Global Market Study on Installed and Rental Outdoor LED Displays : Driven by China, Asia Pacific to Witness Significant Growth by 2021


  • Published On : Nov-2015 |
  • Pages : 310 Pages |
  • Format :

Outdoor LED displays use an array of light-emitting diodes (LED) to display computer-programmed text and images that can be easily changed and updated through suitable supporting software. Outdoor LED displays comprise LED display products such as LED billboards, mobile LED screens, perimeter LED displays, LED video walls for indoor/outdoor applications, and LED matrix displays. LED displays are used at TV studios, airports, aboard trains, bus stations, retail stores & shopping centers, sports stadiums & arenas, for concerts & live events, building facades, and on street promotion. Outdoor LED displays are available in two mounting technologies: surface mounted and individually mounted. Outdoor LED displays are produced in a wide range of colors which are commercially available in three forms namely monochrome display, tri-color display, and full-color display.

Enhanced resolution, less power consumption, and low maintenance are the basic factors responsible for the growth of the outdoor LED market globally. Growing customer inclination towards advertising through outdoor displays are driving the market growth for LED billboards and LED mobile screens in the developed economies. Decreasing price of wide viewing angle outdoor LED displays is driving its market growth in the emerging regions, With increasing competition in both rental and installed market, the trend is expected to continue during the forecast period.

The global outdoor LED displays market covers installed and rental market and is classified on the basis of application, mounted technology, color display. The market is classified based on various applications as LED billboards, perimeter LED boards, LED mobile screens, LED traffic lights, LED video walls and other LED matrix displays.

Persistence market research study analyzes the outdoor LED displays market on a global, regional and country level, and provides estimates in terms of market value (US$ Mn) for the year 2014 along with a market forecast for the period 2015 to 2021. The market value has been analyzed based on various factors including but not limited to social, economic, environmental, technological and political factors.

The report includes extensive analysis of the industry drivers, restraints, market trends across different regions and impact analysis of drivers and restraints. Additionally, the report also includes a detailed analysis of the current market situation, company profiles, impact of drivers and restraints and current industry trends for outdoor LED displays market across various end-use applications such as an advertisement, promotion at streets, concerts, score updates in stadiums and new product launches.

The market study provides an inclusive evaluation of participant strategies and imperatives for succeeding in the installed and rental business. Moreover, it provides market statistics for outdoor LED displays for various application, mounted technology and color displays across major geographies including North America, Latin America, Western Europe, Eastern Europe, Asia-Pacific and the Middle East & Africa.

The Outdoor LED Displays market is a classified as follow:

Outdoor LED displays Market, By Application

  • LED Billboards
  • Perimeter LED Boards
  • LED Mobile Screens
    • 1 to 30 sq.m.
    • 31 to 60 sq.m.
    • 61 and above
  • LED Traffic Lights
  • LED Video Walls
    • Modular LED Panels
      • Indoor Modular Screens
      • Outdoor Modular Screens
  • Other LED Matrix Displays

Outdoor LED Displays Market, By Color Display

  • Monochrome Outdoor LED Displays
  • Tri-color Outdoor Displays
  • Full-Color Outdoor Displays

Global Outdoor LED Displays Market, By Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific (APAC)
  • Middle-East and Africa (MEA) 

The report provides a section on the competition landscape elucidating leading strategies adopted by leading players in the outdoor LED displays market. Key players have been profiled on the basis of financial overview, company overview, product offerings, business strategies and key developments in the outdoor LED displays market.

Outdoor LED displays market report covers installed as well as rental market. It comprise of LED display products such as LED billboards, mobile LED screens, perimeter LED displays, LED video walls for indoor/outdoor applications, and LED matrix displays. Outdoor LED displays are offered in various sizes, color display technologies and different resolutions as per end-user demand and are used at TV studios, airports, aboard trains, at bus stations, retail stores & shopping centers, sports stadiums & arenas, for concerts & live events, building facades, and streets, among others. The report: Global outdoor LED displays market covers installed and rental market.

The global outdoor LED displays market is anticipated to grow from US$ 5,560.9 Mn in 2014 to US$ 15,705.7 Mn by 2021, expanding at a CAGR of 15.9% during the forecast period (2015–2021) for the installed market. Increasing number of advertisements and brand promotion activities globally is driving the market growth. Increase in demand for better clarity and high viewing experience is the one of the primary factors increasing the adoption of outdoor LED displays.

In 2014, the LED billboard segment was valued at US$ 2,427.9 Mn, and is expected to create US$ 2,847.8 Mn by the end of 2015 for the installed market. The LED video walls segment was valued at US$ 807.8 Mn in 2014, and is expected to reach US$ 948.2 Mn at the end of 2015 for the installed market. Considering the rental market for outdoor LED displays, the LED billboard segment was valued at US$ 2,158.3 Mn and is expected to reach US$ 2,550.7 Mn by the end of 2015. The LED video walls segment for rental outdoor LED displays market was valued at US$ 1,562.9 Mn and is expected to reach US$1,845.4 Mn by the end of 2015.

In 2014, surface mounted segment was valued at US$ 2,621.4 Mn for the rental market. The segment is expected to expand at a CAGR of 17.7% over the forecast period. Increased adoption of surface mounted outdoor LED displays at conference rooms and halls in the developed regions such as Western Europe and the U.S is one of the primary factors driving the market for surface mounted technology segment.

Key players in the global outdoor LED displays market include Barco N.V, Panasonic Corporation, Daktronics Inc., Sony Corporation, LG Electronics, Toshiba Corporation, EKTA Ltd., Leyard Opto Electronics Pvt. Ltd., and Electronic Displays Inc.
 

outdoor-led-display-market

Major market participants profiled in this report include:

  • Barco N.V.
  • Daktronics Inc.
  • EKTA Ltd.
  • Electronic Displays Inc.
  • Leyard Opto-Electronic Company Ltd.
  • LG Electronics Inc.
  • Lighthouse Technologies Ltd.
  • Panasonic Corporation.
  • Shenzhen Dicolor Optoelectronics Co. Ltd.
  • Sony Corporation.
  • Toshiba Corporation and Galaxia Electronics Co. Ltd.
  • Other.
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