A high return and product abandonment rate are just a few problems the wearables industry was met with during its first wave. Add to this, high entry-level price points, issues with accuracy, and rigid form factors. Today, however, wearable technology has a ubiquitous presence across the globe, permeating several industries, including fashion, sports and fitness, business operations, medical and wellness, security, and communication. While the heavyweights like Apple, Nike, Fitbit, Pebble, Samsung, and Google have been making tremendous headway in integrating wearables in our daily routines, smaller companies and startups have also been showcasing great innovation in this space. Companies have been focused on providing customized, comfortable, easy-to-use, aesthetically appealing, efficient, and seamless wearables to consumers on the go.
The future of wearable technology appears to be rather strong and Persistence Market Research aims to make its clients an integral part of the industry landscape in the years to come.