. For example, public cloud services offered by AgJunction enables the farmers to retrieve and share data regarding various precision agriculture controllers on a farm in order to reduce the adverse impact on the environment, and slash down the costs.  

BFSI to Represent a Leading Segment

With growing advancements in e-commerce and big data, various companies continue to use cloud solutions for advertising in order to control the prices in several ways. On the basis of type, cloud advertising segment is expected to witness the highest revenue growth, accounting for over US$ 24,000 Mn by 2017. However, the cloud enterprise segment is expected to register the highest CAGR in the global market throughout 2022.

As customers prefer speedy bank services and processes, various financial institutions are increasingly adopting public cloud services, which enables the customers to make faster transactions and complete bank related procedures conveniently. The BFSI segment, on the basis of vertical type, is expected to witness the highest revenue growth, accounting for over US$ 45,000 Mn in the global public cloud service market. Cloud services are also expected to witness significant adoption in order to improve the patient care system. The healthcare segment is expected to register the highest CAGR growth in the global market throughout 2022.

Adoption of public cloud services is expected to remain high in various enterprises as it offers convenient access to the business related data to the employees. By enterprise type, the large enterprise segment is expected to witness significant revenue growth, representing over US$ 47,000 Mn in the global market by the end of 2022. However, the small enterprise segment is expected to register the highest CAGR in the global market throughout 2022.

Competition Tracking     

Leading market players in the global public cloud services market include Alphabet, Inc., Microsoft Corp., International Business, Machines Corp., Oracle Corp., CenturyLink, Inc., Amazon Web Services Inc, Salesforce.com, Inc., VMware, Inc., Adobe Systems, Inc., and Red Hat, Inc.

Company Profile

  • Alphabet, Inc.   
  • Microsoft Corp.      
  • International Business Machines Corp.    
  • Oracle Corp.        
  • CenturyLink, Inc.      
  • Amazon Web Services Inc     
  • Salesforce.com, Inc.  
  • VMware, Inc.  
  • Adobe Systems, Inc.
  • Red Hat, Inc.
  • Others.
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