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Mobile Marketing Market Size, Share, and Growth Forecast 2026 - 2033

Mobile Marketing Market by Component (Platform, Services), Organization Size (Small and Medium Enterprises (SMEs), Large Enterprises), Channel (Messaging, Push notification, Mobile Emails, Quick Response (QR) Code, Location-based Marketing, In-app Messages, Mobile Web, Others), Vertical (Retail and eCommerce, Travel and Logistics, Automotive, BFSI, Telecom and IT, Others), Regional Analysis, 2026 - 2033

ID: PMRREP33068| 188 Pages | 12 Dec 2025 | Format: PDF, Excel, PPT* | IT and Telecommunication

Market Growth and Regional Outlook Report by Persistence Market Research

Table of Content

  1. Executive Summary
    1. Global Mobile Marketing Market Snapshot 2026 and 2033
    2. Market Opportunity Assessment, 2026 - 2033, US$ Bn
    3. Key Market Trends
    4. Industry Developments and Key Market Events
    5. Demand Side and Supply Side Analysis
    6. PMR Analysis and Recommendations
  2. Market Overview
    1. Market Scope and Definitions
    2. Value Chain Analysis
    3. Macro-Economic Factors
      1. Global GDP Outlook
      2. Global Smartphone Market Outlook
      3. Global Smartphone Penetration by Country
      4. Global E-Commerce Market Growth Outlook
      5. Global Telecom & IT Sector Growth Outlook
      6. Other Macro-economic Factors
    4. Forecast Factors - Relevance and Impact
    5. COVID-19 Impact Assessment
    6. PESTLE Analysis
    7. Porter's Five Forces Analysis
    8. Geopolitical Tensions: Market Impact
    9. Regulatory and Technology Landscape
  3. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
    4. Trends
  4. Price Trend Analysis, 2020 - 2033
    1. Region-wise Price Analysis
    2. Price by Segments
    3. Price Impact Factors
  5. Global Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Global Mobile Marketing Market Outlook: Component
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis by Component , 2020-2025
      3. Current Market Size (US$ Bn) Forecast, by Component , 2026-2033
        1. Platform
        2. Services
      4. Market Attractiveness Analysis: Component
    3. Global Mobile Marketing Market Outlook: Organization Size
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis by Organization Size, 2020-2025
      3. Current Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
        1. Small and Medium Enterprises (SMEs)
        2. Large Enterprises
      4. Market Attractiveness Analysis: Organization Size
    4. Global Mobile Marketing Market Outlook: Channel
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis by Channel, 2020-2025
      3. Current Market Size (US$ Bn) Forecast, by Channel, 2026-2033
        1. Messaging
        2. Push notification
        3. Mobile Emails
        4. Quick Response (QR) Code
        5. Location-based Marketing
        6. In-app Messages
        7. Mobile Web
        8. Others
      4. Market Attractiveness Analysis: Channel
    5. Global Mobile Marketing Market Outlook: Vertical
      1. Introduction/Key Findings
      2. Historical Market Size (US$ Bn) Analysis by Vertical, 2020-2025
      3. Current Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
        1. Retail and eCommerce
        2. Travel and Logistics
        3. Automotive
        4. BFSI
        5. Telecom and IT
        6. Media and Entertainment
        7. Healthcare
        8. Government
        9. Others (includes energy, education, real estate, and utilities and power)
      4. Market Attractiveness Analysis: Vertical
  6. Global Mobile Marketing Market Outlook: Region
    1. Key Highlights
    2. Historical Market Size (US$ Bn) Analysis by Region, 2020-2025
    3. Current Market Size (US$ Bn) Forecast, by Region, 2026-2033
      1. North America
      2. Europe
      3. East Asia
      4. South Asia & Oceania
      5. Latin America
      6. Middle East & Africa
    4. Market Attractiveness Analysis: Region
  7. North America Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. North America Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. U.S.
      2. Canada
    4. North America Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. North America Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. North America Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. North America Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  8. Europe Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. Europe Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. Germany
      2. Italy
      3. France
      4. U.K.
      5. Spain
      6. Russia
      7. Rest of Europe
    4. Europe Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. Europe Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. Europe Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. Europe Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  9. East Asia Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. East Asia Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. China
      2. Japan
      3. South Korea
    4. East Asia Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. East Asia Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. East Asia Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. East Asia Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  10. South Asia & Oceania Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. South Asia & Oceania Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. India
      2. Southeast Asia
      3. ANZ
      4. Rest of SAO
    4. South Asia & Oceania Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. South Asia & Oceania Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. South Asia & Oceania Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. South Asia & Oceania Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  11. Latin America Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. Latin America Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. Brazil
      2. Mexico
      3. Rest of LATAM
    4. Latin America Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. Latin America Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. Latin America Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. Latin America Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  12. Middle East & Africa Mobile Marketing Market Outlook: Historical (2020 - 2025) and Forecast (2026 - 2033)
    1. Key Highlights
    2. Pricing Analysis
    3. Middle East & Africa Market Size (US$ Bn) Forecast, by Country, 2026-2033
      1. GCC Countries
      2. South Africa
      3. Northern Africa
      4. Rest of MEA
    4. Middle East & Africa Market Size (US$ Bn) Forecast, by Component , 2026-2033
      1. Platform
      2. Services
    5. Middle East & Africa Market Size (US$ Bn) Forecast, by Organization Size, 2026-2033
      1. Small and Medium Enterprises (SMEs)
      2. Large Enterprises
    6. Middle East & Africa Market Size (US$ Bn) Forecast, by Channel, 2026-2033
      1. Messaging
      2. Push notification
      3. Mobile Emails
      4. Quick Response (QR) Code
      5. Location-based Marketing
      6. In-app Messages
      7. Mobile Web
      8. Others
    7. Middle East & Africa Market Size (US$ Bn) Forecast, by Vertical, 2026-2033
      1. Retail and eCommerce
      2. Travel and Logistics
      3. Automotive
      4. BFSI
      5. Telecom and IT
      6. Media and Entertainment
      7. Healthcare
      8. Government
      9. Others (includes energy, education, real estate, and utilities and power)
  13. Competition Landscape
    1. Market Share Analysis, 2025
    2. Market Structure
      1. Competition Intensity Mapping
      2. Competition Dashboard
    3. Company Profiles
      1. IBM Corporation
        1. Company Overview
        2. Product Portfolio/Offerings
        3. Key Financials
        4. SWOT Analysis
        5. Company Strategy and Key Developments
      2. Alphabet Inc. (Google)
      3. InMobi
      4. Millennial Media
      5. Marketo (Adobe Inc.)
      6. Amobee Inc. (Singapore Telecommunications Ltd)
      7. Flurry Inc.
      8. Salesforce.com Inc.
      9. Oracle Corp.
      10. Chartboost Inc.
      11. SAS Institute Inc.
      12. AppSamurai
      13. Meta Platforms Inc.
      14. Amazon Ads
      15. Affle Technologies
      16. Braze Inc.
      17. AppsFlyer
      18. Adjust
      19. ironSource (Unity Technologies)
      20. Liftoff
      21. Rokt
  14. Appendix
    1. Research Methodology
    2. Research Assumptions
    3. Acronyms and Abbreviations
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