Persistence Market Research Company
Customize Now Report Sample

Webtoons Market Size, Share, and Growth Forecast, 2025 - 2032

Webtoons Market By Genre (Romance, Fantasy, Others), Distribution Channel (Webtoon Platforms, Mobile Apps, Others), Monetization Model (Advertisement-Based, Subscription-Based, Others), Adaptation Format, and Regional Analysis for 2025 - 2032

Market Growth and Regional Outlook Report by Persistence Market Research

PMRREP35701
9 Oct 2025
IT and Telecommunication
196 Pages

Buy Now

Table of Content

  1. Executive Summary
    1. Global Webtoons Market Snapshot, 2025 and 2032
    2. Market Opportunity Assessment, 2025 - 2032, US$ Bn
    3. Key Market Trends
    4. Future Market Projections
    5. Premium Market Insights
    6. Industry Developments and Key Market Events
    7. PMR Analysis and Recommendations
  2. Market Overview
    1. Market Scope and Definition
    2. Market Dynamics
      1. Drivers
      2. Restraints
      3. Opportunity
      4. Key Trends
    3. Macro-economic Factors
      1. Global Sectoral Outlook
      2. Global GDP Growth Outlook
    4. COVID-19 Impact Analysis
    5. Forecast Factors - Relevance and Impact
  3. Value Added Insights
    1. Tool Adoption Analysis
    2. Regulatory Landscape
    3. Value Chain Analysis
    4. PESTLE Analysis
    5. Porter’s Five Force Analysis
  4. Price Analysis, 2024A
    1. Key Highlights
    2. Key Factors Impacting Monetization Model Costs
    3. Pricing Analysis, By Component Type
  5. Global Webtoons Market Outlook
    1. Key Highlights
      1. Market Volume (Units) Projections
      2. Market Size (US$ Bn) and Y-o-Y Growth
      3. Absolute $ Opportunity
    2. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast
      1. Historical Market Size (US$ Bn) Analysis, 2019-2024
      2. Market Size (US$ Bn) Analysis and Forecast, 2025 - 2032
    3. Global Webtoons Market Outlook: Genre
      1. Introduction / Key Findings
      2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Genre, 2019 - 2024
      3. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
        1. Romance
        2. Fantasy
        3. Action & Adventure
        4. Horror/Thriller
        5. Comedy
        6. Slice of Life/Drama
        7. Sci-Fi/Supernatural
        8. Historical/Period
        9. Others
      4. Market Attractiveness Analysis: Genre
    4. Global Webtoons Market Outlook: Distribution Channel
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019 - 2024
      3. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
        1. Webtoon Platforms
        2. Mobile Apps
        3. Desktop Websites
        4. OTT Partnerships & Streaming Platforms
      4. Market Attractiveness Analysis: Distribution Channel
    5. Global Webtoons Market Outlook: Monetization Model
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis, By Monetization Model, 2019 - 2024
      3. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
        1. Advertisement-Based
        2. Subscription-Based
        3. Microtransactions/In-App Purchases
        4. Crowdfunding / Creator Support Programs
      4. Market Attractiveness Analysis: Monetization Model
    6. Global Webtoons Market Outlook: Adaptation Format
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis, By Adaptation Format, 2019 - 2024
      3. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
        1. Webtoons
        2. Webtoon-Based Animated Series/Anime
        3. Webtoon-Based Live-Action Series/Films
        4. Merchandise & Licensing
      4. Market Attractiveness Analysis: Adaptation Format
  6. Global Webtoons Market Outlook: Region
    1. Key Highlights
    2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019 - 2024
    3. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2025 - 2032
      1. North America
      2. Europe
      3. East Asia
      4. South Asia and Oceania
      5. Latin America
      6. Middle East & Africa
    4. Market Attractiveness Analysis: Region
  7. North America Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. U.S.
      2. Canada
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding / Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  8. Europe Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. Germany
      2. France
      3. U.K.
      4. Italy
      5. Spain
      6. Russia
      7. Türkiye
      8. Rest of Europe
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding / Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  9. East Asia Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. China
      2. Japan
      3. South Korea
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding / Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  10. South Asia & Oceania Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. India
      2. Southeast Asia
      3. ANZ
      4. Rest of South Asia & Oceania
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding/Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  11. Latin America Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. Brazil
      2. Mexico
      3. Rest of Latin America
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding/Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  12. Middle East & Africa Webtoons Market Outlook
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis, By Market, 2019 - 2024
      1. By Country
      2. By Genre
      3. By Distribution Channel
      4. By Monetization Model
      5. By Adaptation Format
    3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025 - 2032
      1. GCC Countries
      2. Egypt
      3. South Africa
      4. Northern Africa
      5. Rest of Middle East & Africa
    4. Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Genre, 2025 - 2032
      1. Romance
      2. Fantasy
      3. Action & Adventure
      4. Horror/Thriller
      5. Comedy
      6. Slice of Life/Drama
      7. Sci-Fi/Supernatural
      8. Historical/Period
      9. Others
    5. Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2025 - 2032
      1. Webtoon Platforms
      2. Mobile Apps
      3. Desktop Websites
      4. OTT Partnerships & Streaming Platforms
    6. Market Size (US$ Bn) Analysis and Forecast, By Monetization Model, 2025 - 2032
      1. Advertisement-Based
      2. Subscription-Based
      3. Microtransactions/In-App Purchases
      4. Crowdfunding/Creator Support Programs
    7. Market Size (US$ Bn) Analysis and Forecast, By Adaptation Format, 2025 - 2032
      1. Webtoons
      2. Webtoon-Based Animated Series/Anime
      3. Webtoon-Based Live-Action Series/Films
      4. Merchandise & Licensing
    8. Market Attractiveness Analysis
  13. Competition Landscape
    1. Market Share Analysis, 2024
    2. Market Structure
      1. Competition Intensity Mapping By Market
      2. Competition Dashboard
    3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
      1. Naver Webtoon
        1. Overview
        2. Segments and Components
        3. Key Financials
        4. Market Developments
        5. Market Strategy
      2. Kakao Entertainment
      3. Lezhin Entertainment
      4. NHN Comico
      5. Marvel Unlimited
      6. SideWalk Group (WebComics App)
      7. Bomtoon (Artlim Media)
      8. Tapas Media
      9. Tencent Comics
      10. Kuaikan World Ltd.
      11. Toomics Global
      12. Webtoon Factory
      13. Manta Comics (Ridi)
      14. Stela Entertainment
      15. Bilibili Comics
      16. Webnovel
      17. Kodansha Ltd.
      18. Crunchyroll Manga
      19. Plotagon AB
      20. Media-Participations
  14. Appendix
    1. Research Methodology
    2. Research Assumptions
    3. Acronyms and Abbreviations
We use cookies to improve user experience.
Google translate