Mobile Business Intelligence Market

Over the last 5 years, the use of Mobile business intelligence tools to make business decisions has been making its way to the forefront, with organizations of all sizes gaining insights from past data with the help of Mobile business intelligence tools.

Mobile business intelligence market is one of the greatly increasing market due to increase in use of smartphones, tablet PCs and other mobile devices at work place. Moreover, many organizations are looking to leverage the ability to receive and disseminate reporting and analytics from mobile devices in order to stay informed, make timely decisions and boost productivity. 

Mobile business intelligence refers to deployment of business data on to mobile devices such as smart phones, tablets etc. Many key benefits of Mobile Business intelligence including increased competitive advantage, customer satisfaction, improved ROI and workforce productivity. Mobile business intelligence tools enable the mobile users to get business insights by analyzing data with the help of applications for mobile and smart devices.

The major growth drivers of the mobile business Intelligence market include increase in the Bring Your Own Device (BYOD) trend, rise of Mobile Enterprise Application Platform (MEAP), growing popularity of Representational State Transfer Application Programming Interface (REST APIs), proliferation of in-memory computing, and rapid advancement of mobile device features.

Major challenges mobile business intelligence market is facing are limits on data interaction, means, and user can import limited data on mobile device. Another challenge should be smaller viewing space. These two factors are the major challenges for mobile business intelligence market.

End- users of Mobile business intelligence tools are Small scale industries and large scale organizations. Both kind of industries have different applications of Mobile business intelligence tools.

• Small scale industry
• Large Scale organization

Key contracts                                                                                                              

In April 2015, Microsoft, acquired Datazen Software, an industry leader in mobile business intelligence and data visualization on Windows, iOS and Android devices. The company aim was to provide simpler ways to find data insights to improve business. 

In May 2015, Datamatics, the global Information Technology solutions provider, has completed its acquisition of the award winning 1KEYsuite of BI solutions from MAIA Intelligence.

Technology vendors assessed  for Mobile Business Intelligence include Big Data Bizviz, Dundas Data Visualization, Inc., Information Builders, Inc., International Business Machines Corporation, Microsoft Corporation, Incorporated, Oracle Corporation, Qlik Technologies, Inc., Rosslyn Analytics, Ltd, SAP SE, SAS Institute, Tableau Software, Tibco Software, Inc., Zoho Corporation

Presently, North America and Asia Pacific (APEC) is holding the largest market share for Mobile business intelligence market due increasing demand from Health care, Retail and energy sectors. Moreover, Europe is fastest growing market for mobile business intelligence due to increase in smart phone. Usage of smart phones and tablets driving the growth of mobile business intelligence market across the globe.

The Demand for Mobile Business Intelligence market has risen dramatically over the past 18 months globally. The continued and unprecedented emergence of tablet devices for work and play, an increasingly mobile workforce, and the need for real-time insight at any moment, has resulted in new vendor offerings and shifting consumer demand.

• Mobile business intelligence Market Segments
• Market Dynamics of mobile business intelligence market
• Historical Actual Market Size, 2014 - 2016
• Market Size & Forecast 2017 to 2027
• Value Chain of Mobile business Intelligence Market
• Market Current Trends/Issues/Challenges
• Competition & Companies involved
• Market Drivers and Restraints

• North America Market
  • US
  • Canada
• Latin America Market
  • Argentina
  • Mexico
  • Brazil
  • Rest of Latin America
• Western Europe Market
  • Germany
  • France
  • U.K.
  • Spain
  • Italy
  • Nordic
  • Benelux
  • Rest of Western Europe
• Eastern Europe Market
  • Poland
  • Russia
• Asia Pacific Market
  • Australia and New Zealand (A&NZ)
  • China
  • India
  • ASEAN
  • Rest of Asia Pacific
• Japan Market
• Middle East and Africa Market
  • GCC Countries
  • North Africa
  • South Africa
  • Rest of MEA

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain.

The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

• Detailed overview of parent market
• Changing market dynamics of the industry
• In-depth market segmentation of Mobile business intelligence market
• Recent industry trends and developments in Mobile business intelligence market
• Competitive landscape of Mobile business intelligence market
• Strategies of key players and product offerings
• Potential and niche segments/regions exhibiting promising growth
• A neutral perspective towards market performance
• Must-have information for market players to sustain and enhance their market footprint